PDF, Secrets of Intellectual Property

International Trade Centre
U N C TA D / W T O
Secrets of Intellectual Property
A guide for small and medium-sized
exporters
ITC/WIPO
International Trade Centre (ITC)
ITC is the technical cooperation agency of the
United Nations Conference on Trade and
Development (UNCTAD) and the World Trade
Organization (WTO) for operational and
enterprise-oriented aspects of international trade
development.
ITC contributes, among other things, to the
advancement of the creation enterprises sector
by promoting trade opportunities, in order to
increase immediate benefits as well as longrange export capacity and international
competitiveness. It encourages the integration
of the cultural dimension into the national trade
development support policies of developing and
transition economies.
WIPO is an intergovernmental organization in the
United Nations system of organizations. It seeks
to ensure that the rights of creators and owners
of intellectual property are protected worldwide
and that inventors and authors are recognized
and rewarded for their ingenuity.
WIPO’s mission is to promote through
international cooperation the creation,
dissemination, use and protection of works of
the human spirit for the economic, cultural and
social progress of all humanity.
WIPO provides, among other things, technical
assistance in relation to intellectual property to
small and medium-sized enterprises (including
artisans, and visual artists). It contributes to the
enhancement of their competitiveness by
enabling them to fully exploit their innovative
and creative potential through an effective use of
the intellectual property system.
This Guide provides a basic knowledge and understanding of marketing techniques and intellectual property
for artisans, craft entrepreneurs and visual artists, with the aim of enhancing their chances of business success.
International Trade Centre
U N C TA D / W T O
For more information:
For more information:
Street address: ITC, 54–56, rue de Montbrillant,
1202 Geneva, Switzerland.
Postal address: ITC, Palais des Nations,
1211 Geneva 10, Switzerland.
Telephone: +41 22 730 0111 Fax: +41 22 733 4439
E-mail: [email protected]
Internet: www.intracen.org
Address: WIPO, 34 chemin des Colombettes,
CH-1211 Geneva 20, Switzerland.
Telephone: +41 22 338 9111 Fax: +41 22 733 5428
E-mail: [email protected]
Internet: www.wipo.int
E-mail SMEs Division: [email protected]
Internet SMEs Division: www.wipo.int/sme
ISBN 92-9137-268-6
United Nations Sales No. E.03.III.T.??
Secrets of Intellectual Property
ITC supports developing and transition
economies, and particularly their business
sectors, in their efforts to realize their full
potential for developing exports and improving
import operations.
World Intellectual Property Organization
(WIPO)
International Trade Centre
U N C TA D / W T O
Secrets of Intellectual Property
A guide for small and medium-sized
exporters
Geneva 2003
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