local action plan for the economy and employment
Transcription
local action plan for the economy and employment
LOCAL ACTION PLAN FOR THE ECONOMY AND EMPLOYMENT 2007-2010 Regroupement économique et social du Sud-Ouest (RESO) Adopted by the Board of Directors January 16, 2007 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest ACKNOWLEDGEMENTS General direction Pierre Morrissette Coordination Lucie Dufour Linda Langlais Research and writing Jacques Desjardins Other contributors: Guy Biron Pierre Charrette Martine Girard Pierre Morrissette Richard Roussel Cartography City of Montréal Photography RESO Archives Café Paradoxe École entreprise Formétal Revision and correction Jacques Desjardins Lucie Dufour Linda Langlais Pierre Morrissette Development of LAPEE 2007-2010 was made possible with the active participation of the entire RESO team, members of its board of directors, community organizations, businesses, unions, institutions and residents of the Sud-Ouest who participated in various stages of consultation. RESO would like to thank the Sud-Ouest Borough for its valuable collaboration. You can download an electronic version of LAPEE at our Website at www.resomtl.com. Public partners supporting the achievement of RESO’s mission are: All rights reserved © RESO. Reproduction authorized with mention of source. ISBN: 978-2-9803847-8-3 Copyright – Bibliothèque nationale du Québec Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest TABLE OF CONTENTS FROM THE PRESIDENT INTRODUCTION .......................................................................................................................................4 PREAMBLE...................................................................................................................................................8 RESO'S PRESENTATION .........................................................................................................................9 1. PORTRAIT AND ANALYSIS OF THE ECONOMIC REALITY 2006 ...................................... 13 1.1 1.2 1.3 1.4 1.5 1.6 1.7 1.8 2. Evolution of the Economic Structure................................................................................................13 Gradual Change in Manufacturing....................................................................................................17 Expansion of the Service Economy....................................................................................................17 Expansion of the New Economy ....................................................................................................... 18 Consolidation of the Social Economy ..............................................................................................20 Expansion of the Cultural Sector...................................................................................................... 21 Potential of the Local Retail Market ................................................................................................25 Socioeconomic Portrait of the Sud-Ouest Borough ......................................................................26 1.8.1 Population Origins 1.8.2 Family SItuation 1.8.3 Knowledge of Offical Languages 1.8.4 Education Level 1.8.5 Income 1.8.6 Health of the Population 1.8.7 Local Workforce 1.8.8 Place of Work ORIENTATIONS AND PRIORITIES OF THE 2003-2006 PLAN: AN OVERVIEW ...... 31 2.1 Overview of the Economic Development Plan................................................................................31 2.2 Overview of the Workforce Development Plan.............................................................................36 3. THE SUD-OUEST LAPEE IN THE CONTEXT OF REGIONAL PLANNING ..................39 3.1 3.2 CONTEXT .............................................................................................................................................39 COMMUNAUTÉ MÉTROPOLITAINE DE MONTRÉAL (CMM): CHARTING OUR INTERNATIONAL FUTURE: A COMPETITIVE METROPOLITAN MONTREAL REGION........ 40 3.3 CITY OF MONTRÉAL........................................................................................................................ 41 Master Plan, Sud-Ouest Chapter................................................................................................. 41 Montréal, Knowledge CIty .................................................................................................................. 42 Succeed@Montréal .............................................................................................................................. 42 Strategy for inclusion of affordable housing in new residential projects............................................... 44 Montréal, Cultural Metropolis............................................................................................................ 44 Montréal's First Strategic Plan for Sustainable Development............................................................. 46 3.4 TOURISME MONTRÉAL: PLAN DE DÉVELOPPEMENT TOURISTIQUE DE MONTRÉAL 2003-2010................................................................................................................................................. 46 3.5 EMPLOI-QUÉBEC: PLAN D’ACTION RÉGIONAL 2006-2007 DE LA RÉGION DE MONTRÉAL 46 4. ORIENTATIONS, PRIORITIES AND COURSES OF ACTION 2007-2010 .......................... 48 Two Transversal Concerns and 10 Orientations for Integrated Development.....................................48 4.1 CREATING A LEARNING COMMUNITY ..................................................................................48 4.2 TAKING A SUSTAINABLE DEVELOPMENT APPROACH ....................................................48 4.3 TEN ORIENTATIONS FOR INTEGRATED DEVELOPMENT...............................................50 Orientation 1: Strengthening the Employed and Unemployed Workforce......................50 Orientation 2: The Lachine Canal as a Central Axis of Development ................................52 1 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Orientation 3: Promoting a Renewed Image of the Sud-Ouest ...........................................53 Orientation 4: Retaining, Expanding and Attracting Business...........................................54 Orientation 5: Developing and Creating Business Hubs in the New Economy...............55 Orientation 6: Supporting the Development of Tourism......................................................56 Orientation 7: Supporting the Development of the Social Economy .................................57 Orientation 8: Supporting the Development of the Cultural Sector..................................58 Orientation 9: Revitaliizing Commercial Arteries .................................................................59 Orientation 10: Improving Community Quality and Accessibility to Housing and Transportation ...................................................................................................60 5. LEVERS FOR DEVELOPMENT ........................................................................................................ 61 5.1 5.2 5.3 ORGANIZATION................................................................................................................................ 61 MAIN PARTNERS............................................................................................................................... 61 PROGRAMS AND FUNDS ADMINISTERED .............................................................................63 Budget d'initiatives locales (BIL).................................................................................................63 Fonds de développement Emploi-Montréal (FDEM)............................................................ 64 Fonds d'économie sociale du Sud-Ouest (FESSO) ................................................................. 64 Fonds local d'investissement (FLI) .............................................................................................65 Jeunes promoteurs Program (JP) .................................................................................................65 Soutien au travail autonome Program (STA) ............................................................................66 RESO Investissements inc.............................................................................................................66 Société locale d'investissement pour le développement de l'emploi (SOLIDE) ................66 5.4 FACILITATION INITIATIVES.........................................................................................................67 CONCLUSION...........................................................................................................................................68 NOTES.................................................................................................................Erreur ! Signet non défini. 2 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest LIST OF TABLES Table 1: Evolution in the Number of Establishments and Employment, Sud-Ouest / City of Montréal, 1996-2006 ........................................................................................................................13 Table 2: Evolution in the Number of Establishments by Industry 2003 / 2006 ................................... 14 Table 3: Evolution in the Number of Jobs by Industry 2003 / 2006........................................................ 14 Table 4: Evolution in Manufacturing Employment by Sector 2003 / 2006........................................... 15 Table 5: Portrait of All Sectors 2006 .............................................................................................................. 16 Table 6: Downtown Montréal / Industrial and Office Real Estate Market 1st Quarter 2006............20 Table 7: Cultural Sector, Members of the Cultural Community, by Specialty.....................................23 Table 8: Cultural Sector, Members of the Cultural Community According to Purpose....................23 Table 9: Cultural Sector, Distribution of Jobs ............................................................................................ 24 Table 10: Montréal / Sud-Ouest, Indicators of Labour Force Participation, Population Aged 15 and Older ...............................................................................................................................................28 Table 11: Occupational Level of Employment Insurance Recipients Monthly Average: April 2002 – March 2003....................................................................................................................................28 Table 12: Sud-Ouest Borough; Geographic Origin of Workers by Industry Sector ............................30 LIST OF CHARTS Chart 1: Breakdown of Industry Sectors in the Social Economy in 2006 .............................................. 21 Chart 2: Education Level of the Population Aged 15 to 64........................................................................28 LIST OF MAPS Map 1: Territory Map 2: Master Plan Map 3: Land-Use Designation Map 4: Employment Sectors 3 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest FROM THE PRESIDENT It is with a great deal of pride that we present the Local Action Plan for the Economy and Employment (LAPEE), an orientation document that charts the main priorities for social and economic development in the Sud-Ouest in the 2007-2010 period. Since its foundation in 1989, RESO has called on concerted effort to elaborate its development plans so that they reflect the concerns and aspirations of socioeconomic stakeholders and the Sud-Ouest population. LAPEE 2007-2010 is no exception to the rule. In the spring and autumn of 2006, businesses, community organizations, social economy enterprises, unions, and institutions in health, education and culture were invited to express their opinions on the major orientations of LAPEE. At RESO’s annual meeting In September 2006, it was citizens’ turn to share their concerns. Split up into 10 workshops, some 200 participants discussed business and employment development, workforce development, the social economy, the Lachine Canal and tourism, culture, quality of life and the environment, major projects and sites to develop, promoting the Sud-Ouest, and housing. LAPEE comprises 10 strategic orientations and concrete courses of action affecting all of these subjects, as well as two transversal strategic orientations: “The Sud-Ouest, a learning community,” and “The Sud-Ouest, an agent of sustainable development.” These orientations and courses of action converge with RESO’s mission, and their realization will contribute to making the vision statement adopted by the board of directors in 2002 a reality. It can be summarized as follows: To make the Sud-Ouest a model of sustainable and equitable development, a place where it is possible to live, work, enjoy oneself and achieve one’s potential in a community that is inclusive and open to the world. Of course, the Sud-Ouest’s major development challenges are part of a greater whole: That is why LAPEE 2007-2010 takes into account the challenges of metropolitan development as well. It is foreseeable, moreover, that the accelerated renewal the Sud-Ouest has experienced over the past few years will intensify, making an essential contribution in its own way to the development of Montréal. This is what RESO will make every effort to do, as a facilitator in the Sud-Ouest community on challenges of economic, social and cultural development. It should also be underlined that LAPEE’s priorities for action could not be implemented without the concerted effort and mobilization of local socioeconomic stakeholders, and the collaboration of RESO’s partners, particularly the Sud-Ouest Borough, Emploi-Québec and Canada Economic Development. We therefore invite everyone to ensure that, by achieving LAPEE 2007-2010’s projects and courses of action, the Sud-Ouest’s renewal continues and, especially, in a spirit of fairness and solidarity, that the greatest number of people possible share in its rewards. Pierre Sylvestre President 4 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest INTRODUCTION The Sud-Ouest’s Local Action Plan for the Economy and Employment (LAPEE) is a strategic orientation document created to identify the main priorities for action by the Regroupement économique et social du Sud-Ouest (RESO) and its public, private, union, community and institutional partners in economic and workforce development. With an ear to the concerns, expectations and aspirations of the Sud-Ouest community on these subjects, LAPEE 2007-2010 was conceived and developed in consultation with a full spectrum of social and economic partners from the borough, and is considerably informed by the participation of its citizen. LAPEE 2007-2010 proposes orientations, objectives and priorities consistent with LAPEE 20032006. For those who have been following the dynamic of the Sud-Ouest’s development, it will offer no surprises. However, if the principles and values that underlie RESO’s work are still the same—citizens’ participation, cooperation between socioeconomic partners, and independent governance—, the economic and social context in which RESO’s actions extend has evolved remarkably. The Sud-Ouest’s accelerated renewal is only a few years old. This renewal, trumpeted and hopedfor for years, is not mere wishful thinking. It has manifested itself in real terms in a number of ways: Residential development: There are nearly 2000 new private residences, many on the banks of the Lachine Canal, but also some 430 units of community and cooperative housing. Population: Sud-Ouest Borough data show that for the first time since the population began declining in the 1950s, the population of the Sud-Ouest jumped from 66,474 in 2001 to 69,604 in 2006, a 4.7% increase. Employment growth: Though modest in the 2003–2006 period, employment rose an average of 4% a year in the past 10 years, representing 8280 more jobs in 2006 than in 1996. A profoundly changed and diversified economic structure: The traditional manufacturing sector and its large factories have made way for the new economy (the high-value-added, or propulsive service industries), particularly in the fields of information and communications technologies (ICT); production and postproduction for television, video, film and music; multimedia and, tentatively, tourism and culture. Company size: There are increasingly fewer large employers and increasingly more small establishments (a 20% increase in three years). Quality of life: There has been a marked increase in commercial and cultural activity. Major multifunctional development projects: more than ever, they are multiplying across the Sud-Ouest. 5 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest There are still nearly 7000 employable adults receiving social aid in the SudOuest. The Sud-Ouest, therefore, is truly at the dawn of a long-awaited renaissance, and it is cause for rejoicing. But this long-awaited renewal has not benefited everyone, and conceals a reality that must not, under any circumstances, be relegated to the back burners on the pretext that “things are improving.” The renewal has brought with it a good deal of hope, but, like any important change, it raises fears and uncertainties that must not be minimized. There are still nearly 7000 employable adults receiving social aid in the Sud-Ouest, and they are people who are increasingly difficult to reach out to and accompany in a process of training and job-entry. They are people made vulnerable by the conditions of poverty and precarity in which they live—conditions that, in a context of renewal leading inexorably to increases in property values, may force them to leave the district. A major challenge then remains for the Sud-Ouest community: the challenge of socially and professionally integrating those who remain on the margins of renewal. More than ever, the conditions are right to achieve this integration, and raise hopes that economic development will go hand in hand with social development: job creation, improvement of the living environment, residential development, joint expertise in employability, etc. And, more than ever, in a context of apparent labour scarcity, strategies must be found to attune companies’ workforce needs to the unemployed workforce available in the borough. Ironically, the more the socioeconomic and demographic profile of the borough improves, the more threatened the resources to assist the disadvantaged become. It is not the time to give up, however. We must remain vigilant and ensure we have the means, as a community, to pursue this long and exacting task. In this context, LAPEE upholds two “transversal” strategic orientations that must become an obsession in all of RESO’s actions and every aspect of its involvement: It is not simply a matter of matching one party’s needs to another’s, but of adequately preparing those parties so that the match is as successful and lasting for employers as it is for workers. The Sud-Ouest, a learning community The Sud-Ouest, an agent of sustainable development In the Sud-Ouest, a learning community is a community that focuses its concerns on the employability and training of its workforce, whether they are in jobs or not. With over 20 years of experience in employability and coaching of the unemployed, RESO, in collaboration with multiple community partners, both public and private, has developed a unique and proven expertise it is seeking to extend to companies with workforce needs, and job seekers alike. It is not simply a matter of matching one party’s needs to another’s, but of adequately preparing those parties so that the match is as successful and lasting for employers as it is for workers. Having a learning community also means supporting the work of FormaPlus to provide companies with the tools to improve their workforce’s skills and productivity, making professional development an essential part of their management practices. In many respects, RESO has always based its activities on a vision of sustainable and equitable development. Combining the economic and the social in a declining sector like the Sud-Ouest is already a stance in favour of social equity. As for the environmental dimension, it has increasingly become not only a cause for concern among citizens, but an additional analysis criterion in evaluating financing requests addressed to the investment funds RESO administers. 6 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Finally, it must be emphasized that the orientations identified in LAPEE 2007-2010 call on the combined and concerted contribution of RESO’s internal resources and those of its many partners in the urban, economic and social development of the Sud-Ouest. Increased collaboration between RESO’s services is essential to make innovative strategies—ones that respond to the needs of individuals, companies and organizations—work. A number of courses of action have been identified to make these orientations a reality. These courses of action are neither exhaustive, nor exclusive, but are aimed above all at highlighting opportunities offered by projects that are already largely a matter of consensus in the community. These courses of action will be improved and expanded annually when the annual action plans of each of RESO’s services are formulated. Pierre Morrisette Executive Director 7 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest PREAMBLE LOCAL ACTION PLAN FOR THE ECONOMY AND EMPLOYMENT: ACHIEVEMENT MANDATE RESO was given the mandate of Centre local de développement (CLD) for the Sud-Ouest Borough when these entities were created in 1998. The Act respecting the Ministère du Développement économique, de l'Innovation et de l'Exportation defines the responsibilities11 of CLDs in regards to development of local action plans for the economy and employment (LAPEE), and development of entrepreneurship, including that in the social economy, as follows: RESO was given the mandate of Centre local de développement (CLD) for the Sud-Ouest Borough when these entities were created in 1998. “Develop a local plan of action to stimulate the economy and create employment taking into account the five-year development plan established by the regional conference of elected officers in its territory and, if applicable, the metropolitan land use and development plan as well as the general economic development plan adopted by the metropolitan community in its territory, and see to the implementation of the local plan of action “Formulate, in keeping with provincial and regional orientations, strategies and objectives, a strategy for the development of entrepreneurship, including social economy entrepreneurship.” The Act also states that the City of Montréal will entrust local development centres with the responsibility of local economic development. In effect, the City of Montréal administers on its territory Chapter 29 of the Act respecting the ministère du Développement économique et régional et de la recherche concerning the activity of Centres locaux de développement (CLDs). By virtue of this power, the City of Montréal concluded an agreement with RESO that took effect April 1, 2005, and is renewed automatically for one-year periods. The agreement defines the commitments of the two parties, mentions agreements concluded with other partners, such as the Service d’aide aux jeunes entreprises (SAJE) and the Fonds de développement Emploi-Montréal (FDEM), and specifies the administrative provisions inherent in the contract. In this sense the management agreement concluded with the City of Montréal completes, in Appendix IV, the requirements with which this LAPEE must comply. The agreement also includes in the appendix a definition of the respective roles of the two parties in terms of local economic development. Moreover, the City of Montréal, represented by the SudOuest Borough, in a spirit of mutual collaboration, issues implied expectations annually and, in direct collaboration with RESO, evaluates whether or not they have been achieved. The agreement that establishes the division of responsibilities between the Sud-Ouest Borough and RESO is available on request. . 8 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest RESO’S PRESENTATION TWENTY YEARS OF ECONOMIC AND SOCIAL DEVELOPMENT IN THE SUDOUEST From 1984 to today... The Regroupement économique et social du Sud-Ouest (RESO) is a community economic development corporation that works toward the economic and social revitalization of the districts of Montréal’s Sud-Ouest. As early as 1984, citizens were taking their destinies into their own hands with the establishment of the Pointe-Saint-Charles Economic Program (PEP) in a context of massive job losses in the manufacturing sector. RESO took over from PEP in late 1989 by common agreement of the principal socioeconomic stakeholders and the population of the Sud-Ouest, and extended its activities to all five of the districts that make up the Sud-Ouest Borough. Since then, and in consultation with its partners in the business community, community organizations, unions, institutions, and local elected representatives, RESO has helped save threatened jobs (railway shops, Sidbec-Dosco, Emballages Consumers, Robin Hood). With the concerted effort of all of its partners, it has succeeded in consolidating the industrial base of the Sud-Ouest and attracting new SMEs and hundreds of small businesses. RESO is continuing its work with job-seeking residents, companies, community organizations and social economy enterprises. Though the Sud-Ouest community can today take a certain pride in these many years of effort and achievement, there is still a distance to cover before the renewal benefits the community as a whole. This is the task RESO has set for itself. Mission To mobilize the Sud-Ouest community around development strategies and projects so that it takes an active part in creating its economic, social and cultural future in a context that is sustainable, equitable and built on the commitment and consultation of the population and social and economic partners. Territory RESO is implicated in the Sud-Ouest Borough (Côte-Saint-Paul, Émard, Griffintown, Little Burgundy, Pointe-Saint-Charles and Saint-Henri). Participation, Consultation and Partnership Consultation and partnership are at the heart of RESO’s actions, underpin all its activities and are present in most of its initiatives. RESO’s participatory and representative structure encourages and facilitates the participation of citizens, organizations and businesses in defining orientations and development priorities on the territory2. RESO plays a part in existing cooperative efforts, takes initiatives to create these efforts and works alongside multiple partners. Whatever the concern—be it development of the territory, housing, the creation of employment hubs, tourist and cultural development, industry upgrades, in-company workforce training, community organizations, social economy enterprises or organizing professional training for job seekers—, 9 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest this is the approach that is taken. As mentioned in the Preamble, the partnership between the City of Montréal and RESO has been formalized with an agreement. structure A Participatory and Representative Structure Firstly, RESO is a movement—one based on the participation of an entire community in its own development. At the basis of its existence is the challenge of democracy itself, and the community’s real participation in policies, actions and development projects in the Sud-Ouest. RESO’s structure is such that it enables this participation to happen, and is representative of the Sud-Ouest community. Board of Directors The board of directors determines the activities that will be undertaken by RESO, taking into account the recommendations formulated by sectoral electoral colleges. Its members represent the key socioeconomic stakeholders in the Sud-Ouest: businesses, institutions, community organizations and unions. Participants in RESO’s employability activities are represented on the board, as is the Sud-Ouest Borough itself. RESO’s board of directors is made up of the following people: Pierre Sylvestre, lawyer with the law firm Sylvestre, Fafard, Painchaud; Chairman of the Board Madeleine Breton, Director of Program Development, Public Health and Partnerships at the Centre de santé et de services sociaux du Sud-Ouest/Verdun; representative for health, education and cultural institutions Édith Cyr, Director General of GRT Bâtir son quartier; representative for social economy enterprises Pierre Dallaire, Plant Manager of Kruger Inc., representative for large companies Steeve Dupuis, Coordinator of Concertation Saint-Paul/Émard, representative for Émard / Côte-Saint-Paul community organizations Véronique Fournier, Basic Training Coordinator, representative for RESO employees Line Hamel, City Councillor, district of Saint-Henri-Petite-Bourgogne-Pointe-Saint-Charles, representative for the elected officials of the Sud-Ouest Éric Legault, representative for participants in RESO activities • Véronique Olivier, President of Waveroad, partenaires en télécommunications inc., representative for retailers and small service enterprises • Gilles Paquette, Union Advisor with the Fédération des travailleuses et des travailleurs du Québec, representative for FTQ unions 10 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Vicente Perez, Coordinator of the Coalition de la Petite-Bourgogne / Quartier en santé, representative for Little Burgundy community organizations André Raymond, Director General of the Centre financier aux entreprises, secteur sud-ouest de Montréal, representative for financial institutions Jean-François Rivest, President of Voodoo Technologies inc., representative for SMEs Hugues Rondeau, Union Advisor with the Conseil central du Montréal métropolitain, representative for CSN unions Maggie St-Georges, Coordinator of Solidarité Saint-Henri, representative for Saint-Henri community organizations Karine Triollet, Coordinator ofAction-Gardien, representative for Pointe-Saint-Charles community organizations Non-voting members: Pierre Morrissette, Director General Pierre Richard, Vice-President of Strategic Development Marguérite Blais, Deputy for Saint-Henri / Sainte-Anne at the National Assembly Stéphane Sainte-Marie, Director, Centre local d’emploi de Pointe-Saint-Charles, representative for the CLE Pointe-Saint-Charles Sectoral Electoral Colleges To elect representatives to the board of directors and make recommendations to it, the SudOuest’s main socioeconomic partners and RESO members meet twice yearly in nine sectoral electoral colleges. Large companies SMEs Retailers and small service enterprises of five employees or less Financial institutions Unions Social economy enterprises Community organizations Health, education and cultural institutions Participants in RESO’s job-seeking activities 11 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Annual General Assembly All RESO members and Sud-Ouest residents are invited to attend the annual general assembly. Concerns voiced at the meeting are relayed to the board of directors. According to the circumstances and issues of the moment, RESO also holds information and mobilization activities directed at the citizens of the Sud-Ouest. Management Team The following individuals make up RESO’s management team: Pierre Morrissette, Director General Guy Biron, Director of Employability Services Christine Guay, Director of the Carrefour jeunesse emploi du Sud-Ouest de Montréal Jacques Laniel, Director of Administrative Services and Human Resources Richard Roussel, Director of Business Services 12 1. PORTRAIT AND ANALYSIS OF THE ECONOMIC REALITY 2006 1.1 EVOLUTION OF THE ECONOMIC STRUCTURE For 10 years, business and employment on the territory of the Sud-Ouest Borough have experienced sustained growth, as shown in the table below: Table 1: Evolution in the Number of Establishments and Employment Sud-Ouest / City of Montréal, 1996-2006 19962003 20032006 3% 7% Annual average growth of employment in the Sud-Ouest 4% 1.2% Annual average growth of employment in Montréal 2.7% Ref.6 Sources 1996 2000 2003 2006 Number of establishments in the Sud-Ouest3 1952 2109 2379 2884 Annual average growth of establishments in the SudOuest The Sud-Ouest has become a sought-after and Number of jobs in the SudOuest4 Number of jobs in Montréal5 25,599 31,680 32,683 755,200 834,500 896,200 33,879 enviable destination. Employment grew 27.7% from 1996 to 2003, an average of 4% a year in comparison with 2.7% for the City of Montréal as a whole. Net job creation has slowed over the past three years, mainly because of significant job losses in the manufacturing sector. However, these losses were compensated by strong gains in employment in the service and construction sectors. It has become clear that companies that settled in the Sud-Ouest for its affordability and out of a sense of compromise found unexpected advantages, such as its proximity to downtown, the quality of life and an increasingly sophisticated level of networking. As a result, the Sud-Ouest has become a sought-after and enviable destination. Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Table 2: Evolution in the Number of Establishments, by Industry 2003 / 20067 Establishments 2003 (CTI) Establishments 2006 (NAICS) Variation % 4 4 0 309 337 +9 Construction 59 149 +152 Transportation and storage 44 71 +61 Wholesale trade 172 181 +5 Retail trade 572 457 –20 Other services 1209 1692 +40 Total 2369 2891 +22 Industries Natural resources Manufacturing Table 3: Evolution in the Number of Jobs, by Industry 2003 / 2006 Jobs 2003 (CTI) Jobs 2006 (NAICS) Variation % 27 11 –59 7305 5738 –21 652 1175 +80 Transportation and storage 1959 1482 –24 Wholesale trade 2457 1688 –31 Retail trade 2518 2693 +7 Other services 16,465 21,092 +28 Total 32,683 33,879 +8 Industries Natural resources Manufacturing Construction 14 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Table 4: Evolution in Manufacturing Employment, by Sector 2003 / 20068 Sectors 2003 2006 Variation % 620 550 –11 1925 1230 –37 Metal products 845 770 –9 Printing 700 730 +4 Plastics and rubber 410 210 –49 Paper and wood 490 540 +10 Other 2315 1700 –27 Total 7305 5730 –22 Textiles and clothing 9 Food, beverages and tobacco products 15 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Table 5: Portrait of All Sectors 2006 Jobs Average number of jobs / establishment 237 5029 21 497 4698 9 624 4053 6 13 3460 266 Other personal services 433 2168 5 Other business services 131 1743 13 Other manufacturing 135 1698 15 Wholesale trade 181 1688 9 Transportation and storage 71 1482 21 Public administration and public utilities 54 1475 27 149 1175 8 25 1232 49 Manufacturing – metal products 46 766 15 Printing 60 734 12 Culture and tourism 83 644 8 Manufacturing – textiles and clothing 41 552 13 Manufacturing – paper and wood 21 542 26 Financial and insurance intermediaries 41 410 10 7 214 31 38 105 3 4 11 3 33,879 12 Sectors by rank of jobs Establishments Teaching, health, social services High-value-added services 10 Retail and restaurants Security services Construction Manufacturing products – food, beverages, tobacco Manufacturing – plastics and rubber Legal services and accounting Primary industry Total 2891 Although the Sud-Ouest has experienced a general rise in employment (+4%) and in the number of establishments (+22%) since 2003, there has been a noticeable decline in employment in the transportation and storage industries (–24%), the manufacturing sector (–21%) and wholesale trade (–31%). The rise in the number of establishments and in employment is particularly striking in the construction industries and the service sector. 16 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 1.2 GRADUAL CHANGE IN MANUFACTURING The gradual decline in manufacturing employment has affected Canada as a whole, particularly in the historically industrialized East. Manufacturing employment has decreased by 13% in Quebec since the beginning of 200311. This trend, linked to international outsourcing of major manufacturing activities, has been acute in the Sud-Ouest, with a 21% decline in employment over the last three years. The sector of processing of mineral products has benefitted from the presence of multinationals that have made significant investments in the Sud-Ouest. However, this trend could accelerate in the Sud-Ouest with residential development linked to gentrification, a development ill-suited to the nuisances inherent in manufacturing. The complaints of new residents, municipal regulatory requirements and, above all, the increase in property values could incite manufacturing company owners to relocate to a more facilitating environment. They must also take into account the fact that most of their workforce does not come from the Sud-Ouest or surrounding boroughs12. In the face of this trend, it is essential to remain vigilant in a territory like the Sud-Ouest, which is the cradle of industrialization in Canada, and a place where the intermingling of industry and other urban functions is seen as a plus by the citizens’ groups of the borough. In other respects, the health of certain industrial sectors is unmistakable. The paper, cardboard and wood sector performed well with a 10% rise in employment, and a number of recycling and storage companies prospered. The printing sector, benefiting from its proximity to the downtown, also had favourable results, with employment rising 4%. Processing of mineral products, lead by metals and glass, remained another significant sector with 770 jobs, and has benefited from the presence of multinationals that have made significant investments in the SudOuest13. Finally, the cigarette manufacturer Imperial Tobacco Canada consolidated its Canadian headquarters in the Sud-Ouest with the recent hiring of 300 people14. The overall 9% jump in the number of establishments—their numbers rose from 309 to 337 between 2003 and 2006—is a sign that the industrial fabric is becoming more diversified, large employers increasingly making way for a multitude of SMEs subcontracted by prime manufacturers or filling specialized niches. 1.3 The rise in employment since 2003 has translated into nearly 5000 new positions EXPANSION OF THE SERVICE ECONOMY Services to individuals and companies, including construction, retail trade, financial services, education and health, experienced radical growth and diversification in the Sud-Ouest15. The rise in employment since 2003 has translated into nearly 5000 new positions16. It is thought that construction’s substantial growth (+136% increase in the number of establishments) is linked to the recent boom in this otherwise cyclical industry, barriers to entry being relatively low for entrepreneurs17. Moreover, retail trade experienced a 7% increase in employment despite a concentration process resulting in a 20% decrease in the number of establishments since 2003. Services are dominated in the territory by the public sectors of health, social services and education, as well as public administration, for a total of 6500 jobs. The borough boasts major old age homes, such as the Mance-Décary and Yvon-Brunet residences, which total 810 employees. The École de technologie supérieure, with over 910 employees, also figures in this sector, and appears likely to experience continuous and sustained growth. These establishments will play a significant part in the Sud-Ouest economy over the next few years, notably because of the aging of the population and the expansion of the knowledge economy. Virtually all personal and business services have also experienced sustained growth. Included in this sector are a variety of private personal services (with nearly 2200 jobs) and business services 17 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest (with over 1800 jobs). Security services in particular, with 3460 jobs, have experienced accelerated growth. The culture and tourism sector, which numbers 650 jobs, and financial and legal services, with over 600 jobs, are other sectors in expansion. Security services mainly centre on two companies, Garda Canada and Group 4 Securicor. Yet employment is declining in service sectors that require a good deal of space for their activities. In effect, wholesale trade, which represents 1700 jobs, has decreased by 31% since 2003. Similar fates have befallen the transportation and storage sector, with 1500 jobs, a 24% drop since 2003. Two factors explain this decline: Firstly, there is the increase in the price of land and industrial rents arising from both the boom in residential development and the entry of high-value-added tertiary activities; secondly, there are the growing constraints on development and transportation of merchandise in an increasingly closed-in and congested environment. 1.4 The three geographic areas that abut the Montréal downtown are the main beneficiaries of this boom. EXPANSION OF THE NEW ECONOMY The high-value-added, or propulsive, service sector18 has doubled in five years, rising from approximately 2500 jobs in 200019 to nearly 5000 jobs today. High-value-added services primarily comprise the film, video, music and audio industries, which contribute to nearly 1800 jobs, or 36% of the total. But the various branches of information technology are also represented here: software publishers, Internet services and electronic data bases, and computer system design. Rounding out the list are broadcasting and telecommunications; scientific, technical and engineering services; design and architecture; as well as management and communications consulting. In the case of the propulsive service industries, it is innacurate to define their localization in the Sud-Ouest as an economic trend. In fact, the three geographic areas that abut the Montréal downtown—Griffintown / Little Burgundy, Saint-Henri and Pointe-Saint-Charles—are the main beneficiaries of this boom, while the Côte-Saint-Paul / Émard area is a lesser participant. In this sense, the three areas mentioned are an integral part of the recent positioning of the Montréal centre as a city of the new economy. 18 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Among the 497 companies and 4698 jobs surveyed, the Pointe-Saint-Charles area alone boasted 128 companies and nearly 50% of jobs, for a total of 2213. Major niches included film/ video / audio, with 1261 jobs. information technology, with 346 jobs. design / architecture, with 200 jobs. consulting / communications, with 178 jobs. scientific services, with 155 jobs. Next in line is the Griffintown / Little Burgundy area, which has 147 companies and 1226 jobs, including 509 jobs in radio-television / telecom broadcasting and 237 jobs in film / video / audio. Lastly, another significant area, Saint-Henri, numbers 148 companies and 853 jobs, including 270 in design / architecture and 167 in film/ video / audio. The Sud-Ouest’s intensified participation in the new economy of downtown Montréal is the result of the following factors: a) The presence of at least six large-scale industrial complexes offering industrial lofts prized by information technology companies b) The installation in the Sud-Ouest of world leaders such as the Pixcom Group, Babel Média and Meteor Studios, associated with the Discovery Channel c) The presence on the territory or its immediate periphery of universities and institutional research centres such as Concordia University, the École de technologie supérieure and the imminent McGill University Health Centre (MUHC) d) A substantial public transit network with seven metro stations, nearly a dozen more on the periphery, and a sizeable number of bus routes20 e) The end, since 2003, of new tax credits that favoured real estate complexes adjoining the Sud-Ouest territory, such as the Cité du multimédia and E-Commerce Place f) Gross and net rent costs inferior to those in the Ville-Marie Borough (see Table 6) 19 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Table 6: Downtown Montréal / Industrial and Office Real Estate Market 1st Quarter 2006 Median annual rent cost before operating expenses The Sud-Ouest must assert its other comparative advantages, including the Lachine Canal and a renewed and distinctive image, which, when properly promoted, will make it a powerful draw to these entreprises. Central boroughs Sud-Ouest Ville-Marie Plateau Mont-Royal 2 Class A offices / ft. - 21 - Class B offices / ft. $12 / $18 $15 / $18 $12 / $17 Class C offices / ft. $7 / $12 $13 / $15 $10 / $12 Light industry / ft.2 $4 / $5 - $5 / $6 $22 / $25.50 Currently, the advantage in office costs is even more marked when operating expenses, usually much higher in the historic downtown area (Ville-Marie), and the indoor parking tenants require are taken into consideration. The factor cost of rent is nevertheless destined for numerous changes in the years to come. For one, rent costs in the extensively renovated industrial complexes of the Sud-Ouest are rising. For another, the occupancy rate of downtown offices was 12.3% in the first quarter of 2006, a situation favourable to tenants. As a result, certain landlords will offer price reductions upon installation, while others will increase the supply of industrial lofts for new economy businesses by converting offices once used for administrative activities. Consequently, competition with the downtown area (Ville-Marie) to attract new economy businesses will continue over the next few years. More than ever then, the Sud-Ouest must assert its other comparative advantages, including the Lachine Canal and a renewed and distinctive image, which, when properly promoted, will make it a powerful draw to these enterprises. 1.5 CONSOLIDATION OF THE SOCIAL ECONOMY The social economy occupies an important place in the economy of Montréal’s Sud-Ouest. Its development has been aided by the establishment of technical guidance resources and adapted public policies. The fact that it is so firmly anchored in the community—exemplified, notably, by the sustained voluntary commitment to democratic bodies, and often by the achievement of the activities itself—is just as important. Though they have developed in a market context, social economy enterprises are part of a particular dynamic that favours their long-term survival. In the spring of 2002, the Sud-Ouest Borough numbered nearly 45 social economy enterprises. In the spring of 2002, the Sud-Ouest Borough numbered nearly 45 social economy enterprises. To provide the most accurate portrait possible of them, a survey was conducted22. From 45 organizations contacted, 32 answered, for a very satisfactory response rate of 71%. Nearly half of those surveyed worked in the field of early childhood care. The other half comprised enterprises in the fields of tourism, housing and food. By 2006, certain companies had ceased to exist, while others had been created; they numbered 40. Industry sectors are distributed as follows: 20 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Chart 1: Breakdown of Industry Sectors in the Social Economy in 200623 Environnement et recyclage 5% Commerce de détail 5% Formation 3% Alimentation 5% Loisirs et récréotourisme 8% Aide domestique 3% Manufacturier 3% Nouvelles technologies de l'information 3% Art et culture 10% Habitation 9% Petite enfance 46% In 2006, social economy enterprises reported average sales of over $900,000, a 26% jump in four years. In employment terms, they experienced 5%24 growth, with average jobs per enterprise rising from 18 to 19. The legal structure is homogeneous; in this respect, there are 37 nonprofit organizations and only three cooperatives (two service cooperatives and a user cooperative). Their legal statuses stem directly from the convictions and objectives of the promoters, and each enterprise has opted for the structure that corresponds best to their promoters’ ideas. It is particularly important to mention that the community organization sector, though it conducts very little or no market activities, occupies an important place in the Sud-Ouest economy25. The borough now boasts some one hundred community organizations with average sales of over $535,000. This represents a 19% increase over 2002‘s figure of $480,00026. In job terms, there has been a slight increase, with average jobs per organization rising from 14 to 16.5. 1.6 EXPANSION OF THE CULTURAL SECTOR27 The economic importance of culture has become increasingly apparent in the Sud-Ouest over the past few years. Four-hundred-and-thirty-five (435) members of the cultural community were documented in 2005, compared to 300 in 1999. This represents an increase of 45%, or nearly 8% a year since 1999, which translates into 4000 jobs, two-thirds of which are freelance28. Since 1999, 21 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest certain industry sectors have declined: artists and craftspeople (particularly visual arts), film / television / video, multimedia and music. However, certain industry sectors have expanded: graphic design, architecture, furniture, fashion, photography, museology and heritage, antiques, cabinet making and furniture manufacturing, and cultural dissemination29. Table 7 gives an overview of the 435 entities documented in 2005 according to specialty30. The principal specialties present in the Sud-Ouest are design: A sector that has grown throughout Quebec. arts and crafts, particularly the cabinet-making sector: The industrial buildings of the Sud-Ouest have proved ideal for this type of entreprise. photography: The presence of industrial buildings converted into loft-studios has also favoured this type of activity. 22 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Table 7: Cultural Sector, Members of the Cultural Community, by Specialty Specialty Number % 108 25% Arts and crafts: Cabinet making 55 13% Photography 50 11% Visual arts 40 9% Film / television / video 28 7% Museology and heritage 27 7% Music 18 4% Cultural recreation 15 3% Performing arts 13 3% Multimedia 13 3% Literature and publishing 9 2% Specialized programs (schools) 6 1% Libraries 5 1% Design: Graphic, architectural, interior, fashion, decorative, furniture Arts locations Others and non-classified Total 5 1% 43 10% 435 100% Table 8 presents a ranking of members of the cultural community into four categories exclusive of one another, according to their activity’s main purpose. Table 8: Cultural Sector, Members of the Cultural Community According to Purpose31 Category Industry and retail Artists and craftspeople32 Social economy organizations and enterprises Institutions Not classified Total Purpose Number % Income producing 283 65% Artistic and cultural 87 20% Sociocultural or socioeconomic 27 6% Public services 15 3% N.A. 23 6% 435 100% 23 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Table 9: Cultural Sector, Distribution of Jobs33 Number of entities Regular jobs Freelance Total jobs 178 1182 2153 3335 Artists and craftspeople 35 29 44 73 Social economy organizations and enterprises 17 53 172 225 6 25 10 35 236 1289 2379 3668 Categories Industry and retail Institutions Total there are twice as many freelance jobs as there are regular. Not surprisingly, there are twice as many freelance jobs as there are regular. This is a characteristic of the cultural sector that is not restricted to the Sud-Ouest. Three key issues must be emphasized in regards to the development of the cultural sector in the Sud-Ouest: access to work space, growth of companies and the commitment of the community. It is clear that creative and production activities have been threatened by the increase in rents. We are witnessing a change in the occupancy of the old industrial complexes: The artistic and craft activities are being gradually replaced with commercial and industrial activities. Artists and craftspeople, along with social economy organizations and enterprises, have had a difficult time contending with the increases in rent costs. However, they retain a certain commitment to remaining in the Sud-Ouest. Another imperative, the growth of cultural enterprises, is conditional on better management. Commercial enterprises have already made the shift to globalization. Design is centred here, while production takes place in Asia. There is a need for adapted financing, particularly concerning technological investments and acquisition of work space. Jobs remain precarious (freelance). In business, the sense of belonging to the Sud-Ouest is weak, and there is little local hiring. Yet in the face of such challenges, attitudes have remained positive and openmindedness has prevailed. Moreover, in so far as they relate to the market, development opportunities are thriving: making better use of the Lachine Canal, our artistic heritage (including jazz) and our architectural heritage. Expansion of activities by artists and craftspeople has been hindered by a lack of arts locations. They have expressed a desire to meet with each other and collaborate, and a need to obtain targeted assistance in management and marketing. Certain opportunities have become available to them: new cafés, the Lachine Canal and the Centre culturel Georges-Vanier. In the social economy, growth has been checked by demanding working conditions. There is a good deal of personal involvement, volunteer work and freelancing. There is also a paucity of arts locations. The service offer and self-generated income are still deficient, as is work performed in partnership (private and public). In general, the absence of a renewed image for the Sud-Ouest has stalled the full development of the cultural sector. There is a need for consultation and connection. That said, the arrival of better-heeled residents is synonymous with new potential clients for culture. 24 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Culture is likelier than most to provide a positive contribution to the defining and promotion of a renewed image of the Sud-Ouest. The Sud-Ouest community’s commitment to assigning culture a central place has been articulated around a number of elements. From an institutional perspective, there is a need to bring the schools of the cultural community closer together, multiply arts locations, make work spaces available for shared cultural practices and encourage exchange of expertise. Culture could become a unifying element in the districts of the Sud-Ouest. More than ever, the Sud-Ouest needs a cultural vision to facilitate the changes produced by gentrification-driven real estate development. As a factor in outreach and identity, culture is likelier than most to provide a positive contribution to the defining and promotion of a renewed image of the Sud-Ouest. 1.7 POTENTIAL OF THE LOCAL RETAIL MARKET The households of the Sud-Ouest Borough represent a market whose potential must be estimated before playing a part in the development of retail commerce and local services in the borough. In 2001, there were 31,225 households in the Sud-Ouest with an average annual income of $36,683, for a general purchasing power of $1,145,426,675 a year34. In all likelihood, the number of households has continued to grow since that time at a rate largely equivalent to that recorded since 199635. Similarly, it is more than probable that average household income has grown with the significant arrival of higher-income households occupying high-end housing and deriving for the most part from other areas of the CMM36. A conservative estimate of annual growth from 2001 to 2006 in both the number of households and average income is 2%. Consequently, the number of households in the Sud-Ouest in 2006 can be reasonably established at 31,850, with an average annual income of $37,500, for an estimated grand total of $1,194,375,000 in annual income. It can be supposed that the level of retail outflow will rise. The retail market study conducted for the Nordelec real estate project estimated that 22% of this income was translated into local expenditure37. According to a Statistics Canada study on households in the metropolitan Montréal area, the total of local expenditures on such items as food, household maintenance, health care, personal care, recreation, tobacco products and alcohol, gambling and other expenses can be established at approximately 30% of household income38. For the purposes of this demonstration, it can be provisionally determined that about 25% of households’ overall incomes in the Sud-Ouest will be translated into local consumption expenses, for an approximate annual total of $298,343,750, or nearly $300 million. The study on the Nordelec real estate project concerned a region similar to the Sud-Ouest territory39. The study evaluated current retail outflow on this territory at approximately $100 million per year40. Considering the residential development anticipated over the next few years, and the resulting introduction of a wealthier population to the Sud-Ouest, it can be supposed that the level of retail outflow will rise41. This is therefore an issue that deserves to be better documented and clarified for any initiative on employment and quality of life in the Sud-Ouest. 25 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 1.8 SOCIOECONOMIC PORTRAIT42 OF THE SUD-OUEST BOROUGH 1.8.1 Population Origins43 In 2001, the total population of the Sud-Ouest was 66,474 people (66,434 in 1996), or 3.7% of the population of the Island of Montréal. According to figures published on the Sud-Ouest Borough Website, the population was 69,604 in 2006, an increase of 4.7% since 2001. The 2001 Census indicated that a fifth (20.1%) of the people living in the territory of the Centre local d’emploi (CLE) were born outside of Canada, a lower percentage than on the Island as a whole (29.6%); 44.6% of immigrants have arrived since 1991 (37.4% on the Island as a whole); finally, 19.1% declared in the census that they belonged to a visible minority. The fastest growing groups in the CLE’s territory are people from northern African countries, the Middle East, South Asia and Latin America. 1.8.2 Family Situation The Sud-Ouest Borough numbered 16,690 families (with or without children), including 4820 (28.9%) who were single-parent families (20.8% for the Island of Montréal), 85.5% of which were headed by a woman. Lastly, 19.7 % of people lived alone. 1.8.3 Knowledge of Official Languages Sixty-five percent of the population is francophone, 18% anglophone. Over 55% of the population is bilingual (with a knowledge of English and French); less than 10.2% of the population speaks only English and 1.6% speak neither English or French. 1.8.4 Education Level The segment of the population comprising people aged 15 to 64 is less educated in the Sud-Ouest than on the Island of Montréal as a whole. There are fewer university graduates (16.5%, compared to 24.2%) and more people (12.8% compared to 8.7% on the Island as a whole) who have studied no higher then the ninth grade (Secondary Three). The population living in the territory covered by the CLE PointeSaint-Charles is the third most economically disadvantaged of the 17 CLE territories on the Island of Montréal. It is worth noting that the generation aged 16 to 35 seems substantially more educated than preceding generations. The 30- to 44-year-old population is better educated than the 45- to 64year-old population. The trend indicates that young people aged 15 to 29 will be more educated than the other two groups, even though they cannot be compared because they have not finished their studies. As an example, among people aged 15 to 29, 7.1% have not studied farther than Secondary Three. this figure rises to 7.6% among 30- to 44-year-olds, and 23.8% among 45- to 64-year-olds. People born outside of Canada are more educated and more likely to have a university degree (24.6%, compared to 14.1% of people born in Canada). This is not the case with Blacks, however, who are less likely to have university degrees, and Latin Americans. 1.8.5 Income 26 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Average annual income for men was $25,872, $8048 less than it was on the Island of Montréal. Income for women was $18,961, and it too was inferior to that of their counterparts on the Island of Montréal. As on the Island as a whole, women were more likely than men to have no income. The population living in the territory covered by the CLE Pointe-Saint-Charles is the third-most economically disadvantaged of the 17 CLE territories on the Island of Montréal. 1.8.6 Health of the Population44 In the territory covered by the Centre de santé et de services sociaux (CSSS) of Verdun / CôteSaint-Paul, Saint-Henri and Pointe-Saint-Charles, life expectancy for men was 72.3 years (74.8 years for the Island of Montréal), and 79 for women (81.1 for the Island of Montréal). The suicide rate was 20 cases per 100,000 (15 cases per 100,000 for the Island of Montréal). The infant mortality rate was 6.3 cases per 1000 (5.6 cases per 1000 for the Island of Montréal). The cancerrelated mortality rate was 301 cases per 100,000 (253 cases per 100,000 for the Island of Montréal). 1.8.7 Local Workforce INDUSTRY AND PROFESSION TYPE The local population works mainly in the major sector of production services (30.7%), particularly in the business services sector (13.6%) and the transportation and communications sector (10.5%). Next in line are activities related to the major sector of consumer services (30.4%), particularly the sector of other consumer services (14.5%) and the retail commerce sector (11.5%). In this industry sector, jobs are often seasonal, precarious and low-paying. Over a quarter of the active population (25.6%) works in the sales and services category. The business, finance and administration category accounts for 20.4% of the employed population, while the trades, transportation and machinery category numbers 11.4% of workers. WORKFORCE In 2001, the unemployment rate was 11.6% compared to 9.2% on the Island of Montréal as a whole. Young people had activity and employment rates that were lower than those on the Island of Montréal as a whole, and a higher unemployment rate (12.3% as opposed to 11.3%). Young people aged 25 to 29 represented 15.2% of employment insurance recipients in 2003, and 10.5% of employment assistance recipients in March 2003. The activity and employment rates of adults aged 45 to 64 stood at 63 % and 57%, respectively, 6 and 7,1 points lower than in Montréal, and their unemployment rate was 9.9% (7.4% for Montréal). Women made up 40% of total employment insurance recipients in 2003, and 50.5% of employment assistance recipients in March 2003. The active population aged 15 and older born outside of Canada (12,060 people) had an unemployment rate of 17.3%, as opposed to 13.5% for the Island of Montréal as a whole. In March 2003, there were 9224 employment assistance recipients, 74.3% of whom were considered to be without limited capacity or with temporarily limited capacity. Over 30.1% of employment assistance recipients were born outside of Canada. Employment assistance recipients on the CLE territory are also proportionately more likely to 27 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest have received benefits for several years since January 1975: 44.1% have received benefits for 10 years or more, as opposed to 30.7% for the Island of Montréal. A more studied analysis brings out the following facts: Labour force participation rates are weaker in the Sud-Ouest than the average elsewhere on the Island of Montréal; the potential employability of people on the margins of the labour force remains as low as ever. The differences observed in Table 10 are arguably an accurate representation of reality. Table 10: Montréal / Sud-Ouest, Indicators of Labour Force Participation, Population Aged 15 and Older45 Montréal area 2005 Island of Montréal 2001 Sud-Ouest 2001 (12,060 people) 66% 58% 55% 59% 50% 46% 11% 13% 17% Labour force particpation rate Employment rate Unemployment rate In 2001, differences of 4, 4 and 3 percentage points, respectively, were observed in unemployment, employment and labour force particpation rate, to the detriment of the Sud-Ouest in comparison with the Island of Montréal. The improvement in employment in the Montréal region reflected in the 2005 data has certainly carried over to the Sud-Ouest; however, such relative differences remain. Another interesting observation concerns the occupational distribution of employment insurance recipients, people truly active and able to work. Table 11: Occupational Level of Employment Insurance Recipients Monthly Average: April 2002 – March 200346 Sud-Ouest (2203 people) Level Management 3% 5% Professional Technical specialized Intermediate 9% 13% 27% 28% 47% 35% Elementary The Sud-Ouest had an overrepresentation of recipients with a highschool education or specific training (short professional). Island of Montréal and 14% 19% 100% 100% At the time of the study (Table 11), the Sud-Ouest had an overrepresentation of recipients with intermediate-type skills, i.e. workers with a highschool education or specific training (short professional). In fact, nearly half of recipients in the Sud-Ouest belonged to this category, compared to 35% for the Island of Montréal. This category includes office personnel, health services support staff, sales and service personnel, intermediate employees in transportation and machinery, as well as employees connected with manufacturing, processing and assembly in factories. Chart 2: Education Level of the Population Aged 15 to 6447 28 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 24% Universitaires avec bac et plus 17% 14% 11% Universitaires sans bac Autres études non universitaires avec diplôme 16% 15% Autres non universitaires sans diplôme Île de Montréal Sud-Ouest 45 665 personnes 8% 8% 3% 3% Diplôme d’une école de métier 27% 9e à 13e année 34% 9% Inférieur à 9e année* 13% 0% 10% 20% 30% 40% *(Secondary 3) Chart 2 illustrates the differences in education levels of Sud-Ouest residents and those of the Island of Montréal. These disparities are located at the extremes of the school attendance spectrum. Effectively, the Sud-Ouest population remains overrepresented in terms of adult population with an education level inferior or equal to Secondary 5. In the intermediate education levels, the Sud-Ouest is comparable to the rest of the Island, for both trade school and collegelevel degree holders and adults who have attended these institutions without obtaining degrees. At the other end of the spectrum, the Sud-Ouest is underrepresented in university enrolment. In conclusion, the portrait of the workforce living in the Sud-Ouest brings into focus the following broad characteristics: A workforce that is less perfectly integrated into the labour market, with a significantly lower proportion of active population and a higher unemployment rate. Moreover, this workforce has a higher unemployment rate in professions requiring a high school education, a category where a very significant proportion of the territory’s workforce can be found. 1.8.8 Place of Work Residents of the territory of the CLE Pointe-Saint-Charles work mainly in the downtown area, on the territory of Saint-Alexandre (28.6%), and next in their own territory (19.7%) and, secondarily, on the territories of the CLE Saint-Laurent (8.3%) and LaSalle (6.8%). 29 Table 12: Sud-Ouest Borough; Geographic Origin of Workers by Industry Sector48 All sectors Adjacent boroughs49 Rest of the Island Off the Island 21% 17% 28% 34% Manufacturing 15% 17% 24% 44% Construction 19% 17% 24% 40% Consumer services 28% 19% 26% 27% 20% 17% 29% 34% 23% 16% 33% 28% 5180 4215 6755 8405 Production services Public services Total workforce The retention of manufacturing enterprises founded on retention of local employees is deceiving. Sud-Ouest Total 100% 24,555 On the other hand, Table 12 presents certain findings on the origin of employees working in the Sud-Ouest. A large proportion of jobs, some 38%, are occupied by residents of the Sud-Ouest and adjacent territories. This proportion is much higher, 47%, in consumer services and local services, such as retail and private personal services, whose establishments are relatively immobile since they are destined for the local market. On the other hand, the proportion is considerably less significant in the manufacturing sector, where establishments are more mobile because their production is generally not destined for the local market. The retention of manufacturing enterprises founded on retention of local employees could be deceiving. In fact, already, over 68% of employees in the Sud-Ouest’s manufacturing sector commute from territories off the island or non-adjacent to the Sud-Ouest; 85% do not come from the Sud-Ouest at all. Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 2. ORIENTATIONS AND PRIORITIES OF THE 2003-2006 PLAN: AN OVERVIEW 2.1 OVERVIEW OF THE ECONOMIC DEVELOPMENT PLAN An exhaustive overview of the activities and actions addressed in the 2003-2006 economic development plan (PALÉE 2003-2006) was produced by RESO in December 200550. The following is a summary of RESO’s main achievements in this period: Direction 1: The Lachine Canal as a Central Axis of Development Throughout this period, RESO made representations to various federal government authorities to obtain a second phase of public investment. RESO and its partners took a step-by-step investment approach, by project and geographic centre. Moreover, RESO was responsible for the creation of the Société de promotion du canal de Lachine, which set up a board of directors representing the community and public authorities. annual programming in 2005 on the theme Le canal de Lachine 1825-2005, La part des femmes. a permanent director general at the start of 2006. Direction 2: Developing a New Image for the Sud-Ouest Though the promotion committee has not yet been created, a number of preparatory steps have been taken with the borough, including the Rendez-vous de la Culture du Sud-Ouest, held March 30, 2005, which brought together 120 members of the cultural community. the launch of the Website Carrefour-immobilier.com/Sud-ouest on February 8, 2006, which brought together 60 members of the metropolitan real estate community on the theme Le Sud-Ouest au cœur du devenir de Montréal. Direction 3: Retaining, Expanding and Attracting Business In general, RESO has worked to have the City of Montréal’s new master plan change the dedication of the Turcot and CN yards in order to promote job creation. RESO also collaborated on the project Action Embellissement du canal de Lachine (Pro-Vert Sud-Ouest), which, since 2002, has contributed to landscaping uncultivated lands in the Sud-Ouest. 31 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest As for RESO’s Business Services, it has engaged in various land-use planning initiatives to promote employment: Contaminated sites and financing strategies have been identified with the Montreal Center of Excellence in Brownfields Rehabilitation (MCEBR). At each public consultation it has participated in, RESO has notified the City of Montréal of the importance of financial incentives for attracting business. A strategy to rehabilitate industrial space and relocate businesses has identified businesses in expansion and determined pockets of redevelopment: Cabot, SaintAmbroise, Place Turcot, Wellington-Bridge, Griffintown, Nordelec and Dompark. Meetings are underway with the promoters, owners and companies in the Cabot, Griffintown, Nordelec and Dompark pockets. RESO helped to create the cooperative training association FormaPlus, now an independent association that provides services to nearly 30 companies. The training association’s launch required a visit by 200 business leaders. FormaPlus was specifically developed to unite business leaders and human resources agents around training themes. The project Les compétences à l’honneur paved the way for development of a directory of the 10 best training practices, production of 20 videos with testimonials from business leaders and employees in training programs, creation of a toolbox, and the hosting of a closing gala attended by over 125 people. RESO Business Services has undertaken a series of projects and activities to identify business leaders and real estate promoters, and set up business intelligence and networking, including updating business data in the LIC data bank. conducting fact-finding visits to the Cabot sector. business networking in the cabinet-making sector. supporting the Chambre de commerce et d’industrie du Sud-Ouest‘s UNIO contest. establishing an information bank to locate businesses and spaces available, the carrefour immobilier.com/sud-ouest. In terms of business assistance, Business Services and RESO Investissements inc. have taken steps with public authorities and financial institutions to recapitalize RESO Investissements inc., which administers 23 investment projects totalling loans of nearly $8.6 million. financed over 130 businesses from the date the fund was established to the present day, for a total of $8.4 million, through the Jeunes promoteurs program, the Fonds local d’investissement (FLI), the Société locale d’investissement dans le développement de l’emploi (SOLIDE), the Fonds de Développement Emploi-Montréal (FDEM) and RESO Investissements inc. created or maintained over 576 jobs with these investments; among businesses financed, 84 are still active, including 53 that are still operating in Montréal’s Sud-Ouest. 32 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest organized the Tremplin Formation / Productivité, attended by eight Sud-Ouest business leaders; 130 business leaders were met. supported projects to implement specialized second-line services for leaders of private and social economy enterprises. Direction 4: Retaining, Expanding and Attracting New Economy Business To accelerate local expansion of the new economy, RESO has activated and organized certain projects, including the creation of the Société pour le soutien des projets d’imagerie numérique pour le cinéma (SPINC), which has already undertaken five joint financing efforts with RESO. the setting up in 2006 of networking activities between the technological SMEs of the Sud-Ouest, in collaboration with the team of Investissements Grand Montréal and Montréal International. the adoption by the board of directors in March 2005 of the Plan de développement d’un pôle technologique pour le Sud-Ouest de Montréal. This decision may soon be translated into action through the spillover effect of the announcement of the McGill University Health Centre‘s installation at the top of the Saint-Jacques cliff. A liaison committee, whose economic and employability components RESO had a hand in, has been established to maximize benefits for the Sud-Ouest from the project. RESO’s active participation in the City of Montréal’s Economic Development Commission on establishing a health science park. the beginnings of a client-contact and back-office service centre. An implementation committee, presided by well-known specialist Jan Cjech, has been formed to this effect. Direction 5: Major Development Initiative for the Community A multifunctional development concept (tourism, jobs, housing) has been developed and promoted by RESO, the group Bâtir son quartier and the Coalition de la Petite-Bourgogne / Quartier en santé. The project is characterized by the creation of 1000 to 1300 jobs and the construction of affordable housing and a significant proportion of community housing, encouraging social diversity. the establishment of an important consensus in the community that attracted the support of the Comité des élus du Sud-Ouest, the Société du Havre de Montréal and the mayors of the borough and Montréal. 33 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Along with the company Productions Absolu Saint-Laurent, RESO has taken steps to consolidate heritage cruises on the Lachine Canal: In 2005, the company Productions Absolu Saint-Laurent celebrated its first complete year of activity. Product diversification initiated two years ago has borne fruit, translating into a significant rise in sales and customer volume in 2005. Direction 7: Developing the Social Economy Among the more significant achievements of the social economy were consolidation and expansion of domestic help services by the company La Maisonnette Sud-Ouest, followed by a revision of the resource management policy. completion of the network of Centres de la petite enfance (CPE). Since 2003, the finalization of six projects has enabled 325 new daycare spaces to be created, and 61 new jobs. recognition by Emploi-Québec in 2005 of the social economy enterprise CAFÉ Paradoxe, supported by RESO, as an integration enterprise. In 2004, this entreprise had completed its business plan and specified its market, the management and production of cultural and multimedia events. Since then, it has substantially increased its sales, refurbished its equipment and fulfilled its integration mission by training 26 young workers a year. marketing of the concept of virtual company visits developed by the Carrefour jeunesse emploi du Sud-Ouest de Montréal. Direction 8: Supporting Development of the Cultural Sector Since 2003, the cultural sector has enjoyed a remarkable boom in the Sud-Ouest, one in which RESO has played a part. Over the past few years, RESO has helped develop a synergy between key figures of the cultural hub in the Notre-Dame Street sector (Corona Theatre, Centre culturel Georges-Vanier). The Corona Theatre has completed its renovations. The Centre culturel Georges-Vanier, completely renovated, has made its name as an important location for shared cultural practices and diffusion. The Table des acteurs culturels, created in 1997 at RESO’s instigation and animated by it, was reopened in time for preparation of the Rendez-vous de la culture du Sud-Ouest. Among the structuring projects in this sector were a portrait of the cultural sector, in terms of its organizations, companies, jobs and equipment, updated in time for the Rendez-vous de la culture du Sud-Ouest, which was organized jointly by the borough and RESO and held in March 2005. the Association culturelle du Sud-Ouest (ACSO), which obtained the support of the Fonds d’économie sociale du Sud-Ouest to conduct activities during the Lachine Canal’s summer programming, and carry them on at the Centre culturel Georges-Vanier, the ACSO development plan, elaborated in the beginning of 2005, which was articulated around three main components: activities offered at the Centre culturel Georges-Vanier, cultural mediation and organization of a funding campaign. 34 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Direction 6: Developing Tourism organizational and financial support to develop activities at arts locations throughout the Sud-Ouest, namely the Corona Theatre, the cultural bistro Va-et-Vient and the Société de promotion du canal de Lachine (canal programming). the Cité des artistes, an organization promoting the development of 400 studioresidences for artists in visual arts, which chose the Sud-Ouest (Griffintown) as the centre of operations for its project. RESO has lent its support to the organization. Two commercial arteries have particularly attracted RESO’s attention: RESO collaborated with the Sud-Ouest Borough to back the SDC Monk and prepare a Direction 9: Revitalizing Commercial Arteries request for aid from Commercité and the Fondation Rues principales. Direction 10: Encouraging Social Diversity in Housing RESO took part in organizing the Quartier des antiquaires on the eastern portion of Notre-Dame Street. The goal to create 400 social housing units in the Sud-Ouest with Opération 5000 logements has been exceeded. RESO has maintained its commitment to making housing accessible to the local population through the following initiatives: Participating in City of Montréal consultations on including affordable housing in new residential projects Participating in consultations on redeveloping the CN yards in Pointe-Saint-Charles with the inclusion of affordable and social housing Concentrating housing efforts on defining and promoting the Post Site redevelopment project, which emphasizes both functional and social diversity and has a potential for 625 housing units, including community and cooperative housing, affordable private housing and a program of home ownership 35 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 2.2 OVERVIEW OF THE WORKFORCE DEVELOPMENT PLAN Meeting the objectives of the Plan de développement de la main-d’œuvre 2003-2006 required the commitment of a great many partners from the community, the social economy, businesses and institutions. Projects realized have affected hundreds of jobless people in the Sud-Ouest Borough. The following realizations are highlighted in the plan. These realizations are linked to four main issues judged to be of top-priority in the plan. Direction 1: Supporting the Social and Economic Integration of the Unemployed RESO’s Employability Services has accompanied 482 people in general adult training, with a success rate of 72%. accompanied 123 people in preemployability activities (Explore Action). accompanied 91 people in six vocational training projects for high-demand trades, with a graduation rate of 75% and a job placement rate of 87%. accompanied 946 people in a job-counselling process. launched an innovative basic education project, the École des parents, addressed to undereducated parents in two districts of the Sud-Ouest: 24 parents were involved, in four different groups. The Carrefour jeunesse emploi du Sud-Ouest de Montréal has accompanied 1312 young adults in various back-to-school and job integration processes. accompanied 699 young adults visiting the CJE reference centre. organized 48 exploratory internships (including visits to companies and vocational training centres) for students aged 16 to 21. launched the VIV Website (virtual company and workplace visits) that now involves 37 companies and offers over 230 job profiles. updated the local strategy for young people and jobs in collaboration with over 40 partners. 36 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Joint management of the Fonds d’initiatives locales by Emploi-Québec and RESO has enabled $1,240,150 to be invested in 26 community-backed projects aimed at training, developing generic and vocational skills, and integrating the unemployed workforce of the Sud-Ouest into employment. The work of Sud-Ouest community organizations with unemployed people has enabled 8 community organizations to help 3912 people in activities initiating them to computers and the Internet. 10 community organizations whose mission is wholly or partially centred on workforce development to help 1200 people in preemployability and employability activities. Direction 2: Preparing Younger Generations and Developing a Continuing Education Culture Workforce training strategies have been developed, and have helped 235 personnel from community organizations and social economy enterprises perform 15 training activities tailored to their needs. launch the cooperative training association FormaPlus and recruit 28 business leaders interested in the project (corporate members). Strategies for promoting the workforce, and strategies for promoting businesses and organizations have been developed. They assisted over 300 people—over 50 of them business leaders—during the promotional campaign Les compétences à l’honneur. 124 young adults and dozens of employers during the event Mars mois de l’emploi. Direction 3: Supporting Job Creation in Sectors Targeted by the Sud-Ouest Economic Development Plan 2003-2006 Through the collaboration of project promoters, business leaders, organizations and RESO, 150 young adults have been assisted in entrepreneurial awareness activities. 75 young adults have been integrated into three youth service cooperatives. 37 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Direction 4: Strengthening the Employed and Unemployed Workforce of the Sud-Ouest Through the collaboration of a number of community organizations, integration enterprises and RESO, 150 people annually were brought together for the Semaine québécoise des adultes en formation. 38 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 3. THE SUD-OUEST LAPEE IN THE CONTEXT OF REGIONAL PLANNING 3.1 CONTEXT Since the development of the last LAPEE, or Local Action Plan for the Economy and Employment, in 2003, the upper echelons of political authority in the Montréal Urban Community (CCM) and the City of Montréal adopted major planning documents that PALEEs must now take into account. They include the CMM economic development plan, entitled Charting Our Future: A competitive metropolitan Montréal region. the City of Montréal’s Master Plan and the borough chapters adopted in 2004. Montréal, Knowledge CIty, a policy paper tabled in 2003. Succeed@Montréal, the City of Montréal’s 2005-2010 economic development strategy. the Strategy for the inclusion of affordable housing in new residential projects. Montréal, Cultural Metropolis, the City of Montréal’s 2005-2015 cultural development policy. Montréal’s First Strategic Plan for Sustainable Development. These documents were all adopted in 2005. The Plan de développement touristique de Montréal 2003-2010 realized by Tourisme Montréal should also be considered, as should Emploi-Québec’s Plan d’action 2006-2007 de la région de Montréal, which recommends the implementation of five regional strategies adopted for the 2005 to 2008 period by order of the Conseil régional des partenaires du marché du travail. RESO’s intention is to contribute locally to achieving these plans, policies and overall strategies. It also intends to tie LAPEE with the expectations formulated by the Sud-Ouest Borough, in both the management agreement concluded as part of the CLD mandate, and frequent work meetings between the urban development administration and services to Sud-Ouest Borough businesses, and RESO’s senior management. 39 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 3.2 COMMUNAUTÉ MÉTROPOLITAINE DE MONTRÉAL (CMM): CHARTING OUR INTERNATIONAL FUTURE: A COMPETITIVE METROPOLITAN MONTREAL REGION The CMM’s economic development plan provides key players in the CMM’s economic development with a strategic framework so that the Montréal region can realize its full potential and position itself globally in the learning economy. Four main strategic axes have been identified: 1. A learning metropolitan region 2. A competitive and prosperous metropolitan region 3. An attractive metropolitan region 4. A world-class metropolitan region RESO’s LAPEE will actualize the CMM’s strategic orientations. Axis 1, a learning metropolitan region, can be translated into the need for an active policy to develop employability so that the part of the population excluded from employment can be reintegrated while of labour force age51. It also translates into much more substantial levels of inhouse training: “In terms of technical training, professional development and continuing education, there is a structural imbalance between the needs of some industries and available worker skills … it is an ongoing challenge to provide workers with professional and technical training so they can adapt, regardless of the economic climate52.“ “The most decisive factor in the success if an innovative cluster is that the entire community be committed to a course of action of its own choosing.” Axis 2, a competitive and prosperous metropolitan region, is based specifically on development of innovating clusters through a process of identifying and structuring existing metropolitan industry clusters. As part of the identification stage, the CMM has already pinpointed a number of clusters clearly present in the Sud-Ouest53. Thus, the information technology cluster is defined as a competitive cluster.54. Culture, tourism and services are identified by the CMM as a visibility cluster. It is worth mentioning too that a film / television sub-cluster is now being established at the instigation of the Quebec Film and Television Council. Environmental technologies represent an emerging technology cluster. Metallurgy, papers and wood products are manufacturing clusters. To this effect, a materials cluster, particularly involving metals and plastic processing, is in the gestation stage55. In other respects, the Greater Sud-Ouest is identified with the clusters of transportation and distribution, beverages and printing. It must be stressed, however, and statistics bear this out, that the Sud-Ouest Borough stands out in this portrait with an already-strong commitment to the new economy. At the cluster restructuring phase, the CMM recommends a bottom-to-top approach which, like RESO, allows local forces in economic development to play key roles. The CMM believes these groups must play a catalyzing role with businesses, and that ultimately, “The most decisive factor in the success if an innovative cluster is that the entire community be committed to a course of action of its own choosing.”56. Last, but not least, the CMM’s plan proclaims the need to integrate disadvantaged groups into the economy57. These policies have been part of RESO’s raison d’être since its creation. In this sense, all 40 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest metropolitan partners should be reminded that RESO has been a pioneer in Quebec in implementing these policies. Axis 3, an attractive metropolitan region, specifically addresses municipal authorities because it is implemented in three parts of direct concern to them: modernization of municipal infrastructures, consolidation of the transportation network, and actions necessary for improving the quality of life. Axis 4, a world-class metropolitan region, suggests developing a strategy of positioning and branding to promote Montréal on an international scale. 3.3 CITY OF MONTRÉAL Since 2003, the City of Montréal has adopted a range of plans, strategies and policies to structure its development. RESO’s planning dovetails with the priorities and orientations advocated by the central City and Sud-Ouest Borough. Master Plan, Sud-Ouest Chapter As part of the local chapter of the Master Plan, RESO has made a firm commitment to the issues, themes and objectives that have been adopted, particularly those actions to which RESO itself intends to contribute. The City of Montréal has identified a first challenge which consists of promoting the assets of the Sud-Ouest Borough. The borough intends to capitalize on the SudOuest’s identity as a district. To do this, it has set various objectives, including recognition and promotion of the distinctive character of the borough and its districts58. Among actions chosen, promotion of events that are likely to reinforce a sense of belonging to the borough will go hand in hand with RESO’s tourism initiatives. The same applies for the theme of the Lachine Canal, whose development the borough wishes to sustain for tourism and cultural purposes. RESO, through the Société de promotion du canal de Lachine, is helping to draw up farreaching programming around an attention-getting activity designed to highlight various points along the canal. The Master Plan emphasizes the Sud-Ouest’s proximity to downtown Montréal as a factor in maximizing development opportunities59. In collaboration with the borough, RESO is pursuing its efforts to encourage intensified land use in sectors near the city centre. A second challenge for the district is to fulfil the Sud-Ouest’s potential for economic, social and cultural development. In economic terms, the borough is promoting a certain number of goals which RESO can further with its planning. A first goal is to set the conditions for successful economic development60. In terms of strategic sites,, RESO is collaborating with the borough to establish a development framework for the CN rail yard and one-time shop, the Technoparc du Sud-Ouest, now called the Parc d’entreprises Saint-Charles, and the Turcot Yards. RESO has already invested a good deal in the general land-use plan for development of the old Canada Post sorting site. It is continuing to make all possible efforts to ensure that redevelopment of this strategic site responds to the aspirations of the Sud-Ouest community. In other respects, RESO is playing a key role in setting up reception structures for new businesses, and measures encouraging local entrepreneurship. RESO is also maintaining its traditional activities of economic consultation, and dialogue with educational institutions. 41 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest In terms of culture, the borough wishes to support the development of locations for creation, animation and dissemination; it seeks to encourage outreach and to support cultural organizations61. RESO, for its part, contributes to actions that create structuring and innovative projects adapted to specific artistic needs. RESO is also working on consolidating hubs and equipment in support of cultural agents. Montréal, Knowledge City62 Therefore,a fundamental distinguishing characteristic of a knoledge city is (itsreliance) upon individuals… who are able to demonstrate capacities for creativity, complx problem solving, and leadership in the performance of duties.”1 This report tabled in 2003 by a committee of experts outlines a number of courses of action, some of which concern RESO. So it is with any process involving improvements in innovation. Courses of action mentioned include encouraging the startup and growth of young knowledge organizations, and taking advantage of the influx of major hospitals to increase the number of patents and business startups. Also worth mentioning is the process of improving human resources, in which FormaPlus and reintegration enterprises supported by RESO play a key role. The document highlights the innovative approaches of partners RESO supports: “Therefore, a fundamental distinguishing characteristic of a knowledge city is the creative nature of the city’s economic activities. A knowledge city relies upon individuals who are not only qualified, but also able to demonstrate 63 capacities for creativity, complex problem solving, and leadership in the performance of duties.” Success@Montréal64 The 2005-2010 economic development strategy can be paired with a number of aspects from RESO’s local planning. This strategy turns on five axes: 1. Montréal, a business destination where it pays to invest 2. Montréal, a hub of knowledge and design where industry clusters innovate and perform 3. Montréal, an avant-garde cultural metropolis 4. Montréal, a great place to live and work 5. Montréal, an international and cosmopolitan centre open to the world In terms of improving the business environment, RESO, along with other CDECs, was the first to call for inclusion of a concern for the social economy in the City of Montréal’s economic development strategy. For RESO, fulfilment of the following objectives by the City of Montréal is of the highest priority: Ensuring fast, reliable handling of business community requests Offering appropriate services for head offices and foreign subsidiaries Reinforcing frontline business services through borough CLDs Structuring second-line economic development services 42 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Promoting the solidarity and success of social economy enterprises Encouraging development of high-value-added service industries in the downtown area65; Supporting revitalization of built and vacant properties in the downtown area Securing a rail-link between the downtown area and Montréal-Trudeau Airport In terms of stimulating knowledge, innovation and the vitality of industrial clusters, RESO and such partners as FormaPlus are contributing to the fulfilment of the following objectives: Supporting initiatives apt to raise the graduation rate Supporting and promoting university building projects Supporting innovation enhancement initiatives Supporting growth in information technologies and communications Following up on mobilization of the film and audiovisual industry cluster, and giving it ongoing support RESO will contribute to Montréal’s development as an avant-garde cultural metropolis by making the following objectives its own: Backing initiatives to strengthen ties between the cultural and technological industries Supporting the emergence of the digital content network Promoting contemporary creation Facilitating rehabilitation of buildings for artist studios In terms of improving the quality of life, RESO is according particular attention to the following objectives: Supporting the establishment of neighbourhood businesses in residential areas Revitalizing vacant lots and industrial zones Developing residential areas Encouraging development on traditional commercial arteries Increasing and diversifying activities near metro stations Facilitating use of public transit, primarily in employment zones Finally, RESO will be a partner in asserting the positioning and growth of Montréal’s international reputation, which mainly consists of the following: 43 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Defining and promoting a brand for Montréal and its downtown core Ensuring Montréal’s competitiveness as a business destination Positioning the downtown area as one of the top urban tourist destinations in North America through promotion of the Lachine Canal Consolidating Montréal’s lead as a city of festivals (through promotion of the Lachine Canal) RESO has turned most of the objectives in the City of Montréal’s 2005-2010 economic development strategy into concrete priorities and courses of action in the Sud-Ouest LAPEE 2007-2010. Particular attention will be accorded to reinforcing frontline and second-line services for the business community, and accelerating efforts on behalf of the film and audiovisual cluster already thriving in the Sud-Ouest. Strategy for Inclusion of Affordable Housing in New Residential Projects The inclusion strategy seeks to encourage development in large housing sites of a diversified range of housing units to meet the needs of residents with varying income levels. facilitate construction of social and community-based housing. stimulate production of affordable housing The strategy is one of the initiatives taken to meet a specific goal of Montréal’s Master Plan: encouraging production of 60,000 to 75,000 new housing units by 2014, 30% of which would fall into the affordable housing category. The municipal administration’s inclusion strategy has two specific targets: That 15% of new housing units built on the territory of Montréal qualify as social and community housing That another 15% of new housing units qualify as affordable housing produced by the private sector (affordable homes and rental units). In this context, the Montréal boroughs are being called upon to establish affordable housing objectives within their own territories. These objectives must reflect overall objectives set for the City of Montréal as a whole, local needs and the potentials for action in each’s territory. These objectives were already being championed by RESO before the Master Plan and strategy for inclusion of affordable housing were adopted66. They are certainly a part of its raison d’être, and at the heart of initiatives it has taken to preserve social diversity in the Sud-Ouest. Montréal, Cultural Metropolis The City of Montréal’s cultural policy sets out the concept of a cultural hub, or cultural pole, defined as follows: 44 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest “The ultimate goal is to enhance the population’s experience in art, culture and heritage, not only in the downtown area but throughout the city… A pole emerges as it attracts cultural activities sharing the same development dynamics and the same material space, defining its limits, character, and identity… Montréal will devise a strategic intervention plan on cultural poles. This plan will contain two programs: one for the support of cultural poles, aimed at developing target poles, and the other aimed at developing new poles, together with the boroughs and partners concerned.”67 RESO is determined to actively collaborate with the City of Montréal on affirming the existence of a recognized cultural hub in the Sud-Ouest, as it is defined above. 45 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Montréal’s First Strategic Plan for Sustainable Development By its very mission, RESO is an organization that promotes economic and social development. In 2005, at its general assembly, RESO also confirmed its commitment to sustainable development. RESO’s actions now dovetail with three spheres of sustainable development identified by the City of Montréal: the social, the economic and the environmental. Furthermore, RESO intends to make sustainable development a transversal policy axis in its 2007-2010 planning68. Specifically, the City wishes to encourage development of industry in compliance with principles of sustainable development69. RESO wishes to lend its support to the promotion of Montréal’s expertise in environmental issues and sustainable development. 3.4 TOURISME MONTREAL: PLAN DE DÉVELOPPEMENT TOURISTIQUE DE MONTRÉAL 2003-2010 When it elaborated LAPEE 2003-2006, RESO had already taken into consideration the tourism development plan submitted in 2003 by Tourisme Montréal. RESO’s actions are fully in keeping with Tourisme Montréal’s priorities for the next three years. Promoting the Montréal Harbourfront’s full potential is part of the metropolis’s first axis for tourism planning. It contributes to the making of a stronger, more attractive and more diversified downtown—one with added value that sets it apart from others in North America70. It is worth remembering that the Sud-Ouest Borough occupies a very large portion of Montréal Harbourfront lands. Yet it appears that after three years of realization, the tourism development plan does not wholly take into account the full-fledged boom in the Lachine Canal when defining the major urban hubs of the Montréal area. Nor is the revitalization of the Lachine Canal one of the 10 priority projects identified by Tourisme Montréal, unless it figures as part of the Montréal Harbourfront. For these reasons, it should be emphasized that the Lachine Canal now requires a second phase of public investment for its development, and a program, government-supported, of more diversified activities and larger-scale events. 3.5 EMPLOI-QUEBEC: 2006-2007 REGIONAL ACTION PLAN FOR THE MONTREAL AREA Three aspects of Emploi-Québec’s regional action plan have attracted RESO’s attention in light of its initiatives on behalf of the unemployed workforce and, indirectly, of the workforce in jobs: the necessity of partnerships, the orientations of the public employment service, and the strategies for implementation. IMPORTANCE OF PARTNERSHIPS Emploi-Québec in the Montréal area plans to continue its collaboration with its partners in education, development of employability, and economic development in order to respond adequately to workforce and business needs. This orientation can be characterized by compliance with respective missions and expertise, and complementarity of initiatives within regional strategies, and is contingent on resources available. Among these partners, Emploi-Québec cites Centres locaux de développement (CLDs) and Community Economic Development Corporations (CDECs). Thus, the five regional strategies In the 2006-2007 regional action plan will be implemented in collaboration with a number of partners and in complementarity with implementation initiatives 46 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest and agreements concluded with Emploi-Québec. To this effect, Emploi-Québec and the Regroupement des CDEC signed a letter of intent in March 2005 aimed at actualizing the partnership agreement made when Emploi-Québec was created in 1998. This framework not only allowed the CLE to assume its responsibilities as manager of the public offer of employment services, but enabled the CDEC to act as a facilitator and catalyzer of workforce development on its territory. According to this agreement, the Budget d’initiatives locales (BIL) is now to be distributed to all CLE territories through ad hoc round tables. The 10 CDECs on the Island of Montréal were given the mandate to promote, develop and follow up on projects approved under the provisions of the BIL for each ad hoc table in their respective territories. In specific terms, to maintain the impetus of Emploi-Québec’s regional and local policies, and given the expertise RESO has developed over the years in training and integrating the unemployed workforce, a letter of intent aimed at reaffirming the partnership between EmploiQuébec and RESO for a period of three years was also signed in June 2006. Public Employment Service Orientations The public employment service’s orientations respond to problematic situations in the workforce, employment and business. They also provide guidelines for coherent intervention in a perspective of constructive labour market policy. The Commission des partenaires du marché du travail adopted the following orientations in the 2006-2007 annual action plan of Emploi-Québec’s public employment service: Encouraging the largest number of Quebeckers possible to participate in the labour market and employment Contributing to improving productivity and the capacity of business to adapt to changes, particularly demographic and commercial Improving delivery of services to citizens, notably by consolidating the new agency FIVE REGIONAL STRATEGIES TO RESPOND TO CHALLENGES To resolve problems associated with the four main challenges of the labour market concerning people at risk of unemployment, people with obstacles to employment, skills transfer and businesses in sectors at risk, the Conseil régional des partenaires du marché du travail de Montréal will continue implementation in 2006-2007 of the five regional strategies adopted for the 2005-to-2008 period. These strategies reinforce the main orientations for public employment services by EmploiQuébec by encouraging labour market participation of the greatest number of Quebeckers possible, and improving productivity and the capacity of business leaders to adapt to change. As for the orientation aimed at improving delivery of services to citizens, the Direction régionale de Montréal plans to continue its activities in developing partnerships, developing information on the labour market, and improving the following services: 1st regional strategy: Increasing job integration of the unemployed by intensifying diversified services and adapting information on the labour market to their needs 47 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 2nd regional strategy: Increasing participation in basic training and encouraging retention through adapted approaches, such as coaching and pilot projects, that respond to the needs of people (working or not) at risk of experiencing periods of unemployment, particularly of long duration. 3rd regional strategy: Implementing retraining programs, and projects adapted to people facing obstacles to employment, particularly in the immigrant community, to improve job integration 4th regional strategy: Emphasizing initiatives in human resources management planning and training culture, particularly through innovative approaches, in businesses in sectors that need assistance to maintain or create jobs71 5th regional strategy: Supporting development in businesses of management practices that encourage hiring, integration and retention of immigrant workers in jobs 4. ORIENTATIONS, PRIORITIES AND COURSES OF ACTION 2007-2010 Two Transversal Concerns and 10 Orientations for Integrated Development First Transversal Concern: 4.1 CREATING A LEARNING COMMUNITY All of RESO’s actions are informed by a commitment to create a learning community, because RESO is involved first and foremost with people. This concern, which has been a part of RESO’S mission since its origins, is at the heart of local development today. Three work axes exist, and they are now more interrelated than ever. The first is to give Sud-Ouest residents the capacity to evolve within the labour market. Next, an active role must be taken in regards to inhouse training of the workforce. Finally, business leaders, whether starting up businesses or preparing to expand them, must be directed and trained. Each of these axes constitute, in terms of means, the first common denominator of RESO’s actions. Second Transversal Concern: 4.2 TAKING A SUSTAINABLE DEVELOPMENT APPROACH In 2005, RESO made sustainable development the theme of its general assembly. This theme was reinstated at a May 2006 conference at the MCEBR,72 which brought together dozens of participants and experts. For the 2007-to-2010 period, RESO intends to make sustainable development a transversal concern, establishing it as an intrinsic part of its programs and activities. It involves enriching projects of an economic nature through addition of a social or environmental aspect. In doing so, RESO expects to increase integration of investments in the physical and social environment, and ensure they provide a specific contribution to the Sud-Ouest community. Entrepreneurs and promoters are invited to conceive projects that take benefits to the local community into account. This concern constitutes, in terms of results, the second common denominator of RESO’s actions over the coming years. 48 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 49 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 4.3 TEN ORIENTATIONS FOR INTEGRATED DEVELOPMENT Orientation 1: Strengthening the Employed and Unemployed Workforce Challenges The Sud-Ouest has acquired a concerted expertise in developing the workforce, with or without jobs. The workforce employed in manufacturing SMEs has been generally lacking in services or programs for further training or skills development. This workforce will now benefit in the SudOuest from the services of the mutual training association FormaPlus. FormaPlus will become self-financing in the next few years by making a complete range of services available in workforce training for SMEs. In terms of the unemployed, the expertise of RESO and its partners is based on people’s capacity to take their destiny into their own hands, to overcome obstacles that prevent them from reaching their objectives and to achieve autonomous and lasting social and economic integration. To this effect, RESO has developed unique coaching skills that make it the envy of a host of workforce development organizations. Because of RESO’s successful efforts at boosting workforce qualifications and integrating the workforce into jobs, its expertise is recognized and backed by Emploi-Québec. Moreover, a good number of employers are looking for qualified workers. Some have an interest in receiving services or being associated with projects that make it easier for them to recruit and retain personnel. Continuing the thread of discussions that took place at the Commission des partenaires du marché du travail, there are real opportunities out there to draw on community practices and innovative projects when implementing government strategies to redress labour shortages. Finally, the VIV, or Visites virtuelles d’entreprises, project set up by the Carrefour jeunesseemploi, is already enabling the young and not-so-young to get acquainted with professions and trades in demand, and the working environments they entail. RESO’s Priorities Facilitating skills development and actualization for workers employed in Sud-Ouest SMEs Making the VIV service an essential tool for businesses, schools and employability groups in the Sud-Ouest Associating businesses with projects aimed at recruitment and skills development of the unemployed workforce, its integration into employment and retention in employment Improving access to education and employment measures to reach the greatest number of people possible Better matching of workforce supply to workforce demand Ensuring facilitating conditions, in terms of both financing and coaching Developing incentive measures to fill semi-specialized positions Making standards for participating in measures more flexible Ensuring measures to prevent exclusion are available 50 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Courses of Action Encouraging implementation of different models for matching jobseekers’ needs to businesses’ workforce needs Developing innovative tools and projects to encourage the social and economic integration of the unemployed Developing in-house training based on transferring the skills of qualified employees to those less qualified Developing transversal skills of workers in the workplace (language, computers, interpersonal relationships) Increasing corporate membership of the mutual training association FormaPlus so that it becomes self-financing Conceiving a business proposition for companies and institutions, such as the MUHC, based on reintegration of the unemployed Encouraging businesses in the Sud-Ouest to participate fully in virtual company visits (VIV) content Encouraging administrators of high schools and employability groups to use the VIV Creating a fund based on needs identified in the local community and aimed at finding original solutions for social and economic integration of the unemployed Obtaining the maximum flexibility possible in applying standards and administrative rules for employment measures (deregulation, simplification of business rules, adapting paths to integration) 51 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Orientation 2: The Lachine Canal as a Central Axis of Development Challenges The Lachine Canal has experienced a remarkable boom over the past few years. This is mainly due to a first phase of joint investment of $100 million, from the City of Montréal and the federal government, from 1997 to 2002. The private sector has since taken over in the residential sector by investing around the commercial hub of the Atwater Market. It is worth mentioning that the bike path that lines the Lachine Canal, with over a million bike trips a year, and the Atwater Market are destinations recognized by the entire population of the Montréal area, and represent important levers for tourist development in the Sud-Ouest. This linear territory, densely impacted with industrial activity, is seeking a second wind. It will achieve it with improvements in the living environment around it, diversification and revitalization of cultural and tourism activities, and constant improvement in social diversity on the residential scene. To this effect, RESO supports the Société de promotion du canal de Lachine, which is already a significant presence in the community. Its annual programming has attracted attention beyond the borders of the SudOuest. RESO’s Priorities Encouraging synergy and mobilization of key players in the development of the Lachine Canal Organizing activities around the Lachine Canal and promoting it by consolidating existing activities and introducing new products Courses of Action Holding a community festival in the Lachine Canal area Achieving the Canada Post Site project Completing and diversifying the first phase of public investment Obtaining a second phase of public investment 52 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Orientation 3: Promoting a Renewed Image of the Sud-Ouest Challenges The Sud-Ouest has historically been associated with working-class and industrial districts where life was rough and the environment not very conducive to quality of life. This situation is about to change profoundly, particularly on the axis of the Lachine Canal. Nevertheless, outside opinions of the territory have evolved very little, making the task of stakeholders in its economic future that much more difficult. The label Sud-Ouest itself, moreover, attracts little attention, refers to a zone much larger than the borough and, above all, instils no strong sense of identification in residents. Thus, artists, local merchants, real estate developers, business leaders and economic development officials are now finding themselves compromised by a negative image (branding), and a name (trade mark) that is weak and often confusing. This puts a damper on efforts to attract investors, talents, tourists, clients and new residents. Economic stakeholders have deplored this state of affairs at various meetings RESO has organized over the past three years, but defining and promoting a new image of the Sud-Ouest depends first on the municipal authorities with whom RESO collaborates. RESO’s Priorities Courses of Action Facilitating major investment projects Working in collaboration with the borough on a renewed image and the promotion it entails by building on residents’ sense of belonging and stakeholder participation, while preserving the personality of the districts Promoting the area with a multitude of community-wide projects by building on the positive perceptions of residents Projecting the image of a viable and pleasant community in the districts Supporting the process to change the borough’s name Conceiving and launching a promotional campaign calling on the participation of all economic, social and cultural stakeholders in the borough Eliminating eyesores on the banks of the Lachine Canal by interceding with owners of vacant buildings Enhancing the building capital of the Sud-Ouest for promotional purposes 53 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Orientation 4: Retaining, Expanding and Attracting Business Challenges RESO’s Priorities Courses of Action Despite the sustained creation of businesses reflecting an increasingly diversified industrial fabric, the industrial employment base in the borough has continued to erode. Large employers are diminishing or reducing their staff, and net job creation is occurring in SMEs that hire an increasingly qualified workforce. The development of manufacturing companies and the new economy is increasingly founded on innovation and productivity. This requirement is conditional on recruiting and training a qualified workforce. In this sense, maintaining and developing skills in SMEs has become a central challenge to which the mutual training association FormaPlus will respond. Supporting businesses with long-term viability in their industry sector Encouraging diversity of the economic fabric in both the manufacturing and high-value-added service industries Maintaining close collaboration with regional partners boosting training and productivity in SMEs Maintaining sustained and structured efforts in training the workforce employed in SMEs Strategically supporting foreign subsidiaries in employment development Offering SMEs in the Sud-Ouest a personalized training service with the best suppliers at the best price Connecting human resources directors in large businesses Introducing a monitoring and screening program, and ensuring rapid, appropriate response to problems raised by businesses Adopting a sustainable development grid to improve funding proposals submitted to RESO Strengthening marketing efforts for the mutual training association FormaPlus Continuing to update economic information banks such as the Carrefour-immobilier and the LIC (Montréal’s Liste des industries et commerces) 54 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Orientation 5: Developing and Creating Business Hubs Challenges The Sud-Ouest enjoys decisive and solid comparative advantages for the expansion of the new economy. It also harbours great stretches of derelict land that have the advantages of industrial zoning, and can be developed for other purposes than job creation if a specific economic vocation is not defined for them. It is obvious too that the development underway is being carried out in some remarkable buildings, mainly in niches associated with information technologies. Increased diversification would be desirable, not only to ensure that job creation goes hand in hand with real estate development, but also to counter the pernicious effects of economic cycles. Furthermore, the orientations of the Master Plan emphasize growth of the residential function and hence the disappearance of major nuisances in the environment. Consequently, the retention of large traditional businesses and the development of manufacturing SMEs is conditional on concentration of these businesses in pockets, or zones, where they can develop in harmony with the residential environment of the Sud-Ouest. RESO’s Priorities Courses of Action Implementing, in consultation, specific development projects for lands that are derelict or in need of revitalisation Intensifying development of employment and industrial clusters by complex (building) Following up on plans for developing a technological and scientific hub in connection with McGill University and the École de technologie supérieure Obtaining financing and developing new strategies to support land decontamination Working to make the Post Site Project an integrated project of residential, tourism and new economy development Encouraging development of the old Pointe-Saint-Charles rail yard site for job creation purposes Obtaining approval to open up a portion of the Turcot Yards for a manufacturing park Intensifying lures for foreign companies, and formation of partnerships with local businesses in collaboration with Montréal International Continuing consultations on the McGill University Health Centre (MUHC) project so that the Sud-Ouest benefits from the economic spinoffs of the health sciences sector Creating a FRIC hub (for formation, récupération et innjovation en matière de construction, or education, recovery and innovative in construction) in the Cabot zone 55 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Orientation 6: Supporting the Development of Tourism Challenges RESO’s Priorities Courses of Action Through the reopening of the Lachine Canal in 2003, the Sud-Ouest assumed its rightful place in the Montréal tourism offer. The submission in 2004 of a report by the Société du Havre de Montréal, Montréal Harbourfront, Vision 2025, confirms the Sud-Ouest’s preeminence in the Montréal tourist product. However, this introduction has been slow to translate into diversified services and activities. National and local projects always depend on the public purse, with private promoters limiting themselves to residential development. RESO must therefore continue its support for emerging activities and services that add substance to the Sud-Ouest’s offer. Developing new locally-run lodging services, such as hotels, bed and breakfast facilities, and hostels Supporting the establishment of a conference and convention centre on the territory of the Sud-Ouest Supporting the development of a diversified offer of attractions founded on revitalizing the historic and sociological distinctiveness of the Sud-Ouest Consolidating heritage cruises on the Lachine Canal Achieving the international hostel project Developing and strengthening the Musée des ondes Emile Berliner Supporting the rehabilitation of the NCC Charles H. Este Cultural Centre and updating the activities grid Identifying and supporting a promoter interested in establishing a conference and convention centre in the Sud-Ouest 56 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Orientation 7: Supporting the Development of the Social Economy Challeng es The experience of the last few years has made it easier to evaluate the strengths and weaknesses of the various sectors in which social economy enterprises are developing. Early childhood care has reached a saturation point in its development, which is directly affected by the government’s family policies. Restaurants are running into difficulties. Yet certain industry sectors and types of enterprise deserve more attention because of their development or growth potentials. Tourism holds out an interesting promise for growth, and has been identified as an orientation by both RESO and the borough. New participants in the social economy have appeared or consolidated their activities in the art and culture sector. Integration enterprises are continuing on their consolidation phases, or entering phases of expansion. As far as services to individuals go, seniors represent a clientele that increasingly requires attention, particularly in terms of domestic help and sheltering. In fact, in so far as it relates to the reorientation of health and social services policies, social economy enterprises can take advantage of a number of opportunities without necessarily acting as a substitute for existing public services. Finally, the environmental sector is enjoying favourable circumstances with the recent adoption of sustainable development policies and specific funding programs in waste materials management. RESO’s Priorities Courses of Action Continuing to offer technical assistance and coaching as part of the consolidation process Continuing to network on such issues as recruitment of integration participants, and services to seniors Promoting the distinctiveness of social economy enterprises Prioritizing the environmental sector Exploring, in terms of real estate, access to property and negotiation of preferential leases Encouraging networking between the unemployed and social economy enterprises when opportunities for job creation arise Establishing second-line services in social economy in partnership with five other CDECs and the Réseau d’investissement social du Québec (RISQ) Supporting, in the name of diversifying services to seniors, such organizations as the Alternative communautaire d'habitation et d'intervention de milieu (ACHIM) and the Maisonnette Sud-Ouest Encouraging the expansion, relocation and/or consolidation of the social economy enterprise Café Paradoxe, Cuisine-Atout Entreprise de réintegration and the École-Entreprise Formétal Helping to set up conditions favourable to the development of waste materials management initiatives in the Cabot Sector as part of the integrated urban revitalization project Opération Galt 57 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Orientation 8: Supporting the Development of the Cultural Sector Challenges RESO’s Priorities Courses of Action The cultural sector is flourishing in the Sud-Ouest, where 435 key players in culture were active in 2005, including 300 companies and organizations. The increase in rents, and the dearth of arts locations are taking their toll on artists and craftspeople, yet development opportunities are rife: the Lachine Canal’s enhancement, the area’s artistic and architectural heritage, new cafés, the programming at the Centre culturel Georges-Vanier and the arrival of a more prosperous population. The Sud-Ouest must finally take advantage of the opportunities offered by municipal cultural policy and become a new cultural hub. Attracting and supporting self-administered centres for artists by forging connections between artists and craftspeople Obtaining fiscal incentives and regulatory provisions to make locations accessible Encouraging cultural mediation73 through networking between artists and craftspeople Ensuring the cultural community’s participation in the renewal of the Sud-Ouest’s image Improving promotion of arts locations in the Sud-Ouest Building awareness of the Sud-Ouest as a cultural hub Building awareness of the Sud-Ouest as a cultural hub in City of Montréal policy Participating in defining a cultural policy for the borough Enlarging and reopening the Table des acteurs culturels du Sud-Ouest Supporting organizations in culture such as ACSO Supporting the reissue of the Sud-Ouest cultural directory Encouraging the startup of a service centre for artists in visual arts Taking steps to establish the Cité des artistes (400 studio-residences for artists) Mis en forme : Retrait : Suspendu : 0,75", Avec puces + Niveau : 2 + Alignement : 0,5" + Tabulation après : 0,75" + Retrait : 0,75", Tabulations : 0,25", Tabulation de liste + Pas à 0,75" 58 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Orientation 9: Revitalizing Commercial Arteries Challenges RESO’s Priorities Courses of Action The creation of thousands of jobs in the new economy and public services has not translated in the Sud-Ouest into a revitalization of its main commercial arteries, namely Centre Street, Monk Boulevard and the section of Notre-Dame Street west of Atwater Avenue. Nevertheless, the residential real estate boom on the banks of the Lachine Canal and the emergence of a cultural sector are the reasons for the stepped-up commercial development of the Atwater Market and the section of Notre-Dame Street east of Atwater. The commercial arteries of the Sud-Ouest stand to gain from the growth of residential development and from economic development initiatives that favour the physical surroundings and the vitality and diversity of commercial activity. Working to revitalize Centre Street, Monk Boulevard and the western portion of Atwater Avenue Working to establish a more diversified commercial offer in terms of products / services and prices Knowing of and documenting the flight of business from the Sud-Ouest Freeing up funding for the request for association on Notre-Dame Street Supporting the merchants of Centre Street, Monk Boulevard and Notre-Dame Street (portion west of Atwater Avenue) through the Commercité program, in collaboration with the Rues principales Foundation Stepping up city development with targeted initiatives to identify the entrances of selected arteries, street furniture and the public domain framework Organizing contests directed at stores to raise interest in investing in new sectors . 59 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Orientation 10: Improving Community Quality and Accessibility to Housing and Transportation Challenges A two-tier development has been introduced in the Sud-Ouest that the market cannot correct without targeted public intervention—an intervention that calls on the participation of both the local business community and residents. Though on a number of levels, building the Sud-Ouest’s population is desirable after the massive depopulation it has experienced, the real estate boom is exerting pressure on the cost of existing housing and raising concerns among the poorest residents of the Sud-Ouest. New opportunities for accessible housing have nevertheless been made available to residents of the Sud-Ouest. The City of Montréal’s inclusion strategy for affordable and social housing in major residential projects, for instance, though an incentive, has a 30% affordable housing objective, half of which (15%) is for social housing. The Sud-Ouest Borough has required that recent projects meet these objectives. Moreover, a number of employment and residential zones remain very poorly served by buses from the many metro stations scattered over the territory. Finally, organizations in the community, with the support of the Sud-Ouest’s elected representatives and numerous partners, have put their weight behind a mixed redevelopment project for the Post Site so that it respond to the population’s housing and employment needs. RESO’s Priorities Courses of Action Improving public transit service in neglected areas, in collaboration with residents and business leaders Increasing the supply of social and community housing to respond to various needs Exploring means of limiting rent increases in the Sud-Ouest In the name of social diversity, diversifying the housing supply so that it responds to a variety of needs, and doing so without penalizing social and community housing Keeping the disadvantaged anglophone population informed so that it can benefit from services offered in their community Encouraging environmental citizenship in terms of cleanliness and waste treatment Improving and developing local services for the population Improving air quality and reducing road congestion in certain areas Respecting the living environment when achieving major projects, i.e. balancing employment, quality of life, and housing Ensuring major projects respect the Sud-Ouest’s history, memory and identity 60 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Intensifying mobilisation so that the Post Site’s redevelopment meets objectives set by the community, and the project RESO and its partners are proposing is achieved Maintaining the requirement for a 30% minimum of affordable housing, of which half (15%) is social housing, in any major residential project (200 units and over) Exploring the possibility of creating an acquisition fund to increase the supply of social and community housing In the name of social diversity, specifying targets for diversifying the housing supply, and the means of attaining them, through consultation with key stakeholders in the community, both public and private Reopening consultations on redeveloping the CN yards in Pointe-Saint-Charles, for purposes of affordable and community housing, among other things Prioritizing development of public transit and carpooling on the Victoria Bridge to relieve traffic in the Pointe-Saint-Charles industrial sector 5. LEVERS FOR DEVELOPMENT 5.1 ORGANIZATION RESO intends to mobilize every level of its organizational structure to achieve the actions targeted by this LAPEE’s orientations and priorities. The first to be called upon by RESO’s administration will be the personnel in employability services, community development, the social economy and business services. Personnel will be supported by human resources management policies on planning, hiring, performance appraisal and training adapted to the resources and purposes of the organization and in compliance with the collective agreement74. RESO is also in a position to mobilize voluntary citizens’ action, definitely committed in its democratic proceedings, on behalf of the betterment of the Sud-Ouest community. Prominent in their ranks is the board of directors, which meets monthly, but also significant are the volunteers who participate in its electoral colleges, its many ad hoc committees and its approval committees connected with the programs and funds it administers. Finally, RESO can count on a substantial citizen participation at its general assemblies, such as the September 27, 2006, meeting, at which the priorities listed in this LAPEE were passed. 5.2 MAIN PARTNERS RESO also intends to consult and mobilize organizations directly associated with it, such as the Société de promotion du canal de Lachine, the Solide du Sud-Ouest, RESO Investissements inc., the Fonds de développement Emploi-Montréal and FormaPlus. To this short list, a number of other organizations can be added that are involved locally in fields related to the 10 policy directionsorientations of LAPEE 2007-2010. These will also be questioned on and associated with achievement of the Sud-Ouest LAPEE, RESO cultivating since its inception continuous and productive links with all organizations involved in the economic and social betterment of the Sud-Ouest. 61 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest The CLD mandate also implies calling upon partners recognized for providing certain services. They are the SAJE Montréal-Métro, which manages the budget allowance for the Jeunes promoteurs program, the accounting services of the Fonds de développement Emploi-Montréal, which manages the FLI, and Convercité, which provides consulting services on the revitalization of commercial arteries. The partnership developed with the McGill University Health Centre (MUHC) is another collaboration that promises rewards for the community. Finally, we cannot overlook the close and candid collaboration of RESO and the representatives of the Sud-Ouest Borough. The bonds forged over the years are of inestimable value in achieving LAPEE 2007-2010. The same goes for the collaboration of RESO and the CLE Pointe-SaintCharles, and of RESO and Canada Economic Development‘s Île de Montréal Business Office. Mutual confidence and collaboration are essential elements in achieving shared and jointly backed priorities. 62 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 5.3 PROGRAMS AND FUNDS ADMINISTERED RESO has a number of financial tools available to achieve the Local Action Plan for the Economy and Employment 2007-2010. These tools come in support of the advisory action of technical support, specialized coaching and guidance provided by RESO’s services. Here is a brief summary of the programs and funding directly or indirectly administered by RESO: Budget d'initiatives locales (BIL) The Budget d’initiatives locales offers financial support for local initiatives in workforce development in the Sud-Ouest. Financing derives from the Ministère de l’Emploi et de la Solidarité through Emploi-Québec75. A local ad hoc table has been mandated to administer the BIL, whose mandate is to encourage the emergence and realization of employability projects and workforce development projects in the district that first and foremost fulfil the needs of unemployed people in the district who are experiencing difficulties in finding a job or entering the labour market. Local initiative projects must comply with the rules of the Fonds de développement du marché du travail (FDMT) and complement the services of Emploi-Québec. They reflect local priorities and take into account the common goals of the Plan d’action local (PAL) of the Centre local d’emploi Pointe-Saint-Charles and RESO’s LAPEE. These projects correspond to the programs and measures of Emploi-Québec and respect its compliance regulations. To achieve its mandate, the ad hoc table has asked RESO to act as a consultant in promoting the BIL, supporting promoters in project development, analyzing and recommending projects, providing leadership and support to the table and supporting promoters in the completion, follow-up and evaluation of their projects. The BIL is addressed to non-profit organizations and social economy enterprises that encourage training and job-market integration of unemployed people aged 18 and over who generally and primarily live in the Sud-Ouest Borough. Projects submitted must be based on an indepth knowledge of the target clientele. comply with the normative framework of Emploi-Québec‘s employment measures. be innovative, in the sense that they are complementary with activities of the Centre local d’emploi (CLE), RESO and organizations for employability or social and professional integration in the district. 63 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest become part of the local dynamic and encourage partnerships. encourage basic training and professional training. promote transitions between theory and practice: work / study, training/ internship, training / integration, etc. develop partnerships with employers that encourage integration and job retention. Projects may be assisted more than once or until they can be financed by an appropriate funding framework. Fonds de développement Emploi-Montréal (FDEM) The Fonds de développement Emploi-Montréal (FDEM) is a capital development fund established jointly by Montréal CDECs, the City of Montréal, the FTQ’s Fonds de Solidarité and the Société de développement industriel du Québec. The Canadian and Quebec governments also contribute to its financing. The FDEM’s mission is the economic development of Montréal boroughs through investment in viable and profitable small businesses that demonstrate a structuring effect on the target community and an impact on the creation and retention of local jobs. The FDEM is addressed to profit-seeking businesses demonstrating profitability in the short term. awards equity-type loans of $50,000 to $100,000 for a first request, and up to $150,000 for a second round of financing, requires an investment by promoters, Projects submitted must fall within the manufacturing and / or high-value-added service industry sectors. Fonds d'économie sociale du Sud-Ouest (FESSO) The Fonds d’économie sociale du Sud-Ouest (FESSO) aims to support social economy enterprises and projects through financial aid at start-up, consolidation, expansion and promotion. The FESSO’s investment policy is based on establishing a framework and process of equitable and clear allocation of funds to promoters and enterprises. being flexible enough to meet projects’ and enterprises’ needs. maximizing the leverage of funding for development of goods and services that meet the Sud-Ouest’s community’s needs. 64 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest The FESSO is addressed to non-profit organizations and cooperatives located in the territory of the Sud-Ouest Borough. Projects submitted must meet identified needs in the community or improve on already available goods and services. produce goods or services. generate independent revenues contributing to the organization’s financial viability. create or maintain real, lasting and high-quality jobs. administer day-to-day operations and community work according to democratic precepts. be in keeping with development priorities identified locally in the LAPEE. encourage long-term retention of businesses on the territory. encourage local hiring of the unemployed, particularly from groups underrepresented in the labour market. Fonds local d'investissement (FLI) RESO administers the Fonds local d’investissement (FLI), dedicated to the start-up and strengthening of businesses. Individuals seeking recourse from the FLI can receive the support, advice and technical assistance appropriate to projects that have reached the marketing stage. The FLI assists new entrepreneurs in their projects in order to create and sustain viable businesses in Montréal’s Sud-Ouest. finance the start-up and expansion of projects run by both organizations and individuals. support job development. contribute to the Sud-Ouest’s economic development. The FLI Is directed at self-employed workers, social economy enterprises and profit-seeking businesses. provides a simple loan investment of up to $25,000. requires endorsement and investment from promoters. Jeunes promoteurs Program (JP) RESO manages the budget allowance and distribution of the Jeunes promoteurs Program (JP). This grant is managed in collaboration with SAJE. The program’s objective is to support 10 young promoters in the start-up of eight businesses a year. The Jeunes promoteurs program is addressed to young people aged 18 to 35. may require an investment from promoters equivalent to the grant. offers a subsidy ranging from $3000 to $6000 per promoter, and $6000 to $12,000 per project. 65 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Projects submitted must create two jobs in two years. Soutien au travail autonome Program (STA) The Soutien au travail autonome Program is administered by Emploi-Québec in collaboration with the Service d’aide aux jeunes entrepreneurs (SAJE). It assists in developing businesses for beneficiaires of the measure who are employment insurance recipients, or people who have received employment insurance in the past three years, or the past five years in cases of maternity. employment assistance recipients (income security). without income or with a low income. RESO Investissements inc. Established by RESO and the Fonds de solidarité FTQ in 1995, RESO Investissements inc. (RII) is a venture capital fund for the Sud-Ouest. It was born out of the community’s need for a new tool that not only aided the start-up and growth of new businesses and strengthened existing ones, but ensured that these businesses took root in the Sud-Ouest in the long-term. RESO Investissements inc. is intended for profit-seeking businesses and social economy enterprises. serves the Sud-Ouest, LaSalle and Lachine boroughs. complements institutional and government financing tools. invests sums of $50,000 to $450,000 in debentures, convertibles and equity-type loans. Projects submitted must be in the manufacturing sector, high-value-added services, life sciences, robotics, leading-edge technology and advanced industry; excluded are financial services, real estate, and mining and gas exploration and development. Société locale d'investissement pour le développement de l'emploi (SOLIDE) RESO administers SOLIDE in Montréal’s Sud-Ouest, a non-profit corporation whose investment fund offers financial assistance to new and existing economically viable businesses in order to create and maintain jobs in Montréal’s Sud-Ouest. SOLIDE is intended for incorporated, profit-seeking businesses. grants equity-type loans of $5000 to $50,000. requires an investment and personal endorsement from promoters. Projects submitted must demonstrate profitability in the short term. be active in the manufacturing and high-value-added service industries. 66 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 5.4 FACILITATION INITIATIVES RESO is committed to mobilizing every sector of its organizational structure, as well as its partner organizations and institutions, and maximizing the programs and funding for which they are eligible to achieve the priority actions in LAPEE 2007-2010. But achieving LAPEE requires specific initiatives by government and institutional partners, without which many of the priorities in this LAPEE will remain dead letters, invalidating developmental courses of action supported by the community and its elected officials. Here is a short list of highly structuring government initiatives that would contribute to attaining the objectives the Sud-Ouest community has set for itself in LAPEE 2007-2010: 1. Acquisition of the Post Site by the Canada Lands Company 2. Announcement by the federal government and the City of Montréal of a second phase of investments in the Lachine Canal 3. Submitting a redevelopment scenario for the Turcot Yards by the Ministère des Transports du Québec allowing for the eventual freeing of a portion of the land so that it might be used to develop a business park when work has ended 4. Making application of standards and business rules more flexible for employment measures at the Centre local d’emploi Pointe-Saint-Charles 5. Reestablishing fiscal or financial municipal incentives that affect the urban fabric—and particularly the commercial fabric—to support revitalisation of the Monk, Centre and Notre-Dame commercial arteries, e.g. through the ICI Montréal program 6. Reestablishing fiscal or financial municipal real estate incentives that encourage businesses to settle in the Sud-Ouest, e.g. through the ICI Montréal program 7. Reestablishing fiscal or financial municipal incentives that facilitate relocation of businesses to the Sud-Ouest Borough 8. Reestablishing fiscal or financial municipal incentives that facilitate land servicing of problematic sites to encourage businesses to settle in the Sud-Ouest, e.g. through the ICI Montréal program 9. Announcing new government incentives to facilitate decontamination of lands required for the real estate projects mentioned in this LAPEE 10. A more equitable division between the borough and the city centre of financial / fiscal benefits arising from the taxation of new construction projects linked with economic development 67 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest Conclusion Collectively, we can be proud of the road we have travelled and the achievements of the past years. But we cannot let our guard down yet; there are many challenges to take on and much work to accomplish. LAPEE 2007-2010 is going to put every partner in the Sud-Ouest’s renewal to work once more: businesses, unions, organizations, institutions and government. We have always succeeded through consultation and partnership, and in the face of all of these new challenges, we will succeed with them once again. The bar is high, but we owe it to all those who contributed to the revitalisation of the Sud-Ouest over the past 20 years to stay the course with the objectives that led to the creation of the PointeSaint-Charles Economic Program in 1984, and then of RESO in 1989. Despite the hope the renewal has engendered, the game is far from over. We must remain vigilant and redouble our efforts if we wish to make the Sud-Ouest a model of sustainable and equitable development, a place where it is possible to live, work, enjoy oneself and achieve one’s potential in a community that is inclusive and open to the world. With this in mind, it is worthwhile recalling the vision statement adopted by the RESO Board of Directors in December 2002: RESO, as an association of social and economic stakeholders and dynamic forces in the community, aspires to make Montréal’s Sud-Ouest and its districts a high-quality living and working environment o o o o o o o o o o o o o inhabited by a diverse population integrating into social and economic life young people, adults and families faced with poverty and exclusion encouraging the retention and growth of the local population welcoming towards new residents and visitors offering a variety of good jobs in companies from diversified sectors recognized for its private and collective entrepreneurship as well as for its cultural and community vitality innovating economically and socially promoting its history, culture and architectural and living heritage integrating residential, commercial, industrial and tourist functions in a consistent and progressive urban development concerned with the quality of its architecture respectful of its environment inventive in its consultations with partners participating in Montréal’s economic and social growth Mis en forme : Retrait : Gauche : 0,5", Avec puces + Niveau : 1 + Alignement : 0,25" + Tabulation après : 0,5" + Retrait : 0,5" Today, with new hubs of activity and jobs emerging, the Sud-Ouest can legitimately aspire to a new economic prosperity in a spirit of equity and social solidarity. The achievement of LAPEE 2007-2010’s objectives will contribute to the fulfilment of this stimulating and generous vision. 68 NOTES 1 Chapter VI, Section 1, Article 90 2 These will be presented in Chapter 4. 3 Data on the Sud-Ouest in 1996 and 2000 come from the Census of Establishments and Employments (REEM), conducted by the City of Montréal. Data from 2003 come from REEM 2000, supplemented by observations by RESO professionals. Data from 2006 derive from Montréal’s List of Industries and Commerce (LIC), supported by a partnership agreement. 4 Ibid 5 Data for the Island of Montréal as a whole come from Statistics Canada studies. 6 Not yet available 7 The 2003 industry portrait is based on CTI classification, while the 2006 portrait is based on NAICS classification. The use of two methods of classification invalidates comparisons between certain economic sectors. Thus, the LIC data bank, a more exhaustive identification of small businesses and the jobs associated with them, provides a more detailed picture of the territory. However, these tables give a reasonably reliable impression of the development underway. 8 Employment figures for 2006 have been rounded so they can be compared to round data from 2003. 9 Reduction due to major job losses at Imperial Tobacco Canada 10 Includes the following sectors: information technologies, film / video / audio, design and architecture, broadcasting and telecommunications, management and communications consulting, and scientific services. 11 Don Drummond, Chief Economist at the TD Bank, Des économies menacées, La Presse, Section A 17, August 29, 2006 12 See Table 12. 13 They include two groups connected with Mittal and Owen Illinois. 14 These are not manufacturing jobs, but Canada-wide marketing jobs. 15 This business services classification excludes knowledge-based services that are exportable and thus part of the high-value-added services sector. 16 17 See Table 3, under Other services. This refers to the fact that the primary difficulty in creating a construction company is obtaining a contractors permit, the cost of fixed assets and equipment being relatively low in comparison with other sectors (e.g. manufacturing). Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 18 These are technology-intensive and / or knowledge-based service sectors whose products or services can compete in foreign markets. 19 Taken from Franco Materazzi, Plan de développement économique du Sud-Ouest de Montréal, 2003-2006, Table 5, p.20, RESO, 71 pages, October 2002 20 Note, however, the absence of service in certain areas, such as Cabot or Saint-Ambroise. 21 These figures reflect going prices at E-Commerce Place, 1350 René Lévesque Boulevard West. Current tenants are still benefiting from tax credits granted by the Quebec government. 22 http://www.resomtl.com/en/default.aspx?sortcode=2.20.21#economy 23 This classification is based on the nature of the products and services sold on the market by enterprises. Note, however, that because of their social mission, certain enterprises can appear in two classes. For instance, three of the socioeconomic integration enterprises could be classified in the training sector rather than the sector that relates to their products, and a retail commerce could be classified in the environment and recycling sector, given the type of products sold. 24 The presence of daycares can skew results, given their sales figures and the number of employees in each, higher than in most social economy enterprises. 25 A number of researchers also classify community action as part of the non-market social economy. 26 The sample surveyed by RESO in 2002 was smaller than that surveyed in 2006 (40% of organizations in 2002 and 72% in 2006). 27 The gist of this portrait is taken from a speech by Pierre Morrissette, RESO Director General, made in the context of the Rendez-vous de la culture du Sud-Ouest and published in Compte rendu du Rendez-vous de la culture du Sud-Ouest, March 30, 2005, 67 pages, pp. 24 to 33. Data used were based on a list of members of the cultural community different from the List of Industries and Commerce (LIC) used by RESO for new economy enterprises. The two lists have since been combined in the LIC data bank. 28 Methodology used in the 1999 and 2005 studies is different, however. The 1999 data is taken from a study conducted in the field, while those of 2005 are from secondary sources (Emploi-Québec) combined with a number of telephone interviews. Data from 2005 have not been updated. 29 Cultural sectors are, in fact, highly integrated into the new economy, so well that apparent reductions in members of small entities in certain cultural niches can be counterbalanced by an increase in employment in comparable sectors of the new economy; for instance, art with digital applications, where larger companies are 2 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest prospering. The same goes for the growth in participation in certain cultural niches. The same data can show up in both culture and certain high-value-added service niches. 30 Source: Qualitative data collection by RESO in February 2005. This collection took the form of five discussion groups and five telephone interviews with artists, organizations and social economy enterprises, private businesses and institutions. A comparative study and data analysis were made. 31 Note that the distinction between the “artists and craftspeople” category and the “industry and commerce” category is not always clear. Certain members of the cultural community are on the edge of, or span, the two categories. 32 Artists and craftspeople are difficult to count, and there are several reasons for this: artists and craftspeople are not always in the public eye or established in commercial locations, some prefer anonymity, and incomes are unknown (stage artists, song artists, etc.). The count of 87 artists and craftspeople should therefore be taken with a grain of salt. 33 Data available for 236 of the 435 members of the cultural community 34 City of Montréal, Arrondissement du Sud-Ouest, profil socioéconomique, September 2004, 12 pages 35 City of Montréal, op.cit. p. 2 36 Statistics Canada estimated average household income in the metropolitan Montréal area at $57,138 in 2004. See Statistics Canada, Average household expenditures, by selected metropolitan area (Montréal) 2004. December 2005. 37 Langlais and ass. Mise à jour des principales données concernant le projet de développement du secteur du Nordelec, February 22, 2006, 13 pages, p.7 38 Statistics Canada, Average household expenditures 2004, op.cit 39 Though not exactly the same territory, the study covered 27,823 households (compared to 31,850 in the Sud-Ouest) in a two-kilometre radius of the Nordelec building. 40 This figure is obtained by subtracting actual sales potential, some $191 million annually from retailers in a two-kilometre radius of the Nordelec building, from potential annual expenditures on local consumption, which are estimated at $288 million. 41 The Village Griffintown, Nordelec and Imperial Tobacco Canada real estate projects now underway are cases in point. 42 Excerpt from Portrait socioéconomique du territoire du Centre local d’emploi Pointe-Saint-Charles, INRS-Urbanisation, 23 pages, May 2004. The study is based on 2001 Census data, as data from the 2006 interim census was unavailable at the time of this LAPEE’s conception. 3 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 43 Note that the territory of the CLE Pointe-Saint-Charles corresponds to the Sud-Ouest Borough, excluding Griffintown. The territory of the Centre de santé et de services sociaux (CSSS) corresponds to the territory of the Sud-Ouest Borough, plus the Verdun sector. 44 Data on population health come from Portrait de la population : Centre de santé et de services sociaux de Verdun/Côte Saint-Paul, Saint-Henri et Pointe-Saint-Charles, November 2004. Other statistical data are published in Portrait socioéconomique du territoire du Centre local d’emploi Pointe-Saint-Charles, May 2004, produced by the Institut national de la recherche scientifique de l’Université du Québec. 45 Sources: Statistics Canada, 2001 Census, special compilations derived from data collected during the week (Sunday to Saturday) preceding Census Day (May 15, 2001). Labour force participation rate: percentage of the population aged 15 and older in the labour force (able to work). Employment rate: percentage of the population aged 15 and older occupied (in employment). Unemployment rate: percentage of the labour force that is unemployed (looking for work). Statistics Canada, Labour force characteristics, population 15 years and older, by economic region, by province, 2005 46 Source: Federal Department of Human Resources and Skills Development, INRS-UCS treatment, 2003 47 Source: Statistics Canada, 2001 Census, special compilations, INRS-UCS treatment 48 Source: Statistics Canada, 2001 Census, special compilations, INRS-UCS treatment, p. 16 49 Concerns the territories of Ville-Marie, LaSalle, Verdun and Côte-des-Neiges / NotreDame-de-Grâce. 50 RESO, BILAN Plan d’action local pour l’économie et l’emploi 2003-2006 (economic development component), Sud-Ouest de Montréal, December 1, 2006, 58 pages 51 Charting Our International Future: A competitive Montreal region, Metropolitan Montréal Community, February 2005, 138 pages, pp. 72-73 52 Charting Our International Future, op. cit. p. 73 53 Telephone interview with Yves Charrette, CMM Economic Development Coordinator, July 24, 2006 54 This cluster has been put under the control of Lyne Bouchard of Montréal International. 55 Responsibility for this cluster is assumed by the CLD Des Moulins. 56 CMM, op.cit., p.81 4 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest 57 CMM, op.cit., p.74 58 Montréal Master Plan, Part II, Chapter 12, Sud-Ouest Borough, August 2005, 37 pages, p. 8 59 Master Plan, op. cit., p. 9 60 Master Plan, op. cit., p. 11 61 Master Plan, op. cit., p. 12 62 Report from the Montréal, Knowledge City advisory committee, Pascale Michaud, November 2003, 76 pages 63 Montréal, Knowledge City, op. cit., p. 20 64 Réussir à Montréal, La stratégie de développement économique 2005-2010 de la Ville de Montréal, May 2005, 105 pages 65 Based on the assumption that the Sud-Ouest territory is increasingly incorporated into the Montréal downtown. 66 City of Montréal, Strategy for the inclusion of affordable housing, April 2005, 33 pages, p.15 67 Montréal, Cultural Metropolis, A Cultural Development Policy for Ville de Montréal 20052015, September 2005, 85 pages, p.62 68 Premier plan stratégique de développement durable de la collectivité Montréalaise, April 2005, summary, 18 pages, p.3 69 Premier plan stratégique de développement durable de la collectivité Montréalaise, op.cit. p. 6 70 Plan de développement touristique de Montréal, Sommaire, November 2003, Tourisme Montréal, 9 pages, p. 6 71 In 2006-2007, they included the following sectors: food, beverages and tobacco products; wholesale commerce; construction; transportation equipment manufacturing; manufacturing of computer, electronics and electrical products; finance, insurance, real estate and rental; business management, administrative services and others; printing and related activities; furniture and related products; petroleum and chemical products; wood products; metal products; professional, scientific and technical services; health care and social assistance; textiles; transportation and storage; clothing and leather products 7272 Montréal Center of Excellence in Brownfields Rehabilitation 73 Cultural mediation involves setting up projects and partnerships that encourage accessibility to arts and culture, and build awareness in different communities 5 Local Action Plan for the Economy and Employment 2007-2010 Montréal Sud-Ouest (community organizations, education community, business community, etc.) of cultural exclusion. It includes consultation, design and realization phases. Cultural mediation is an effective tool in establishing participative cultural democracy. 74 Resources are primarily budgets granted by various lenders; purposes are primarily those listed in LAPEE 2007-2010. 75 BIL now amounts to $245, 600 in the Sud-Ouest territory. 6