·π–π”∫∑∫“∑¢Õß
Transcription
·π–π”∫∑∫“∑¢Õß
∏ÿ√°‘®√—∫ √â“ß∫â“π „πµà“ߪ√–‡∑» ‚¥¬... π“¬æ—≈≈¿ °ƒµ¬“π«—™ ºŸâÕ”π«¬°“√ΩÉ“¬«‘™“°“√ ∏Õ . ·π–π”∫∑∫“∑¢Õß ¡“§¡·Ààß™“µ‘¢ÕߺŸª â √–°Õ∫°“√ √â“ß∫â“π„π À√—∞Õ‡¡√‘°“ (The National Association of Home Builders) The National Association of Home Builders (NAHB) À√◊Õ ¡“§¡·Ààß™“µ‘¢Õß ºŸâª√–°Õ∫°“√ √â“ß∫â“π„π À√—∞Õ‡¡√‘°“ ‡ªìπ ¡“§¡°“√§â“∑’˵—ÈßÕ¬Ÿà∑’˰√ÿ߫ՙ‘ßµ—π ¥’.´’. ®—¥µ—Èߢ÷Èπµ—Èß·µàªï 1942 ª√–°Õ∫¥â«¬ ¡“™‘°∑’ˇªìπ ¡“§¡ºŸâª√–°Õ∫°“√ √â“ß∫â“π (∑—Èß Õ“§“√™ÿ¥ ∫â“π‡¥’Ë¬« À√◊Õ∫â“π·∂«) „π√—∞·≈–∑âÕß∂‘Ëπµà“ßÊ ∑—Ë« À√—∞°«à“ 800 ·Ààß ¡“§¡¡’∫∑∫“∑Õ¬à“ß°«â“ߢ«“ß„π°“√„Àâ∫√‘°“√·≈– π—∫ πÿπ°“√ª√–°Õ∫∏ÿ√°‘® ∑’ËÕ¬ŸàÕ“»—¬ ‚¥¬¡’æπ—°ß“π∑”ß“πª√–®” ¡“§¡ª√–¡“≥ 300 §π ·≈–¡’ ¡“™‘°√“¬ ∫ÿ§§≈¢Õß ¡“§¡∑—ÈßÀ¡¥ª√–¡“≥ 220,000 √“¬ „π®”π«ππ’È ª√–¡“≥ 1 „π 3 ‡ªìπ ∫√‘…—∑ºŸâª√–°Õ∫°“√ √â“ß∫â“π ∑’ˇÀ≈◊Õ‡ªìπºŸâª√–°Õ∫Õ“™’æ„π«ß°“√∑’ËÕ¬ŸàÕ“»—¬ ‡™àπ ∂“∫—π°“√‡ß‘π ∫√‘…—∑§â“«— ¥ÿ°àÕ √â“ß ‡ªìπµâπ „πªï 2005 §“¥«à“ ¡“™‘°¢Õß NAHB ∑—ÈßÀ¡¥ ®– “¡“√∂°àÕ √â“ß∑’ÕË ¬ŸÕà “»—¬„À¡à (New housing units) √«¡°—π°«à“√âÕ¬≈– 80 ¢Õß∑’ËÕ¬ŸàÕ“»—¬„À¡à∑—ÈßÀ¡¥„π À√—∞Õ‡¡√‘°“ ´÷Ëß§“¥«à“¡’ª√–¡“≥ 1.84 ≈â“πÀπ૬ ·≈–∑”„Àâ ∑’Ë Õ ¬Ÿà Õ “»— ¬ ‡ªì π °≈®— ° √ ”§— ≠ ¬‘Ë ß µà Õ °“√ ¢¬“¬µ—«∑“߇»√…∞°‘® (engine of economic growth) ¢Õß À√—∞Õ‡¡√‘°“ 1. ¿“√°‘®·≈–«‘ —¬∑—»πå 1.1 ¿“√°‘® (Mission) ¿“√°‘®À≈—°¢Õß NAHB ‰¥â·°à °“√‡ √‘¡ √â“ß ∫√√¬“°“»∑’Ë¥’·°àÕÿµ “À°√√¡°“√°àÕ √â“ß∑’ËÕ¬ŸàÕ“»—¬ ·≈–°“√º≈— ° ¥— π √— ∞ ∫“≈„Àâ ¡ÿà ß ‡πâ π °“√æ— ≤ π“∑’Ë Õ ¬Ÿà Õ“»— ¬ ‡ªì π π‚¬∫“¬√–¥— ∫ ™“µ‘ ∑’Ë ”§— ≠ ≈”¥— ∫ µâ π Ê πÕ°®“°π—Èπ NAHB ¬—ß¡’‡ªÑ“À¡“¬„π°“√™à«¬ à߇ √‘¡ „Àâª√–™“™π¡’∑’ËÕ¬ŸàÕ“»—¬∑’Ë¥’ „π√“§“∑’ˇÀ¡“– ¡ ·≈– ‡ªì π °√–∫Õ°‡ ’ ¬ ߢÕßÕÿ µ “À°√√¡∑’Ë Õ ¬Ÿà Õ “»— ¬ ¢Õß À√—∞Õ‡¡√‘°“ çVoice of Americaûs Housing Industryé NAHB ®–∑”Àπâ“∑’Ë„Àâ∫√‘°“√·°à ¡“™‘°À≈“¬ ¥â“𠇙àπ °“√»÷°…“«‘‡§√“–Àåπ‚¬∫“¬¢Õß√—∞ °“√π” ¢à “ « “√«ß°“√°à Õ √â “ ß∑’Ë Õ ¬Ÿà Õ “»— ¬ ÕÕ° Ÿà “∏“√≥– °“√µ‘¥µ“¡·≈– π—∫ πÿπ°“√æ—≤π“¥â“π ‘π‡™◊ËÕ∑’ËÕ¬Ÿà Õ“»—¬ °“√»÷°…“«‘®—¬ °“√«‘‡§√“–Àå·π«‚πâ¡¿“«– ‡»√…∞°‘®·≈–µ≈“¥∑’ËÕ¬ŸàÕ“»—¬ °“√®—¥∑”·≈–‡º¬·æ√à ¢âÕ¡Ÿ≈¢à“« “√ ∂“π°“√≥å·≈–·π«‚πâ¡¥â“π∑’ÕË ¬ŸÕà “»—¬ °“√º≈—°¥—ππ‚¬∫“¬·≈–°ÆÀ¡“¬∑’ˇªìπª√–‚¬™πå·°à GHB 51 STATE-OF-THE-ART HOUSING BANK www.ghb.co.th www.GHBHomeCenter.com «“√ “√∏π“§“√Õ“§“√ ߇§√“–Àå ‡ µÁ ¡ „ ® ™à « ¬ ‡ À ≈◊ Õ ‡ æ◊Ë Õ ∫â “ π ‡ æ◊Ë Õ §ÿ ≥ ∏ÿ√°‘®√—∫ √â“ß∫â“π „πµà“ߪ√–‡∑» Õÿµ “À°√√¡∑’ËÕ¬ŸàÕ“»—¬ ·≈–°“√°àÕ √â“ß∫â“π 1.2 «‘ —¬∑—»πå (Vision) NAHB ¡ÿàß∑’Ë®– √â“ß∫√√¬“°“»·«¥≈âÕ¡∑’Ë®– ∑”„Àâ ™ “«Õ‡¡√‘ °— π ∑ÿ ° §π “¡“√∂¡’ ∫â “ π‡ªì π ¢Õß µπ‡Õßµ“¡Õ—µ¿“æ·≈–‚Õ°“ ·≈–¡ÿàß„À⺟âª√–°Õ∫ °“√ √â“ß∫â“π¡’‡ √’¿“æ„π°“√ª√–°Õ∫∏ÿ√°‘®„πµ≈“¥ ‡ªî¥∑’Ë¡’°“√·¢àߢ—π‡ √’ °—∫∑—Èß∑”∑ÿ°ΩÉ“¬µ√–Àπ—°«à“∑’Ë Õ¬ŸàÕ“»—¬·≈–∫ÿ§§≈∑’ˇ°’ˬ«¢âÕßπ—Èπ‡ªìπ°”≈—ß§«“¡‡¢â¡ ·¢ÁߢÕߪ√–‡∑»™“µ‘ 2. Õß§å°√ ¡∑∫¢Õß NAHB NAHB ¡’Õß§å°√ ¡∑∫ 2 Àπà«¬ß“π ‰¥â·°à 2.1 NAHB Research Center ‡ªìπÀπ૬ߓπ ∑’Ë®—¥µ—Èß¡“µ—Èß·µàªï 1964 ∑”Àπâ“∑’ˇ°’ˬ«°—∫°“√æ—≤π“ °“√∑¥ Õ∫·≈–ª√–‡¡‘ π «— ¥ÿ °à Õ √â “ ß∑’Ë Õ Õ°„À¡à ¡“µ√∞“π·≈–«‘∏°’ “√°àÕ √â“ß Õÿª°√≥å°“√°àÕ √â“ß ∑—ßÈ π’È ‚¥¬¡ÿàß∑’Ë®–æ—≤π“‡∑§‚π‚≈¬’°“√°àÕ √â“ß∑’Ë∑—π ¡—¬ ‡æ◊Ë Õ ª√–‚¬™πå · °à ºŸâ ´◊È Õ ∫â “ π √«¡∑—È ß ‡ªì π µ— « ‡™◊Ë Õ ¡ √–À«à“ߺŸâ°àÕ √â“ß ºŸâº≈‘µ ºŸâÕÕ°·∫∫ ·≈–π—°«‘®—¬¥â“π ∑’ÕË ¬ŸÕà “»—¬ √“¬≈–‡Õ’¬¥‡æ‘¡Ë ‡µ‘¡¥Ÿ‰¥â®“° website „π™◊ÕË www.nahbrc.org 2.2 Home Builders Institute ‡ªìπÀπà«¬ß“π ·¢π¢“¥â “ π°“√»÷ ° …“¢Õß NAHB µ—È ß ·µà ªï 1983 ∑”Àπâ “ ∑’Ë „ π°“√æ— ≤ π“·≈–∫√‘ À “√ß“π¥â “ π°“√„Àâ °“√»÷°…“·≈–Ωñ°Õ∫√¡∫ÿ§≈“°√‡°’ˬ«°—∫Õÿµ “À°√√¡ °“√°à Õ √â “ ß∑’Ë Õ ¬Ÿà Õ “»— ¬ ‡™à π À≈— ° Ÿ µ √°“√Õ∫√¡ ™à“ßΩï¡◊Õ°àÕ √â“ß °“√§«∫§ÿ¡°“√°àÕ √â“ß ‡ªìπµâπ ∑’Ë ºà “ π¡“ Home Builders Institute ‰¥â ®— ¥ „Àâ ¡’ °“√Õ∫√¡À≈— ° Ÿ µ √µà “ ßÊ ‚¥¬¡’ ºŸâ ‡ ¢â “ Õ∫√¡°«à “ 250,000 §π √“¬≈–‡Õ’¬¥‡æ‘Ë¡‡µ‘¡¥Ÿ‰¥â®“° website „π™◊ËÕ www.hbi.org 3. °“√‡º¬·æ√à¢âÕ¡Ÿ≈¢à“« “√¢Õß NAHB NAHB ‰¥â®¥— ∑”·≈–‡º¬·æ√à¢Õâ ¡Ÿ≈¢à“« “√ºà“π ™àÕß∑“ß·≈– ◊ËÕµà“ßÊ Õ¬à“ß°«â“ߢ«“ß ‰¥â·°à 52 3.1 ◊ËÕÕ‘π‡∑Õ√å‡πÁµ‡«Á∫‰´µå NAHB ‰¥â®¥— ∑” website „π™◊ÕË www.nahb.com ‡æ◊ÕË °“√‡º¬·æ√à¢Õâ ¡Ÿ≈¢à“« “√∑’‡Ë ªìπª√–‚¬™πå·°à ¡“™‘° ºŸâ´◊ÈÕ∫â“π ·≈–ª√–™“™π∑—Ë«‰ª µ—«Õ¬à“߇™àπ 3.1.1 ÀâÕß¢à“« ¡“§¡ (NAHB News Room) ‡ªìπ°“√𔇠πÕ¢à“«¢Õß NAHB √«¡∑—ßÈ ¢à“«·®°∑’„Ë Àâ·°à Õ◊Ë ¡«≈™π ¢âÕ¡Ÿ≈ ·≈–µ—«‡≈¢ ∂‘µ‘∑’Ë ”§—≠µà“ßÊ (press releases, facts and figures) ‡°’ˬ«°—∫∑’ËÕ¬ŸàÕ“»—¬·≈– Õ —ßÀ“√‘¡∑√—æ¬å ∑—Èß„πªí®®ÿ∫—π ·≈–¬âÕπÀ≈—ß ‰ª¬—ߪïµà“ßÊ µ—«Õ¬à“߇™àπ 1) ∫∑·∂≈ß¢à“« (News Release) ®– ¡’√“¬°“√À—«¢âÕ¢à“« ·≈–«—π∑’Ë·∂≈ß¢à“« µ—«Õ¬à“߇™àπ - ¢à“««—π∑’Ë 17 惻®‘°“¬π 2005 ‡√◊ËÕß °“√°à Õ √â “ ß∑’Ë Õ ¬Ÿà Õ “»— ¬ „À¡à ‡ √‘Ë ¡ ™–≈Õµ—«„π‡¥◊Õπµÿ≈“§¡ (Housing Starts To Cool in October) - ¢à“««—π∑’Ë 16 惻®‘°“¬π 2005 ‡√◊ËÕß §«“¡¡—Ëπ„®¢ÕߺŸâª√–°Õ∫°“√ √â“ß ∫â “ ππâ Õ ¬≈ß„π‡¥◊ Õ πæƒ»®‘ ° “¬π (Builder Confidence Declines in November) ‡ªìπµâπ 2) ¢âÕ¡Ÿ≈‡»√…∞°‘®·≈–∑’ËÕ¬ŸàÕ“»—¬ (Economic & Housing Data) ‡ªìπ°“√π” ‡ πÕ¢âÕ¡Ÿ≈·≈– ∂‘µ‘µà“ßÊ ‡°’ˬ«°—∫∑’ËÕ¬ŸàÕ“»—¬ ·≈–‡»√…∞°‘®∑’Ë ”§—≠ ‰¥â·°à - °“√§“¥°“√≥å¿“«–‡»√…∞°‘® (Economic Forecasts) - ¥— ™ π’ µ ≈“¥∑’Ë Õ ¬Ÿà Õ “»— ¬ (Housing Market Index - HMI) - ¥—™π’‚Õ°“ °“√¡’∑Õ’Ë ¬ŸÕà “»—¬ (Housing Opportunity Index - HOI) - ¢âÕ¡Ÿ≈ ∂‘µ‡‘ °’¬Ë «°—∫¿“«–°“√°àÕ √â“ß (Construction Statistics) ‡™àπ ∂‘µ‘ °“√‡√‘Ë¡°àÕ √â“ß∫â“π ¢âÕ¡Ÿ≈°“√ÕÕ° „∫Õπÿ≠“µ°àÕ √â“ß∑—«Ë ª√–‡∑» (·¬° µ“¡ª√–‡¿∑∑’ËÕ¬ŸàÕ“»—¬·≈–‡¡◊Õß) - ¿“«–°“√¢“¬·≈–√“§“ (Home Sale and Prices) §«√∑√“∫ (‡™àπ «—π‡«≈“ ∂“π∑’Ë §à“„™â®à“¬ ‡ªì π µâ π ) µ— « Õ¬à “ ߇™à π The International Buildersû Show, NAHB Custom Builder Symposium, The International Buildersû Show, National Green Building Conference, Annual Custom Builder Symposium ‡ªìπµâπ 3.1.5 √“¬≈–‡Õ’¬¥ ¡“§¡ºŸâ √â“ß ∫â“π„π√—∞·≈–∑âÕß∂‘πË µà“ßÊ (State & Local Association) ‡ªìπ°“√· ¥ß√“¬≈–‡Õ’¬¥¢âÕ¡Ÿ≈ ¢Õß ¡“§¡ºŸâ √â“ß∫â“π„π√—∞·≈–∑âÕß∂‘Ëπµà“ßÊ ∑—Ë«ª√–‡∑» ‡™àπ ∑’˵—ÈߢÕß ¡“§¡ ∫∑∫“∑¢Õß ¡“§¡ √“¬™◊ËÕ∫√‘…—∑√—∫ √â“ß∫â“π„πæ◊Èπ∑’Ë ¢âÕ¡Ÿ≈¢à“« “√∑’‡Ë ªìπª√–‚¬™πå·°à ¡“™‘° ‡ªìπµâπ 3.1.6 ¡À“«‘∑¬“≈—¬∑’ËÕ¬ŸàÕ“»—¬¢Õß ¡“§¡ (NAHB Housing University) ‡ªìπ à«π∑’¡Ë ßÿà „Àâ°“√»÷°…“ ·≈–§«“¡√Ÿµâ “à ßÊ ‡°’¬Ë «°—∫ ∑’ËÕ¬ŸàÕ“»—¬ ‚¥¬¡’√“¬≈–‡Õ’¬¥¢ÕßÀ≈—° Ÿµ√ °“√»÷°…“ °“√Õ∫√¡ °“√ª√–™ÿ¡À√◊Õ —¡¡π“ (‡™àπ À≈—° Ÿµ√ «—π∑’Ë ∂“π∑’Ë §à“„™â®à“¬ ‡ªìπµâπ) ∑—Èß„π√–¥—∫π“π“™“µ‘ √–¥—∫™“µ‘ ·≈–√–¥—∫ ∑âÕß∂‘Ëπ ‚¥¬∑’˪√–™“™π∑—Ë«‰ª “¡“√∂§âπÀ“ ‰¥âÕ¬à“ß√«¥‡√Á« ∑—Èßπ’È ‚¥¬¡’ ∂“∫—π°“√‡ß‘π ∑’Ë ª ≈à Õ ¬ ‘ 𠇙◊Ë Õ ∑’Ë Õ ¬Ÿà Õ “»— ¬ ™—È π ·π«Àπâ “ „Àâ °“√ π—∫ πÿπ ‰¥â·°à Countrywide Home Loans 3.1.7 °‘®°“√µà“ߪ√–‡∑» (International Affairs) ‡ªìπ°“√„Àâ¢Õâ ¡Ÿ≈¢à“« “√µà“ßÊ „π°‘®°√√¡√–À«à“ߪ√–‡∑» ∑’ˇªìπª√–‚¬™πå ·°à ¡“™‘° ‡™àπ °“√®—¥∑” The NAHB International Directory for Builders, Suppliers, and Buyers of the Building Industry (¡’ ° “√ ®”Àπà“¬„π 172 ª√–‡∑» „π 16 ¿“…“) ¡’°“√ ‡º¬·æ√à¢âÕ¡Ÿ≈¢à“« “√∑’˙૬‡ √‘¡ √â“߂հ“ ∑“ß∏ÿ√°‘®√–À«à“ߪ√–‡∑» ‚¥¬ºà“π ◊ËÕµà“ßÊ (‡™àπ International Publications, International News, The Nationûs Building News) °“√‡ªìπ ‡®â“¿“æ®—¥ß“πª√–™ÿ¡ —¡¡π“√–À«à“ߪ√–‡∑» ∑—È ß „π·≈–πÕ°ª√–‡∑» °“√®— ¥ ∑”ªØ‘ ∑‘ π ‡Àµÿ°“√≥å ”§—≠√–À«à“ߪ√–‡∑»∑—«Ë ‚≈° ‡ªìπµâπ - √“§“«— ¥ÿ °à Õ √â “ ß·µà ≈ –ª√–‡¿∑ (Building Materials) 3) »Ÿπ¬å “√π‘‡∑»∑’ÕË ¬ŸÕà “»—¬ (Housing Information Center) ‡ªì π °“√𔇠πÕ ∫∑§«“¡ ∫∑«‘‡§√“–Àå·π«‚πâ¡ ∂“π°“√≥å À√◊Õ√“¬ß“πµà“ßÊ ∑’πË “à π„®‡°’¬Ë «°—∫∑’ÕË ¬ŸÕà “»—¬ ‡™àπ ‡√◊ËÕß Housing Policy for the 21st Century, Building for Tomorrow, Housing : Key to Economic Recovery, The New Role of Housing in the US Economy, Investing in a New Home, Housing Affordability Crisis, Homeownership : Strength of the Nation, Building Home in Americanûs Cities ‡ªìπµâπ 3.1.2 “√–‡æ◊ËÕºŸâ∫√‘‚¿§ (For Consumers) ‡ªìπ°“√𔇠πÕ¢âÕ¡Ÿ≈¢à“« “√·≈– §”·π–π”µà“ßÊ ∑’ˇªìπª√–‚¬™π巰ຟâ´◊ÈÕ∫â“π ‚¥¬µ√ß µ—«Õ¬à“߇™àπ §”·π–π”„π°“√´◊ÈÕ ∫â“π„À¡à„πª√–‡¥Áπµà“ßÊ (Guide to Buying a New Home) ‡™àπ ¢âÕ¥’¥â“π¿“…’Õ“°√„π°“√ ´◊ÈÕ∫â“π ¢âÕ¥’¢Õß°“√¡’∫â“π„À¡à‡ªìπ¢Õßµπ‡Õß °“√‡≈◊ Õ °∑”‡≈∑’Ë Õ ¬Ÿà Õ “»— ¬ °“√‡≈◊ Õ °∫√‘ …— ∑ ºŸâ √â“ß∫â“π °“√‡≈◊Õ° ∂“∫—π°“√‡ß‘π§«“¡√Ÿâ æ◊Èπ∞“π¥â“π ‘π‡™◊ËÕ∑’ËÕ¬ŸàÕ“»—¬ °“√¬â“¬‡¢â“Õ¬Ÿà ∫â“π„À¡à ‡ªìπµâπ 3.1.3 “√–‡æ◊ËÕ∫√‘…—∑ºŸâ √â“ß∫â“π (Especially for Builders) ‡ªìπ°“√𔇠πÕ ¢â Õ ¡Ÿ ≈ ¢à “ « “√·≈–§”·π–π”µà “ ßÊ ∑’Ë ‡ ªì π ª√–‚¬™πå · °à ∫ √‘ …— ∑ √â “ ß∫â “ π‚¥¬µ√ß ‡™à π «‘∏°’ “√ ¡—§√‡ªìπ ¡“™‘° ¢Õß NAHB §”·π–π” ‡°’Ë ¬ «°— ∫ √–∫∫°“√°à Õ √â “ ß ¢â Õ ¡Ÿ ≈ ·≈–§” ·π–𔇰’ˬ«°—∫ ‘π‡™◊ËÕ∑’ËÕ¬ŸàÕ“»—¬ ¢âÕ¡Ÿ≈¢à“« “√‡°’¬Ë «°—∫°“√»÷°…“Õ∫√¡∑’‡Ë °’¬Ë «¢âÕß ‡ªìπµâπ 3.1.4 ªØ‘∑π‘ °“√ª√–™ÿ¡·≈–°‘®°√√¡ ”§—≠¢Õ߫߰“√ (Meetings and Events) ‰¥â · °à °“√√–∫ÿ ° “√®— ¥ ª√–™ÿ ¡ ·≈–°‘ ® °√√¡ ”§—≠µà“ßÊ ∑’ˇ°’ˬ«¢âÕß°—∫ºŸâ√—∫ √â“ß∫â“𠇙àπ °“√ª√–™ÿ¡ —¡¡π“„À≠à °“√ª√–™ÿ¡ °“√®—¥ß“π ¡À°√√¡ °“√· ¥ßπ‘∑√√»°“√æ√âÕ¡¢âÕ¡Ÿ≈∑’Ë GHB 53 STATE-OF-THE-ART HOUSING BANK www.ghb.co.th www.GHBHomeCenter.com «“√ “√∏π“§“√Õ“§“√ ߇§√“–Àå ‡ µÁ ¡ „ ® ™à « ¬ ‡ À ≈◊ Õ ‡ æ◊Ë Õ ∫â “ π ‡ æ◊Ë Õ §ÿ ≥ ∏ÿ√°‘®√—∫ √â“ß∫â“π „πµà“ߪ√–‡∑» 3.2 ÀâÕß ¡ÿ¥ ¡“§¡ (NAHB Library) ‡ªìπÀâÕß ¡ÿ¥∑’Ë¡ÿàß„Àâ∫√‘°“√¢âÕ¡Ÿ≈¢à“« “√·°à ¡“™‘° ·≈– ¡“§¡ √â“ß∫â“π„π√—∞µà“ßÊ ‚¥¬ÀâÕß ¡ÿ¥¡’∑—ÈßÀπ—ß ◊Õ «“√ “√ ‡∑ª‡ ’¬ß·≈–¿“æ ·≈– ∫√‘°“√¥â“π°“√ ◊∫§âπ¢âÕ¡Ÿ≈∑“ßÕ‘π‡∑Õ√å‡πÁµ πÕ°®“°π’È Àâ Õ ß ¡ÿ ¥ ¬— ß √«∫√«¡§”µÕ∫„π‡√◊Ë Õ ß‡°’Ë ¬ «°— ∫ ∑’Ë Õ ¬Ÿà Õ“»—¬∑’Ë¡’°“√ Õ∫∂“¡¡“¡“°∑’Ë ÿ¥ (most frequently asked housing-related reference questions) 3.3 ®¥À¡“¬¢à“«Õ‘‡≈§‚∑√π‘§¢Õß ¡“§¡ (NAHB E-NEWSLETTERS) ¡“§¡®—¥∑”®¥À¡“¬¢à“«Õ‘‡≈§‚∑√π‘§À≈“¬ ©∫—∫∑’Ë¡ÿàß∫√‘°“√µ“¡§«“¡ π„®¢Õß ¡“™‘°ºŸâ°àÕ √â“ß ∫â“π “∏“√≥™π ·≈– ◊ËÕ¡«≈™π µ—«Õ¬à“߇™àπ Eye on the Economy (®¥À¡“¬¢à“«¥â“π‡»√…∞°‘®√“¬ Õß —ª¥“Àå) NBN Online (®¥À¡“¬¢à“«√“¬ —ª¥“Àå) ‡º¬ ·æ√à·°à„§√°Á‰¥â∑’Ë π„®∫Õ°√—∫‡ªìπ ¡“™‘° πÕ°®“°π’È ¡“§¡¬—ß®—¥∑”®¥À¡“¬¢à“«Õ‘‡≈§‚∑√π‘§À≈“¬©∫—∫ ∑’Ë¡ÿàß∫√‘°“√‡©æ“–·°à ¡“™‘°¢Õß ¡“§¡‡∑à“π—Èπ Õ“∑‘ ‡™àπ Monday Morning Briefing √“¬ —ª¥“Àå à«π News Release Summary √“¬ —ª¥“À出¬·æ√à·°à ¡“™‘° ¢Õß ¡“§¡·≈–ºŸâ ◊ËÕ¢à“« 3.4 Àπ—ß ◊Õ·≈–𑵬 “√¢Õß ¡“§¡ ¡“§¡‰¥â®—¥æ‘¡æåÀπ—ß ◊Õ‡æ◊ËÕ°“√®”Àπà“¬·°à ¡“™‘° ‡™àπ 2005 - 2006 Legislative and Regulatory Policy (ªï 2005) What 21st Century Home Buyers Want (ªï 2001) πÕ°®“°π’È ¡“§¡¬—߉¥â®—¥æ‘¡æå𑵬 “√Õ’° À≈“¬©∫—∫ ‰¥â·°à 50+ Housing Magazine √“¬‰µ√¡“ Commercial Builder Magazine Land Development Magazine √“¬‰µ√¡“ ·≈– Sales + Marketing Ideas (SMI) Magazine √“¬ Õ߇¥◊Õπ 4. 54 °“√ÕÕ°«ÿ≤∫ ‘ µ — √«‘™“™’æ¢Õß ¡“§¡ (NAHB Designation) ¡“§¡‰¥â®¥— À≈—° Ÿµ√Ωñ°Õ∫√¡‡æ◊ÕË „Àâ ¡“™‘°∑’Ë ºà“π°“√‡¢â“Õ∫√¡·≈–ºà“π°“√∑¥ Õ∫ √«¡∑—Èß°“√ ∑”ß“πµ“¡À≈—°‡°≥±å∑’Ë ¡“§¡°”À𥉥â√—∫«ÿ≤‘∫—µ√ «‘™“™’æ¢Õß ¡“§¡ ´÷ßË ®–∑”„Àâº∑Ÿâ ‰’Ë ¥â√∫— «ÿ≤∫‘ µ— √«‘™“™’æ π—πÈ ‰¥â√∫— °“√¬Õ¡√—∫‡™◊ÕË ∂◊Õ„π§«“¡√Ÿ§â «“¡ “¡“√∂∑“ß «‘™“™’楒¬‘Ëߢ÷Èπ µ—«Õ¬à“ß«ÿ≤‘∫—µ√«‘™“™’æ∑’Ë ¡“§¡®—¥„Àâ¡’¢÷Èπ ‰¥â·°à «ÿ ≤‘ ∫— µ √«‘ ™ “™’ æ ºŸâ ª √–°Õ∫«‘ ™ “™’ æ √â “ ß∫â “ π ‰¥â·°à Certified Graduate Builder (CGB) «ÿ≤‘∫—µ√«‘™“™’溟âª√–°Õ∫«‘™“™’æ √â“ß∫â“π™—Èπ Ÿß‰¥â·°à Graduate Master Builder (GMB) «ÿ≤‘∫—µ√«‘™“™’梓¬∫â“π„À¡à ‰¥â·°à Certified New Home Sales Professional (CSP) «ÿ≤‘∫—µ√«‘™“™’梓¬∫â“π„À¡à™—Èπ Ÿß ‰¥â·°à Master Certified New Home Sales Professional (MCSP) «ÿ ≤‘ ∫— µ √«‘ ™ “™’ æ °“√µ≈“¥∫â “ π„À¡à ‰¥â · °à Certified New Home Marketing Professional (CMP) «ÿ≤‘∫—µ√«‘™“™’æ°“√∫√‘À“√°‘®°“√Õæ“√å∑‡¡âπ∑å ‰¥â·°à Registered in Apartment Management (RAM) «ÿ≤‘∫—µ√«‘™“™’æ°“√§ÿ¡ß“π°àÕ √â“ß∑’ËÕ¬ŸàÕ“»—¬ ‰¥â·°à Residential Construction Superintendent (RCS) ‚¥¬ √ÿª ®–‡ÀÁπ‰¥â«à“ The National Association of Home Builders (NAHB) À√◊Õ ¡“§¡ ·Ààß™“µ‘¢ÕߺŸâª√–°Õ∫°“√ √â“ß∫â“π„π À√—∞Õ‡¡√‘°“ ‡ªìπ ¡“§¡ºŸâª√–°Õ∫°“√∑’ËÕ¬ŸàÕ“»—¬∑’Ë„À≠à∑’Ë ÿ¥„π À√—∞Õ‡¡√‘°“ ¡’∫∑∫“∑Õ¬à“ß ”§—≠¬‘Ëß ‚¥¬‡©æ“– °“√®—¥∑”·≈–‡º¬·æ√à¢âÕ¡Ÿ≈∑’ËÕ¬ŸàÕ“»—¬„π·ßà¡ÿ¡µà“ßÊ Õ¬à“ß°«â“ߢ«“ß ·≈–°“√„Àâ°“√»÷°…“·≈–Õ∫√¡‡æ◊ËÕ °“√æ—≤π“«‘™“™’æ ´÷Ë߇ªìπª√–‚¬™πåÕ¬à“߬‘Ëß∑—Èß·°à ºŸâª√–°Õ∫°“√·≈–ºŸâ´◊ÈÕ∫â“π ´÷Ëß∫∑∫“∑‡À≈à“π’È πà“®– ‡ªìπ·π«∑“ß„Àâ ¡“§¡‡°’¬Ë «°—∫∑’ÕË ¬ŸÕà “»—¬¢Õ߉∑¬ (‡™àπ ¡“§¡∏ÿ √ °‘ ® √— ∫ √â “ ß∫â “ π ¡“§¡Õ“§“√™ÿ ¥ ‰∑¬ ¡“§¡∏ÿ√°‘®∫â“π®—¥ √√ ¡“§¡Õ —ßÀ“√‘¡∑√—æ¬å‰∑¬ ‡ªìπµâπ) √«¡∑—Èß»Ÿπ¬å¢âÕ¡Ÿ≈Õ —ßÀ“√‘¡∑√—æ¬å ·≈– ¿“ ∑’ËÕ¬ŸàÕ“»—¬ ∑’˰√–∑√«ß°“√§≈—ß¡’π‚¬∫“¬„Àâ®—¥µ—Èߢ÷Èπ ∂◊Õ‡ªìπ°√≥’µ—«Õ¬à“ß∑’Ë¥’ ∑’˪√–‡∑»‰∑¬§«√®–æ—≤π“ À√◊Õª√–¬ÿ°µå„™âµ“¡§«“¡‡À¡“– ¡µàÕ‰ª