PDF version - Commissariat à la protection de la vie privée du Canada

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PWGSC Contract #2R008-080148/001/CY
POR Registration #POR 072-08
Contract Award Date: 16/02/2009
Canadians and Privacy
FINAL REPORT
Submitted to:
Office of the Privacy Commissioner of Canada Communications
Place de Ville 112 Kent Street, Suite 300
Ottawa, Ontario
K1A 1H3
EKOS RESEARCH ASSOCIATES INC.
March 2009
EKOS RESEARCH ASSOCIATES
Ottawa Office
359 Kent Street, Suite 300
Ottawa, Ontario
K2P 0R6
Tel: (613) 235 7215
Fax: (613) 235 8498
E-mail: [email protected]
Toronto Office
480 University Avenue, Suite 1006
Toronto, Ontario
M5G 1V2
Tel: (416) 598 8002
Fax: (416) 598 2543
E-mail: [email protected]
www.ekos.com
TABLE OF CONTENTS
Executive Summary ..............................................................................................iii
1.
Background and Methodology.................................................................1
2.
Privacy and Personal Information..........................................................2
2.1 Awareness of Federal Institutions......................................................................... 2
2.2 Awareness of Specific Federal Institutions ......................................................... 4
2.3 Knowledge of Privacy Rights................................................................................ 6
2.4 Rating Own Protection of Personal Information ................................................ 7
2.5 Views on Privacy and Security ............................................................................. 8
2.6 Protection of Personal Information Compared to Ten Years Ago ................... 9
2.7 Importance of Strong Privacy Laws ....................................................................10
2.8 Seriousness Governments Take in Protecting Personal Information ..............11
2.9 Seriousness Businesses Take in Protecting Personal Information ..................12
2.10 Concern About Impact of Economic Uncertainty on Personal Information ..13
3.
New Technologies and Privacy Concerns ...........................................14
3.1 Knowledge of How New Technology Affects Privacy ....................................14
3.2 Concern About Impact of New Technology on Privacy...................................15
3.3 New Technologies and Privacy Concerns ..........................................................16
3.4 Self-Rated Ability to Protect Personal Information ..........................................17
3.5 Awareness of Radio Frequency Identification Tags .........................................18
3.6 Concern About RFID Tags and Privacy .............................................................19
3.7 Awareness and Concern About Nanotechnology ..............................................20
3.8 Genetic Testing and Privacy Issues .....................................................................22
3.9 Genetic Testing and Privacy Concerns ...............................................................23
3.10 Support for Use of Genetic Testing.....................................................................24
4.
Privacy and Security.................................................................................25
4.1 Balance Between Privacy and Security...............................................................25
4.2 Confidence in New Security Measures ...............................................................26
4.3 Confidence that Law Enforcement Agencies Will Adhere to Privacy Laws.27
5.
Identity Integrity and Protection ..........................................................28
5.1
5.2
5.3
5.4
5.5
Experience and Concern with Identity Theft......................................................28
Actions Taken to Protect Personal Information.................................................29
Comfort with Sharing Personal Information ......................................................30
Actions Taken to Protect Passwords ...................................................................31
Preferred Action in Event of Breach of Personal Information.........................32
EKOS RESEARCH ASSOCIATES, 2009 • i
5.6 Experience with Breach of Personal Information..............................................33
5.7 Actions to Protect Personal Information.............................................................34
5.8 Concern About Businesses Transferring Personal Information Outside
Canada .....................................................................................................................35
5.9 Actions to Preserve Privacy..................................................................................36
5.10 Agreement that Political Parties Should be Subject to Privacy Legislation...37
APPENDIX A: Survey Questionnaire (English and French)
ii • EKOS RESEARCH ASSOCIATES, 2009
EXECUTIVE SUMMARY
The Office of the Privacy Commissioner of Canada (OPC) is an advocate for the privacy rights
of Canadians with the power to investigate the handling of personal information in both the public and
private sectors. With more and more Canadians embracing new technology and its potential to change our
daily interactions with people, governments and businesses, there remains a significant need to ensure that
personal information is kept safe and secure from any unauthorized use. In order to assist the public in the
protection of personal information, there is an ongoing need to understand how the Canadian public’s views
on privacy issues continue to evolve in this increasingly complex environment.
The OPC commissioned EKOS Research Associates to undertake a survey of Canadians to
better gauge their understanding and awareness of privacy issues, legislation and federal privacy
institutions. Questions focussed on four strategic priority areas established by the Office: (i) information
technology and privacy; (ii) national security and privacy; (iii) identity integrity and protection; and
(iv) genetic privacy. In each of these areas, the research examined levels of awareness, understanding and
concerns, and where available, results were tracked from earlier studies examining public views on these
issues.
The study involved a telephone survey with a random sample of 2,028 Canadians, aged 16
years or older. The results are valid within a margin of error of ± 2.2 percentage points, 19 times out of 20.
Key findings from the study are outlined below and are described in more detail in later
sections of this report.
Privacy and Personal Information
Respondents were first asked if they were aware of any federal institutions that help
Canadians deal with privacy and the protection of personal information from inappropriate collection, use
and disclosure. Results reveal that a majority of Canadians (66 per cent) continue to say they are unaware
of any institutions that help protect personal information (although this is down 11 percentage points since
2007). The proportion of Canadians who say they are clearly aware of such institutions currently stands at
15 per cent (up from eight per cent in 2007), and about one in five (18 per cent) say they are vaguely aware
of institutions dealing with privacy.
Respondents who claimed some awareness of federal institutions dealing with the protection
of personal information and privacy were asked to identify, unprompted, the federal institutions with which
they are familiar. About one in five of these respondents (18 per cent) name the Office of the Privacy
Commissioner, making it the institution most often cited by respondents, although this is down somewhat
from previous years.
EKOS RESEARCH ASSOCIATES, 2009 • iii
Canadians were also asked to rate how well they protect the privacy of their personal
information. Results suggest that Canadians are becoming more vigilant about guarding their personal
information: one in five (20 per cent) say they do a very good job of protecting their privacy (up from 17 per
cent in 2006), and over half (56 per cent) rate the job they’re doing to protect their personal information as
good (up three percentage points since 2006). Only six per cent of Canadians feel they are doing a poor
(five per cent) or very poor (one per cent) job of protecting their personal information.
Results also reveal a general concern among Canadians about the protection of personal
information and privacy, and a lack of confidence that businesses and organizations can adequately
safeguard this information. The majority (62 per cent) agree that protecting personal information will be one
of the most important issues facing Canadians in the next ten years, and almost half (47 per cent) are
concerned that the focus on security in the wake of the 9/11 terrorist attacks will unnecessarily restrict the
privacy and civil liberties of Canadian citizens. Moreover, only one-third of Canadians (34 per cent) are
confident that companies have adequate mechanisms in place to safeguard the personal information of
Canadians.
The majority of Canadians (71 per cent) also feel that strong privacy laws to protect their
personal information is a matter of high importance, and one-quarter (27 per cent) see this as a moderately
important issue. Only one per cent of Canadians consider strong privacy laws to be of little importance to
them.
New Technologies and Privacy Concerns
Respondents were asked if they felt that they had enough information to understand how new
technologies might affect their personal privacy. Results reveal that Canadians are somewhat less confident
about this issue than they were a few years ago: while the plurality of Canadians (45 per cent) continue to
feel that they do have enough information to know how their privacy could be affected by new technologies,
this is down from 51 per cent in 2007. One-third of Canadians (33 per cent) feel that they do not have
sufficient knowledge to assess the impact of new technologies on their privacy, and one in five (20 per cent)
are neutral on the subject.
Results further reveal fairly high levels of concern about the impact of new technologies on
privacy: almost half of Canadians (48 per cent) say they are somewhat concerned about this issue, and
another 42 per cent say they are very concerned. Only one in ten (nine per cent) say they are not concerned
about the impact of new technologies on privacy.
Respondents were also asked to rate their ability to take appropriate precautions to protect
their personal information and ensure that using the Internet is as safe as possible. Overall, Canadians
show a fairly high degree of confidence in their abilities to protect themselves online, with over half (54 per
cent) rating themselves as doing a good job, and only one in seven (15 per cent) feeling they do a poor job
of safeguarding their personal information while online.
iv • EKOS RESEARCH ASSOCIATES, 2009
Genetic Privacy
Turning to views on genetic privacy, results suggest that Canadians are divided in their views
on whether genetic testing raises any privacy concerns. Half of Canadians (51 per cent) believe that genetic
testing does raise issues around privacy, while over four in ten (45 per cent) feel that it does not.
Those respondents who indicated they were concerned about genetic testing and privacy
issues were asked, unprompted, to name any privacy issues related to genetic testing that is of particular
concern to them. The plurality of these respondents (31 per cent) could not specify any particular issue of
concern. Among those able to provide a response, one in five (18 per cent) mentioned concerns about
confidentiality and privacy of this information, and a further 12 per cent worry that results of genetic testing
might be used for unintended purposes.
Results further reveal that over two-thirds of Canadians (68 per cent) oppose the use of
genetic testing to determine who is insurable and at what premiums, and only one in ten (10 per cent)
support this idea. Even stronger disagreement is expressed when asked whether employers should be able
to use genetic tests to make hiring and promotion decisions: more than eight in ten Canadians (83 per cent)
oppose such practices, while only one in ten (11 per cent) are in favour.
Privacy and Security
Survey results also suggest that Canadians feel personal privacy is an important consideration
as governments provide law enforcement and intelligence agencies with enhanced powers. Nine in ten feel
it is very (45 per cent) or somewhat (45 per cent) important that privacy considerations factor into decisions
about enhanced security powers for law enforcement agencies, and fewer than one in ten view this issue as
having little importance.
Canadians were also asked how confident they are that new security measures at borders and
airports result in increased safety and security. Only one in five (20 per cent) say they are very confident
that new security measures result in increased safety and security, however, a clear majority (62 per cent)
say they are moderately confident. Only one in six (17 per cent) express no confidence in the impact of new
security measures to increase the safety and security of Canadians.
When asked how confident they are that Canadian law enforcement and security agencies
adhere to privacy laws that restrict the collection, storage, and sharing of personal information, results
reveal some scepticism in this area: only about one in seven Canadians (15 per cent) are very confident that
authorities respect the laws that protect Canadians’ privacy; however, most (66 per cent) are moderately
confident that this is the case. Only one in six (17 per cent) have little confidence that privacy rules are being
followed by law enforcement agencies.
EKOS RESEARCH ASSOCIATES, 2009 • v
Identity Integrity and Protection
Turning to another topic, respondents were asked if they had ever been a victim of identity
theft. Results suggest that the vast majority of Canadians (83 per cent) have not experienced identity theft,
although over one in six (16 per cent) say they have. Interestingly, despite fairly limited first hand experience
with this issue, almost half of Canadians (49 per cent) say that they are very concerned about identity theft,
and 44 per cent are somewhat concerned; only six per cent of Canadians say they are not concerned about
this issue.
Respondents were also asked whether they had ever taken specific actions to protect their
personal information, such as requesting to see personal information about themselves maintained by the
government or a business, ordering a copy of their credit report, or declining to provide personal information
to a business. Half (51 per cent) say they have refused to share personal information with a business,
however, fewer than one in five say they have verified their credit report for accuracy (18 per cent), and an
even smaller number have asked to see personal information about them kept by a business (13 per cent)
or the government (10 per cent).
Results also suggest that Canadians’ comfort with sharing personal information varies
depending on the situation. The vast majority of Canadians (84 per cent) are not comfortable providing
personal information to a telemarketer, and six in ten (61 per cent) are uncomfortable sharing personal
information on social networking sites. However, only one-third (35 per cent) are uncomfortable providing
personal information in transactions over the Internet, and just one in four (27 per cent) are uncomfortable
with providing this type of information to a business or organization as part of a customer loyalty program.
Results further suggest that Canadians take precautions to protect their personal information.
An overwhelming majority of Canadians (92 per cent) say they make a point of reviewing their credit card
and bank statements to ensure there are no unauthorized purchases, and 71 per cent say they keep track of
when their statements should arrive each month. A further 85 per cent of Canadians say they shred or
destroy documents that contain personal information. In addition, almost half of all Canadians (48 per cent)
say they refrain from carrying sensitive documents (e.g., SIN card, passport) with them on a daily basis.
Finally, respondents were asked whether political parties and politicians should be subject to
legislation that sets out rules for how they collect and handle the personal information of Canadian citizens.
An overwhelming majority of Canadians (92 per cent) feel that political parties and politicians should be
subject to such legislation, while a scant six per cent think they should not.
vi • EKOS RESEARCH ASSOCIATES, 2009
1.
BACKGROUND AND
METHODOLOGY
The Office of the Privacy Commissioner of Canada (OPC) is an advocate for the privacy rights
of Canadians with the power to investigate the handling of personal information in both the public and
private sectors. With more and more Canadians embracing new technology and its potential to change our
daily interactions with people, governments and businesses, there remains a significant need to ensure that
personal information is kept safe and secure from any unauthorized use. In order to assist the public in the
protection of personal information, there is an ongoing need to understand how the Canadian public’s views
on privacy issues continue to evolve in this increasingly complex environment.
The OPC commissioned EKOS Research Associates to undertake a survey of Canadians to
better gauge their understanding and awareness of privacy issues, legislation and federal privacy
institutions. Questions focussed on four strategic priority areas established by the Office: (i) information
technology and privacy; (ii) national security and privacy; (iii) identity integrity and protection; and
(iv) genetic privacy. In each of these areas, the research examined levels of awareness, understanding and
concerns, and where available, results were tracked from earlier studies examining public views on these
issues.
The study involved a telephone survey with a random sample of 2,028 Canadians, aged 16
years or older. The results are valid within a margin of error of ± 2.2 percentage points, 19 times out of 20.
This margin of error increases for population sub-group results (e.g., age, region, gender). Surveying was
undertaken between February 23 and March 9, 2009. The survey was conducted across Canada in both
official languages.
This report presents the findings from the survey. Survey findings are divided into a number of
sections, each of which contains a descriptive presentation of the results, and a discussion of key
differences among population sub-groups for all questions included in the survey.
EKOS RESEARCH ASSOCIATES, 2009 • 1
2.
PRIVACY AND PERSONAL
INFORMATION
2.1
AWARENESS OF FEDERAL INSTITUTIONS
Respondents were first asked if they were aware of any federal institutions that help
Canadians deal with privacy and the protection of personal information from inappropriate collection, use
and disclosure. Results reveal that a majority of Canadians (66 per cent) continue to say they are unaware
of any institutions that help protect personal information (although this is down 11 percentage points since
2007). The number of Canadians who say they are clearly aware of such institutions currently stands at
15 per cent (up from eight per cent in 2007), and about one in five (18 per cent) say they are vaguely aware
of institutions dealing with privacy.
›
›
›
Regionally, Ontario residents are more likely to indicate clear awareness of federal institutions
that help Canadians protect their personal information (18 per cent). Conversely, Quebec
residents are more likely to indicate no awareness of federal institutions protecting Canadians’
privacy (74 per cent).
Canadians between 45 and 64 years of age express higher levels of clear awareness of
federal institutions that deal with the protection of personal information (21 per cent).
Conversely, almost eight in ten (78 per cent) Canadians aged 25 and under are unaware of
any such institutions.
Canadians with annual household incomes of $100,000 or more (22 per cent), and those with
university education (23 per cent) are particularly likely to cite a clear awareness of federal
institutions dealing with privacy and protection of personal information.
2 • EKOS RESEARCH ASSOCIATES, 2009
Awareness of Federal Institutions
“Are you aware of any federal institutions that help Canadians deal with
privacy and the protection of personal information from inappropriate
collection, use and disclosure?”
66%
77%
77%
No
78%
Yes, vaguely
18%
14%
13%
2009
2007
2006
2005
13%
Yes, clearly
15%
8%
8%
7%
0%
EKOS Research
Associates Inc.
20%
40%
60%
n=2028
80%
100%
OPC Privacy Survey, 2009
2.2
AWARENESS OF SPECIFIC
FEDERAL INSTITUTIONS
Respondents who claimed some awareness of federal institutions dealing with the protection
of personal information and privacy were asked to identify, unprompted, the federal institutions with which
they are familiar. Almost one in five of these respondents (18 per cent) name the Office of the Privacy
Commissioner, making it the institution most often cited by respondents; however, this is down somewhat
from previous years. One in ten respondents (10 per cent) cite consumer protection agencies, up from just
three per cent in 2005. Awareness of other institutions such as law enforcement and the Canada Revenue
Agency has remained relatively stable over the past five years, at or around four per cent. In keeping with
results from previous years, fully half of these respondents (50 per cent) did not offer a response to this
question.
›
Regionally, awareness of the Office of the Privacy Commissioner is highest among residents
of Ontario (23 per cent), and lowest in Quebec (nine per cent).
Awareness of Specific Federal Institutions (1)
“Which federal institutions are you aware of?”
100
80
60
40
20
24 26 21
18
4
1
1
5
4
1
4
4
4
5
3
3
0
Privacy Commissionner
Justice agencies
2005
Law enforcement
2006
EKOS Research
Associates Inc.
2007
Canada Revenue
Agency
2009
n=690
Awareness of Specific Federal Institutions (2)
“Which federal institutions are you aware of?”
100
80
60
50 48
57
50
40
20
3 3
5
10
3 2
2 1
2
1 2
1
4
11
4 5
0
Consumer
protection agencies
Human Rights
Commissioner
2005
EKOS Research
Associates Inc.
Government
Ombudsman
2006
n=690
2007
Other
DK/NR
2009
2.3
KNOWLEDGE OF PRIVACY RIGHTS
Respondents were also asked to rate their knowledge of individual privacy rights under the
laws that protect their personal information. The number who consider themselves very well informed
remains low (four per cent), however, a fairly large proportion of Canadians (24 per cent) rate their
knowledge of privacy rights as good (up from 16 per cent in 2007). At the same time, the number of
Canadians who rate their knowledge of privacy rights as poor is now 27 per cent (down nine percentage
points since 2007), and the proportion who consider their knowledge very poor now stands at eight per cent
(down from 23 per cent in 2001).
›
›
›
Respondents in British Columbia rate their knowledge of privacy rights lower than their
regional counterparts, with 31 per cent saying their knowledge is poor (compared to 27 per
cent nationally); similarly, only 17 per cent of British Columbia residents rate their knowledge
as good.
Respondents aged 25 to 44 are less likely to feel their knowledge of privacy rights is good
(20 per cent, vs. 24 per cent nationally).
Canadians earning less than $20,000 in annual income are more likely to rate their knowledge
of privacy rights as very poor (13 per cent).
Knowledge of Privacy Rights
“How would you rate your knowledge of your privacy rights under the various
laws protecting your personal information?”
100
80
60
37 34
40
33 36
23
20
13
27
26
33 32 32 35
22
11
8 11 8
15
24
16
2 3 4 3 4
0
Very poor
Poor
2001
EKOS Research
Associates Inc.
Neither
2005
2006
n=2028
Good
2007
Very good
2009
2.4
RATING OWN PROTECTION OF
PERSONAL INFORMATION
Survey results suggest that Canadians are becoming more vigilant about guarding their
personal information: one in five (20 per cent) say they do a very good job of protecting their privacy (up
from 17 per cent in 2006), and over half (56 per cent) rate the job they’re doing to protect their personal
information as good (up three percentage points since 2006). Only six per cent of Canadians feel they are
doing a poor (five per cent) or very poor (one per cent) job of protecting their personal information.
›
›
Quebec residents are somewhat less likely than other Canadians to rate themselves as doing
a very good job in guarding their personal information (16 per cent, vs. 20 per cent nationally).
Canadians over the age of 65 are particularly likely to feel they are doing a very good job of
protecting their personal information (27 per cent).
Rating Own Protection of Personal Information
“In your day to day life, how good of a job would you say you are doing to protect
the privacy of your own personal information?”
100
80
53 52 56
60
40
21 22
20
1
2
8
1
6
17
17 17
20
5
0
Very poor
Poor
Neither
2006
EKOS Research
Associates Inc.
2007
n=2028
Good
Very good
2009
2.5
VIEWS ON PRIVACY AND SECURITY
Survey results also reveal a general concern among Canadians about the protection of
personal information and privacy, and a lack of confidence that businesses and organizations can
adequately safeguard this information. The majority (62 per cent) agree that protecting personal information
will be one of the most important issues facing Canadians in the next ten years, and almost half (47 per
cent) are concerned that the focus on security in the wake of the 9/11 terrorist attacks will unnecessarily
restrict the privacy and civil liberties of Canadian citizens. Moreover, only one-third of Canadians (34 per
cent) are confident that companies have adequate mechanisms in place to safeguard the personal
information of Canadians.
›
›
›
›
Regionally, residents of British Columbia express a greater concern about the impact of
security measures on Canadians’ privacy and civil liberties (56 per cent, vs. 47 per cent
nationally).
Those with higher incomes and education levels have less confidence in the safeguards of
businesses and other organizations.
British Columbia residents are particularly unlikely to feel that businesses have adequate
security safeguards in place to protect personal information (25 per cent, vs. 34 per cent
nationally).
Those under 25 years of age have the most confidence in the ability of businesses to protect
personal information (47 per cent), while Canadians aged 45 to 64 are less likely to agree with
this idea (27 per cent).
Views on Privacy and Security
“Please indicate the extent to which you agree or disagree with the following
statements.”
Protecting the personal information of Canadians will be one of the most important issues
facing our country in the next ten years
19
17
62
I am concerned that our current focus on security following the 9/11 terrorist attacks will
unnecessarily restrict the privacy and civil liberties of Canadians
29
22
47
I am confident that businesses and organizations have adequate security safeguards to
protect my personal information
44
0%
20%
21
40%
Disagree (1-3)
EKOS Research
Associates Inc.
34
60%
Neither (4)
n=2028
80%
100%
Agree (5-7)
2.6
PROTECTION OF PERSONAL INFORMATION
COMPARED TO TEN YEARS AGO
Respondents were asked whether they agreed that they had less protection of their personal
information than they did ten years ago. Results reveal that the majority of Canadians (60 per cent) feel that
their information is less protected than it was ten years ago, although this is down from 71 per cent in 2005.
Disagreement with this idea how stands at 23 per cent (up from 15 per cent in 2005).
›
›
›
Residents in Quebec are less likely than other Canadians to feel that they have less protection
than they did ten years ago (52 per cent, vs. 60 per cent nationally). Conversely, British
Columbia and Alberta residents are more likely to feel their information is less protected than it
was ten years ago (66 per cent and 68 per cent, respectively).
Canadians under 25 are much less likely to believe their personal information is less protected
than it was ten years ago (38 per cent). Conversely, Canadians between 45 and 64 years of
age are more likely to feel they have less protection of their personal information than they did
ten years ago (67 per cent).
Those with university education are more likely to feel their personal information is more
vulnerable than it was ten years ago (68 per cent).
Protection of Personal Information Compared to Ten
Years Ago
I feel I have less protection of my personal information in my daily life than I did
ten years ago
100
80
71
71
70
60
60
40
20
15
16
18
23
12
11
11
16
0
Disagree (1-3)
Neither (4)
2005
EKOS Research
Associates Inc.
2006
n=2028
2007
Agree (5-7)
2009
2.7
IMPORTANCE OF STRONG PRIVACY LAWS
Respondents were asked how important it was to them personally to have strong laws in place
to protect Canadians’ personal information. The majority (71 per cent) see it as a matter of high importance,
although this is down nine percentage points since 2007. Over one-quarter (27 per cent) see it as an issue
of moderate importance, and a scant one per cent consider it a matter of low importance.
›
›
›
Quebec residents are particularly likely to place a high level of importance on having strong
laws to protect personal information (77 per cent). Conversely, British Columbia and Alberta
residents are less inclined to rank the issue as highly important (63 per cent and 64 per cent,
respectively).
Three in four women (75 per cent) see strong privacy laws as a matter of high importance,
compared to two-thirds of men (67 per cent).
Canadians 45 to 64 years of age are particularly likely to feel that it is very important that
Canada has strong laws to protect their personal information (78 per cent). Conversely,
Canadians under 25 are less likely to feel this is very important (61 per cent).
Importance of Strong Privacy Laws
“How important is it to you personally to have strong laws to protect
Canadians' personal information?”
100
74
80
77
80
71
60
40
24
20
20
2
2
3
27
17
1
0
Low importance (1-2)
Moderate (3-5)
2005
EKOS Research
Associates Inc.
2006
n=2028
2007
High importance (6-7)
2009
2.8
SERIOUSNESS GOVERNMENTS TAKE IN
PROTECTING PERSONAL INFORMATION
Respondents were asked how seriously they think the federal government takes its
responsibility to protect the personal information of Canadian citizens. Relatively few Canadians (16 per
cent) feel the federal government takes the matter very seriously, however, a clear majority (69 per cent)
feel the government takes this responsibility somewhat seriously (up from 62 per cent in 2006). Only about
one in ten (12 per cent – down from 20 per cent in 2006) feel the government does not take its responsibility
to protect citizen information seriously.
›
›
Regionally, those from the Atlantic Provinces are more likely than other Canadians to believe
that the government takes its responsibility very seriously (22 per cent).
Those 65 years and older are most likely to feel the government is not very serious about
safeguarding Canadians’ personal information (16 per cent). Conversely only four per cent of
Canadians under 25 feel that the government is not diligent in its responsibility to protect
personal information.
Seriousness Governments Take In Protecting
Personal Info (1)
“In your opinion, how seriously does the federal government take its
responsibility to protect citizens’ personal information?”
100
80
64
62
69
60
40
20
20
16
14
12
17
16
0
Not seriously (1-2)
Somewhat (3-5)
2006
EKOS Research
Associates Inc.
2007
n=2028
Very serious (6-7)
2009
2.9
SERIOUSNESS BUSINESSES TAKE IN
PROTECTING PERSONAL INFORMATION
Results are very similar when asked how seriously businesses take their responsibility to
protect the personal information of consumers. Only 12 per cent of Canadians feel that businesses take this
matter very seriously, however, a clear majority (66 per cent) feel that businesses take the privacy of
consumer information somewhat seriously (up 15 percentage points since 2006). Results also reveal a
significant decline in the number of respondents who say that businesses do not take their responsibility to
protect customer information seriously (19 per cent – down from 34 per cent in 2006).
›
›
Regionally, respondents in Alberta express the highest confidence in businesses’ commitment
to safeguarding the information of consumers (17 per cent).
Canadians under 25 years of age are more likely than their older counterparts to believe that
businesses are very serious about keeping consumer information safe (20 per cent).
Seriousness Businesses Take In Protecting
Personal Info (2)
“How seriously do businesses take their responsibility to protect consumer
personal information?”
100
80
66
59
60
40
51
34
24
20
19
11
13
12
0
Not seriously (1-2)
Somewhat (3-5)
2006
EKOS Research
Associates Inc.
2007
n=2028
Very serious (6-7)
2009
2.10 CONCERN ABOUT IMPACT OF ECONOMIC
UNCERTAINTY ON PERSONAL INFORMATION
Respondents were asked if they were concerned that in a time of economic uncertainty,
businesses might choose to spend less on the protection of personal information about their customers.
Results reveal that six in ten (61 per cent) say they are somewhat concerned about this possibility, and fully
one-quarter (26 per cent) are very concerned that businesses will compromise protection of confidential
information to save money. Only about one in ten Canadians (12 per cent) are not concerned about this
issue.
›
›
Regionally, Ontarians are more likely to indicate they are very concerned about the possibility
that businesses might be willing to sacrifice protection of personal information to cut costs
(30 per cent), whereas residents in Quebec are less likely to feel this way (22 per cent).
Canadians aged 45 to 64 are somewhat more likely than others to be very concerned that
businesses might spend less on protecting customers’ personal information (30 per cent, vs.
26 per cent nationally).
Concern About Impact of Economic Uncertainty on
Personal Information
“How concerned are you that in a time of economic uncertainty, businesses may
choose to spend less to protect customers’ personal information?”
1%
12%
26%
Not concerned (1-2)
Somewhat (3-5)
Very concerned (6-7)
DK/NR
61%
EKOS Research
Associates Inc.
n=1940
3.
NEW TECHNOLOGIES AND
PRIVACY CONCERNS
3.1
KNOWLEDGE OF HOW NEW
TECHNOLOGY AFFECTS PRIVACY
Respondents were asked if they felt that they had enough information to understand how new
technologies might affect their personal privacy. Results reveal that Canadians are less confident about this
issue than they were a few years ago: while the plurality of Canadians (45 per cent) continue to feel that
they do have enough information to know how their privacy could be affected by new technologies, this is
down six percentage points since 2007. One-third of Canadians (33 per cent) feel that they do not have
sufficient knowledge to assess the impact of new technologies on their privacy, and one in five (20 per cent)
are neutral on the subject.
›
›
Men are more confident than women that they have enough information to understand how
emerging technologies might affect their personal privacy (49 per cent, vs. 42 per cent,
respectively).
Regionally, Quebec residents are more confident that they have enough information to
determine how their privacy might be affected by new technologies (51 per cent).
Knowledge of How New Technology Affects Privacy
I feel confident that I have enough information to know how new technologies
might affect my personal privacy
100
80
60
40
50
29 27 27
53 54
47
51 51
45
34 31 32 33
18 16 15 17 17 16 20
20
0
Disagree (1-3)
2000
Neither (4)
2001
EKOS Research
Associates Inc.
2003
2005
n=2028
Agree (5-7)
2006
2007
2009
3.2
CONCERN ABOUT IMPACT OF NEW
TECHNOLOGY ON PRIVACY
Canadians were also asked how concerned they were about the impact of new technologies
on their privacy. Results reveal fairly high levels of concern with this issue: almost half of Canadians (48 per
cent) say they are somewhat concerned, and another 42 per cent say they are very concerned. Only one in
ten (nine per cent) say they are not concerned about the impact of new technologies on privacy.
›
›
›
Residents in Ontario express the highest levels of concern, with almost half (48 per cent)
saying they are very concerned. In Quebec, only one-third (31 per cent) feel that new
technologies represent a threat to their privacy.
Twice as many men as women say they are not concerned about new technologies affecting
their privacy (11 per cent, vs. six per cent, respectively).
Those between the ages of 45 and 64 are particularly likely to say they are very concerned
about the implications of emerging technologies on their personal privacy (48 per cent).
Conversely, Canadians 25 and under are much less likely to express high levels of concern
about this issue (33 per cent).
Concern About Impact of New Technology on Privacy
“How concerned are you about the impact of new technologies on
your privacy?”
1%
9%
Not concerned (1-2)
Somewhat (3-5)
DK/NR
42%
48%
EKOS Research
Associates Inc.
n=2028
3.3
NEW TECHNOLOGIES AND
PRIVACY CONCERNS
Respondents were asked to identify, without prompting, any new technologies that are of
particular concern to them with respect to privacy issues. The plurality of respondents (45 per cent) did not
identify any technologies that were of particular concern to them. Among those who provided a response,
one-quarter (26 per cent) mentioned the Internet or computer use as representing a possible threat to
privacy, and another one in ten (10 per cent) say that hacking technologies (to invade privacy and facilitate
identity theft) are worrisome in this regard. Security around credit card transactions and surveillance
technologies were also mentioned by a number of respondents.
›
›
›
Concern over the implications of Internet/computer use on privacy is highest in Quebec
(38 per cent) and lowest in Ontario (21 per cent).
Canadians between the ages of 45 and 64 are particularly worried about Internet/computer
use (30 per cent), while those under 25 are much less worried about this issue (16 per cent).
University-educated respondents are twice as concerned about hacking technologies and
identity theft as Canadians with a high school education or less (15 per cent, vs. seven per
cent, respectively).
New Technologies and Privacy Concerns
“Are there any new technologies that you are particularly concerned about
with respect to privacy issues? If so, which ones?”
Internet/computer use
26%
10%
Hacking technologies/invasion of privacy/identity theft
Credit cards/debit card concerns of transactions
5%
Surveillance/tracking/recording technologies
5%
Banking/online banking
3%
Use of cell phone/telecommunications technology
3%
Online social networking sites
2%
Companies/orgs selling information 1%
DK/NR
0%
EKOS Research
Associates Inc.
n=2028
45%
20%
40%
60%
3.4
SELF-RATED ABILITY TO PROTECT
Respondents were asked to rate their ability to take appropriate precautions to protect their
personal information and ensure that using the Internet is as safe as possible. Overall, Canadians show a
fairly high degree of confidence in their abilities to protect themselves online, with over half (54 per cent)
rating themselves as doing a good job, and only one in seven (15 per cent) feeling they do a poor job of
safeguarding their personal information while online.
›
›
Six in ten Canadians between the ages of 25 and 44 (60 per cent) give themselves high marks
for the precautions they take online, compared to just one in four (39 per cent) of those aged
65 and over.
Those with university education are more confident than those with a high school education or
less that they take appropriate precautions to safeguard themselves online (62 per cent, vs.
43 per cent, respectively).
Self-Rated Ability to Protect Personal Information
“How would you rate your ability to take the appropriate precautions to
protect your personal information and ensure that using the Internet is
as safe and secure as possible?”
6%
15%
54%
EKOS Research
Associates Inc.
Very poor (1-3)
Neither (4)
Very good (5-7)
DK/NR
24%
n=2028
3.5
AWARENESS OF RADIO FREQUENCY
IDENTIFICATION TAGS
Respondents were asked about their awareness of radio frequency identification (RFID) tags,
which allow any item that carries them to be tracked and monitored. Familiarity with this technology has
remained largely stable over the past few years, with two-thirds of Canadians (64 per cent) saying they have
never read or heard anything about RFID tags. Less than one-third (28 per cent) are certain they have
heard of RFID technology, and seven per cent believe they may have heard of it.
›
›
A higher proportion of men than women say they have definitely heard about RFID tags
(38 per cent, vs. 19 per cent, respectively).
Respondents in Ontario express higher levels of clear familiarity with RFID tags (33 per cent,
compared to 28 per cent nationally); residents in Quebec are the least familiar, with four in five
(80 per cent) saying they have never heard of this technology.
Awareness of Radio Frequency Identification Tags
“Radio frequency identification or RFID tags use wireless technology and are designed to allow
things to be tracked and monitored. When installed in products, they allow companies to keep track
of products in warehouses and retail stores. These tags may still be active after the items have been
purchased and taken out of a retail store. Before this survey, have you ever read or heard about
radio frequency identification tags?”
100
80
61
64
64
60
40
30
26
28
20
9
8
7
0
Yes, definitely
Yes, maybe
2006
EKOS Research
Associates Inc.
2007
n=2028
No
2009
3.6
CONCERN ABOUT RFID TAGS AND PRIVACY
Canadians were also asked how concerned they are about the impact that RFID technology
might have on their privacy. A plurality of Canadians (44 per cent) say they are somewhat concerned, while
four in ten (38 per cent) are very concerned. Only 15 per cent do not view RFID technology as a potential
threat to their privacy.
›
›
Canadians between 45 and 64 years old are particularly likely to say they are very concerned
about RFID tags (43 per cent).
A higher proportion of men than women say they have no concerns about the implications of
RFID technology for privacy (19 per cent, vs. 12 per cent, respectively).
Concern About RFID Tags and Privacy
“To what extent are you concerned about the impact this new technology
might have on your privacy?”
3%
15%
38%
44%
Not concerned (1-2)
Somewhat (3-5)
DK/NR
EKOS Research
Associates Inc.
n=2028
3.7
AWARENESS AND CONCERN
ABOUT NANOTECHNOLOGY
Respondents were also asked about their awareness of nanotechnology, a field that involves
the development of materials on an extremely small scale, which could in turn be used to make surveillance
devices that are virtually undetectable. Close to half of the respondents surveyed (45 per cent) say they
have definitely heard of nanotechnology, and another one in ten (11 per cent) cite some familiarity with it.
About four in ten Canadians (43 per cent) say they have never read or heard about nanotechnology.
›
Claimed familiarity with nanotechnology is highest in the West (59 per cent in British Columbia
and 58 per cent in Alberta say they have definitely heard of nanotechnology), and lowest in
Quebec (where only 32 per cent say they have definitely heard of it).
When asked about the extent to which they were concerned that nanotechnology might impact
their privacy, results reveal high levels of concern with this issue. More than eight in ten Canadians say they
are very (41 per cent) or somewhat (42 per cent) concerned about the impact of nanotechnology on their
privacy, and only one in seven (14 per cent) are not concerned.
›
›
›
Ontarians are most likely to say they are very concerned about the impact of nanotechnology
on privacy (48 per cent), while Quebec residents are less likely to express high levels of
concern (36 per cent).
A higher proportion of men express little concern about the implications of nanotechnology for
privacy (17 per cent, compared to only 12 per cent of women).
Canadians between 45 and 64 years are more likely to be very concerned about
nanotechnology (46 per cent); conversely, Canadians between 25 and 44 years old are less
likely to be very concerned (35 per cent).
Awareness and Concern About Nanotechnology
“Nanotechnology involves developing materials
or devices on an ultra small scale. In the near
future, this technology will make it possible to
make surveillance devices that are smaller than a
grain of sand. Before this survey, have you ever
read or heard about nanotechnology?”
“To what extent are you concerned about the
impact this new technology might have on
your privacy?”
2%
14%
43%
41%
45%
42%
11%
Not concerned (1-2)
Somewhat (3-5)
DK/NR
Yes, definitely
Yes, maybe
No
EKOS Research
Associates Inc.
n=2028
3.8
GENETIC TESTING AND PRIVACY ISSUES
Respondents were also asked if they thought that genetic testing raised any privacy issues.
Canadians are divided on this question, with half (51 per cent) believing that such testing does raise issues
around privacy, and over four in ten (45 per cent) saying that it does not.
›
›
›
Residents of Ontario are more concerned than other Canadians about genetic testing and
privacy (56 per cent), while respondents in Quebec are less concerned (40 per cent).
Women are more concerned than men about the impact of genetic testing on personal privacy
University-educated Canadians express greater concern about genetic testing (58 per cent)
than do those with a high school education or less (46 per cent).
Genetic Testing and Privacy Issues
“Do you think genetic testing raises any privacy issues?”
4%
51%
45%
Yes
No
DK/NR
EKOS Research
Associates Inc.
n=2028
3.9
GENETIC TESTING AND PRIVACY CONCERNS
Those respondents who indicated they were concerned about genetic testing and privacy
issues were asked, unprompted, to name any privacy issues related to genetic testing that is of particular
concern to them. The plurality of these respondents (31 per cent) could not specify any particular issue of
concern. Among those able to provide a response, one in five (18 per cent) mention concerns about
confidentiality and privacy of information, and a further 12 per cent worry that results of genetic testing might
be used for unintended purposes. Just over one in ten (11 per cent) worry that such information might affect
insurance coverage.
›
Canadians with a university level education are more concerned than others about the
potential implications for insurance coverage (18 per cent) and the possibility that test results
might be used in unintended ways (17 per cent).
Genetic Testing and Privacy Concerns
“What privacy issues related to genetic testing are of particular concern to you?”
Concerns with confidentiality/privacy
18%
Genetic testing results could be used for unintended purposes
12%
Insurance coverage/insurance concerns
11%
Concerns with tendencies towards eugenics/genetic
10%
Legalities/legislation/regulation/monitoring
9%
Employer/employment concerns
4%
Concerns with access to medical/health care services
4%
Other 1%
DK/NR
0%
EKOS Research
Associates Inc.
n=1052
31%
20%
40%
60%
3.10 SUPPORT FOR USE OF GENETIC TESTING
Respondents were asked whether they support or oppose the use of genetic testing results by
health insurance companies to determine who is insurable and at what premiums. Results reveal that over
two-thirds of Canadians (68 per cent) oppose the use of genetic testing for such purposes, and only one in
ten (10 per cent) support it.
›
›
Fully three-quarters of university-educated respondents (75 per cent) oppose health insurance
companies using genetic test results to determine insurability
Men are slightly more predisposed to support genetic testing for health insurance purposes
than women (12 per cent, vs. nine per cent, respectively).
Even stronger disagreement is expressed when asked whether employers should be able to
use genetic tests to make hiring and promotion decisions: more than eight in ten Canadians (83 per cent)
oppose such practices, while only one in ten (11 per cent) are in favour.
›
›
Quebec residents are somewhat less likely to oppose an employer’s use of genetic testing
results for hiring and promotion decisions (78 per cent).
Canadians between the ages of 25 and 64 are particularly likely to oppose the use of genetic
testing by employers (87 per cent).
Support for Use of Genetic Testing
“Would you say you generally support or
oppose the use of genetic testing by
health insurance companies to determine
who to insure or how much to charge?”
“Would you say you generally support or
oppose employers using a person’s
genetic test results to make decisions
about hiring and promotion?”
1%
2%
5%
11%
10%
20%
68%
83%
Oppose (1-3)
Neither (4)
Support (5-7)
DK/NR
EKOS Research
Associates Inc.
n=2028
4.
PRIVACY AND SECURITY
4.1
BALANCE BETWEEN PRIVACY
AND SECURITY
Survey results suggest that Canadians feel personal privacy is an important consideration as
governments provide law enforcement and intelligence agencies with enhanced powers. Nine in ten feel it is
very (45 per cent) or somewhat (45 per cent) important that privacy considerations factor into decisions
about enhanced security powers for law enforcement agencies, and fewer than one in ten (seven per cent)
view this issue as having little importance.
›
›
Canadians between 45 and 64 years are particularly likely to view consideration of personal
privacy in the context of enhanced powers for law enforcement as very important (51 per
cent).
Conversely, Canadians under 25 are more likely than others to view the consideration of
personal privacy as a matter of little importance (12 per cent).
Balance Between Privacy and Security
“How important should a person’s privacy be considered as
governments provide law enforcement and intelligence agencies with
enhanced powers?”
2%
7%
45%
EKOS Research
Associates Inc.
Not important (1-2)
Somewhat (3-5)
Very important (6-7)
DK/NR
45%
n=2028
4.2
CONFIDENCE IN NEW SECURITY MEASURES
Canadians were also asked how confident they are that new security measures at borders and
airports result in increased safety and security. Only one in five (20 per cent) say they are very confident
that new security measures result in increased safety and security, however, a clear majority (62 per cent)
say they are moderately confident. Only one in six (17 per cent) express no confidence in the impact of new
security measures to increase the safety and security of Canadians.
›
›
Residents in British Columbia are less likely to be very confident of the effectiveness of new
security measures (11 per cent), while Quebec residents (24 per cent) are most likely to be
very confident.
Respondents with high school education or less are particularly likely to say they are very
confident in the ability of new security measures to increase safety (26 per cent), while those
with university education are less likely to feel this way (13 per cent ).
Confidence in New Security Measures
“How confident are you that new security measures (at borders and airports,
for example) result in increased safety and security?”
1%
20%
17%
Not confident (1-2)
Moderately (3-5)
Very confident (6-7)
DK/NR
62%
EKOS Research
Associates Inc.
n=2028
4.3
CONFIDENCE THAT LAW ENFORCEMENT
AGENCIES WILL ADHERE TO PRIVACY LAWS
Respondents were asked how confident they are that Canadian law enforcement and security
agencies adhere to privacy laws that restrict the collection, storage, and sharing of personal information.
Results reveal some scepticism among Canadians in this area: only about one in seven (15 per cent) are
very confident that Canadian authorities respect the laws that protect Canadians’ privacy, however, most
(66 per cent) are moderately confident that this is the case. Only one in six (17 per cent) have little
confidence that privacy rules are being followed by law enforcement agencies.
›
›
British Columbia residents are more sceptical about Canadian law enforcement’s commitment
to adhering to privacy laws, with over one in four (26 per cent) saying they are not confident
that privacy laws are being followed.
Those 65 years of age and older are more likely than their younger counterparts to express
little confidence that security agencies are adhering to the laws set out to protect Canadians’
privacy (23 per cent, vs. 17 per cent nationally).
Confidence that Law Enforcement Agencies Will Adhere
to Privacy Laws
“As you may be aware, law enforcement and security agencies in Canada are
subject to privacy laws that place restrictions on the collection, storage and
sharing of personal information. How confident are you that law enforcement
and security agencies in Canada adhere to these privacy laws?”
2%
15%
17%
Not confident (1-2)
Moderately (3-5)
Very confident (6-7)
DK/NR
66%
EKOS Research
Associates Inc.
n=2028
5.
IDENTITY INTEGRITY
AND PROTECTION
5.1
EXPERIENCE AND CONCERN
WITH IDENTITY THEFT
Turning to another topic, respondents were asked if they had ever been a victim of identity
theft. Results suggest that the vast majority of Canadians (83 per cent) have not experienced identity theft,
although over one in six Canadians (16 per cent) say they have.
›
Those earning $100,000 or more are particularly likely to say they have been victims of identity
theft, with one in five (21 per cent) saying they have been a victim of this crime.
Interestingly, despite fairly limited first hand experience with this issue, almost half of
Canadians (49 per cent) say that they are very concerned about identity theft, and 44 per cent are
somewhat concerned; only six per cent of Canadians say they are not concerned about this issue.
›
›
Canadians 45 to 64 years of age are more likely than others to be very concerned about
identity theft (58 per cent).
Regionally, concern about identity theft is highest in Ontario (58 per cent) and lowest in
Quebec (33 per cent).
Experience and Concern with Identity Theft
“How concerned are you personally
about the issue of identity theft?”
“Have you ever been a victim of
IDENTITY THEFT?”
1% 6%
1%
16%
49%
44%
83%
Not concerned (1-2)
Somewhat (3-5)
DK/NR
Yes
No
DK/NR
EKOS Research
Associates Inc.
n=2028
5.2
ACTIONS TAKEN TO PROTECT
Respondents were also asked whether they had ever taken specific actions to protect their
personal information, such as requesting to see personal information about themselves maintained by the
government or a business, ordering a copy of their credit report, or declining to provide personal information
to a business. Half (51 per cent) of respondents say they have refused to share personal information with a
business, however, fewer than one in five say they have verified their credit report for accuracy (18 per
cent), and an even smaller number have asked to see personal information about them kept by a business
(13 per cent) or the government (10 per cent).
›
›
›
Interestingly, Canadians under 25 years of age are twice as likely as the national average to
indicate that they have requested to see information about themselves kept by the government
(19 per cent).
British Columbia residents are particularly likely to say they have declined to share personal
information with a business (61 per cent). Conversely, only four in ten Quebeckers (40 per
cent) say they have refused to provide personal information to a business.
One in four Canadians between 25 and 44 years (25 per cent) say they have verified their own
credit report, compared to only one in ten (10 per cent) Canadians 65 and over.
Actions Taken to Protect Personal Information
“Have you ever…?”
Declined to share your personal
information with a business
47
Ordered a copy of your credit report to
verify its accuracy
51
81
18
Requested to see personal information
about yourself that is kept by a business
86
13
Requested to see personal information
about yourself that is kept by government
89
10
0%
20%
40%
No
EKOS Research
Associates Inc.
n=2028
60%
80%
100%
Yes
5.3
COMFORT WITH SHARING
When asked how comfortable they are sharing personal information in a variety of contexts
(i.e., online transactions, social networking sites, telemarketing solicitations, and customer loyalty
programs), results suggest that Canadians’ comfort with sharing personal information varies depending on
the situation. The vast majority of Canadians (84 per cent) are not comfortable providing personal
information to a telemarketer, and six in ten (61 per cent) are uncomfortable sharing private information on
social networking sites. However, only one-third (35 per cent) are uncomfortable providing personal
information in transactions over the Internet, and just one in four (27 per cent) are uncomfortable with
providing this type of information to a business or organization as part of a customer loyalty program.
›
›
As education and income levels increase, so too do comfort levels with providing personal
information in the context of online transactions and customer loyalty programs. However,
those with higher incomes and education levels are also less comfortable sharing personal
information with telemarketers or social networking sites.
Canadians 65 years and older are more uncomfortable than other respondents in sharing
personal information through customer loyalty programs (35 per cent), and online transactions
(43 per cent).
Comfort with Sharing Personal Information
“How comfortable are you with sharing personal information such as your
name, address, telephone number, email address, date of birth, or financial
information for each of the following?
Online transactions 7
Loyalty programs 4
35
27
61
Telemarketers 3
20%
Not comfortable (1-2)
16
24
84
0%
EKOS Research
Associates Inc.
18
54
Social networking sites 11
DK/NR
40
40%
Somewhat (3-5)
n=2028
4
11 2
60%
80%
100%
Very comfortable (6-7)
5.4
ACTIONS TAKEN TO PROTECT PASSWORDS
Survey results also suggest that Canadians take action to protect their passwords. Two-thirds
(65 per cent) say they use passwords that contain random letters and numerals, almost six in ten (58 per
cent) check their browser to ensure they are using a secure site, and half (49 per cent) make a point of
using different passwords for multiple accounts. About one in three (30 per cent) also say they passwordprotect information held on portable digital devices.
›
›
Those with higher education and income levels are particularly likely to use passwords that are
difficult to guess.
Men are more likely to password-protect information on their portable digital devices than are
women (33 per cent, vs. 26 per cent, respectively).
Actions Taken to Protect Passwords
“Do you…?”
Use passwords that contain random numerals
3 14
and letters and are difficult to guess
18
Look for the padlock symbol at the top or bottom of your
3 15
browser, which indicates you are using a secure site
24
Use the same password for multiple accounts 3 14
Do you use passwords to protect information
1
on portable digital devices
0%
DK/NR
EKOS Research
Associates Inc.
n=2028
65
58
49
26
20%
34
43
40%
Not applicable
30
60%
80%
No
100%
Yes
5.5
PREFERRED ACTION IN EVENT OF
BREACH OF PERSONAL INFORMATION
Respondents were asked what actions they thought a company should be required to take in
the event of a security breach that compromised customers’ personal information. Three in four (75 per
cent) say that companies should be required to notify both the individuals affected and the government
agencies who oversee Canada’s privacy laws. One in seven (14 per cent) feel that only the individuals
affected need be notified, and six per cent say that the company in question should only be required to
notify the relevant government agencies. Virtually no one feels that in the event of an information breach
involving their personal information there is no need to notify either individuals or government agencies.
›
Those with college and university-level education are more apt to want notification of both
individuals and government agencies in the event of a security breach (79 per cent and 83 per
cent, respectively), while Canadians with high school education or less lean more towards
notification of individuals only (21 per cent).
Preferred Action in Event of Breach of Personal
Information
“Sometimes, personal information that is held by a company about their customers might
be compromised, either due to criminal activity or due to a flaw in the company's security
system. If a company were to experience a breach involving your personal information,
which of the following best describes your views? Would you say that companies should
be required to...?”
75%
Notify both individuals and government agencies
14%
Notify individuals who are affected
Notify government agencies who oversee Canada's
privacy laws
There is no need to notify either individuals or
government agencies
6%
3%
DK/NR 2%
0%
EKOS Research
Associates Inc.
n=2028
20%
40%
60%
80%
100%
5.6
EXPERIENCE WITH BREACH OF
Canadians were also asked if they had ever experienced a serious incident in which their
personal information was used inappropriately, or released to a third party without their consent. While a
small minority of Canadians (16 per cent) say they have been victims of unauthorized use of their personal
information, a clear majority (82 per cent) say they have not experienced this situation.
›
›
Residents of British Columbia report a higher incidence of violations of their personal
information (23 per cent), while those in Quebec report a lower incidence of inappropriate
release of their personal information (10 per cent).
Canadians with high school education or less are less likely than others to say they have
experienced unauthorized use of their personal information (11 per cent).
Experience with Breach of Personal Information
“Have you ever experienced a serious incident where your personal
information was used inappropriately or released without your consent
(such as credit card information)?”
2%
16%
Yes
No
DK/NR
82%
EKOS Research
Associates Inc.
n=2028
5.7
ACTIONS TO PROTECT PERSONAL
INFORMATION
When asked about the precautions they take to protect their personal information, results
suggest that Canadians are extremely careful about their personal information. An overwhelming majority of
Canadians (92 per cent) say they make a point of reviewing their credit card and bank statements to ensure
there are no unauthorized purchases, and 71 per cent say they keep track of when their statements should
arrive each month. A further 85 per cent of Canadians say they shred or destroy documents that contain
personal information. In addition, almost half of all Canadians (48 per cent) say they refrain from carrying
sensitive documents (e.g., SIN card, passport) with them on a daily basis.
›
›
In general, women are more cautious than men when it comes to protecting their personal
information: women are more likely than men to keep track of credit card and banking
statements (75 per cent, vs. 67 per cent, respectively), and are also more likely than men to
destroy documents containing their personal information (87 per cent, vs. 83 per cent,
respectively).
Canadians 65 years of age and older tend to be more vigilant about protecting their personal
information than their younger counterparts. Seventy-eight per cent say they keep track of
credit card and banking statements and fully 96 per cent scrutinize their statements for
unauthorized purchases. Interestingly, however, these older Canadians also have a greater
tendency to carry sensitive documents with them on a regular basis (61 per cent).
Actions to Protect Personal Information
“Do you…?”
Review all credit card and bank
statements to make sure there are not 2 6
unauthorized purchases
92
Shred or destroy documents containing
2 13
personal information
Keep track of when your credit card and
banking statements should arrive each month 3
and inquire if they do not arrive on time
85
25
Carry sensitive documents with you daily,
such as your SIN card, passport or birth 2
certificate in your wallet or purse
0%
71
48
20%
50
40%
DK/NR
EKOS Research
Associates Inc.
n=2028
60%
No
80%
100%
Yes
5.8
CONCERN ABOUT BUSINESSES
TRANSFERRING PERSONAL
INFORMATION OUTSIDE CANADA
Respondents were also asked if they were concerned about businesses or organizations
transferring their personal information for processing or storage outside of Canada. Results reveal that twothirds of respondents (66 per cent) express concern about their personal information being stored outside of
Canada, while one-third (30 per cent) are not bothered by it.
›
›
›
Regionally, residents of Ontario are more concerned about their personal information being
processed abroad (71 per cent), while those living in Quebec are less concerned (49 per cent).
Canadians under 25 are less concerned about off-shore processing and storage of their
personal information (49 per cent), while those aged 45 to 64 express higher levels of concern
over this practice (72 per cent).
Men are more concerned than women about their information being stored outside of Canada
Concern About Businesses Transferring Personal
Information Outside Canada
“Are you concerned about businesses or organizations transferring your
personal information for processing or storage outside of Canada?”
4%
30%
66%
EKOS Research
Associates Inc.
n=2028
Yes
No
DK/NR
5.9
ACTIONS TO PRESERVE PRIVACY
Respondents were asked if they had ever actively sought information about their privacy rights
(e.g., by contacting an organization, visiting a Web site, or reviewing a publication for guidance). Results
reveal that only one in five Canadians (19 per cent) say they have sought out such information, while four in
five (80 per cent) say they have not.
›
›
Those 65 years of age and older are less likely than others to have sought out information
about their privacy rights (nine per cent, vs. 19 per cent nationally).
Those with a university education are more likely to have inquired about their privacy rights
(27 per cent), while those with high school education or less are less likely to have done this
(13 per cent).
Canadians were further asked if they had ever reviewed an organization’s privacy policy.
Results suggest a more proactive stance on the part of Canadians on this issue: half of respondents (49 per
cent) say they have reviewed an organization’s privacy policy, and half (49 per cent) say they have not.
›
›
Regionally, residents in Alberta show the strongest inclination to familiarize themselves with an
organizational policy on privacy, with 65 per cent saying they have reviewed an organization’s
policy. In contrast, only one in four respondents in Quebec (24 per cent) say they have
checked an organization’s policy about the privacy of information.
Those with higher education levels and higher incomes are more likely to report having looked
into an organization’s privacy policy.
Actions to Preserve Privacy
“Have you ever actively sought out
information about your privacy rights, for
example by contacting an organization,
visiting a Web site, or reviewing a
publication for guidance?”
“Have you ever reviewed an
organization’s privacy policy?”
1%
1%
19%
49%
49%
80%
Yes
No
DK/NR
EKOS Research
Associates Inc.
n=2028
5.10 AGREEMENT THAT POLITICAL
PARTIES SHOULD BE SUBJECT
TO PRIVACY LEGISLATION
Finally, respondents were asked their opinion as to whether political parties and politicians
should be subject to legislation that sets out rules for how they collect and handle the personal information
of Canadian citizens. An overwhelming majority of Canadians (92 per cent) feel that political parties and
politicians should be subject to such legislation, while a scant six per cent think they should not.
›
As with many other issues, Quebec residents prove to be a regional exception, with only eight
in ten (83 per cent) believing that political parties and politicians should be subject to rules that
regulate the collection and handling of personal information. Conversely, respondents in
British Columbia (97 per cent) and Alberta (99 per cent) almost universally feel that politicians
should be subject to such laws.
Agreement that Political Parties Should Be Subject to
Privacy Legislation
“Do you believe that political parties and politicians should be subject to
legislation setting out rules for how they collect and handle your
personal information?”
6% 2%
Yes
No
DK/NR
92%
EKOS Research
Associates Inc.
n=2028
APPENDIX A
SURVEY QUESTIONNAIRE
(ENGLISH AND FRENCH)
INTRO [0,0]
Hello, my name is ... and I'm calling from EKOS Research Associates. We are
conducting a short survey on behalf of the Government of Canada on a number of
issues currently in the news. It is totally voluntary and all responses will be kept strictly
confidential. We are talking to people 16 years and over who are permanent residents of
Canada. May I begin?
SEX
Gender of respondent
DO NOT ASK
Male............................................................................................................................. 1
Female ........................................................................................................................ 2
QAWAR3
If... 1.EQ.1
OPCC TRACKING
Are you aware of any federal institutions that help Canadians deal with privacy and the
protection of personal information from inappropriate collection, use and disclosure?
Yes, clearly.................................................................................................................. 1
Yes, vaguely................................................................................................................ 2
No................................................................................................................................ 3
DK/NR ......................................................................................................................... 9
QAWAR4 [1,5]
If... QAWAR3.EQ.1,2
OPCC TRACKING
Which FEDERAL INSTITUTIONS are you aware of?
DO NOT READ - DO NOT PROMPT
OFFICE OF THE PRIVACY COMMISSIONER OF CANADA ................................................ 1
RECALL AGENCY, BUT CANNOT SPECIFY NAME............................................................. 2
JUSTICE AGENCIES,EX.JUSTICE DEPARTMENT,COURTS.............................................. 3
LAW ENFORCEMENT/SECURITY AGENCIES, EX.
RCMP/POLICE/CSIS .............................................................................................................. 4
CANADA REVENUE AGENCY............................................................................................... 5
CONSUMER PROTECTION AGENCIES,CONSUMER AFFAIRS ......................................... 6
GOV/T OMBUDSMAN ............................................................................................................ 7
HRDC...................................................................................................................................... 8
BANKS(GENERAL) ................................................................................................................ 9
HUMAN RIGHTS COMMISSION.......................................................................................... 10
OTHER.................................................................................................................................. 97
Response -> AQAWAR4; C250 L2 C75 ...................................... 77
DK/NR ................................................................................................................................... 99
STATISTICS CANADA ......................................................................................................... 11
AGENCIES RELATED TO HEALTH OF CANADIANS,EX.HEALTH
CANADA,PROVINCIAL HEALTH MINISTRIES.................................................................... 12
I
I
I
I
I
I
I
I
I
I
X
I
I
ACCESS TO INFORMATION & PRIVACY ACT/PRIVACY
ACT/FREEDOM OF INFORMATION (MENTIONS OF "ACTS") .......................................... 13
CRTC (CANADIAN RADIO-TELEVISION
TELECOMMUNICATIONS COMMISSION).......................................................................... 14
KNOW6
If... 1.EQ.1
OPCC TRACKING
How would you rate your knowledge of your privacy rights under the various laws
protecting your personal information? Would you say very poor, poor, neither good nor
bad, good or very good?
Very poor..................................................................................................................... 1
Poor............................................................................................................................. 2
Neither good nor bad................................................................................................... 3
Good............................................................................................................................ 4
Very good .................................................................................................................... 5
DK/NR ......................................................................................................................... 9
IMPR6
If... 1.EQ.1
OPCC TRACKING
In your day to day life, how good of a job would you say you are doing to protect the
privacy of your own personal information. Would you say very poor, poor, neither good
nor bad, good or very good?
Very poor..................................................................................................................... 1
Poor............................................................................................................................. 2
Neither good nor bad................................................................................................... 3
Good............................................................................................................................ 4
Very good .................................................................................................................... 5
DK/NR ......................................................................................................................... 9
QAGR1 [0,0]
Please rate the degree to which you agree or disagree with the following statements
using a 7 point scale where 1 means you strongly disagree, 7 means you strongly agree
and the mid-point 4 means you neither agree nor disagree.
I
I
DIA6B
If... 1.EQ.1
OPCC TRACKING
I feel I have less protection of my personal information in my daily life than I did ten
years ago.
Strongly disagree 1 ..................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
Neither agree nor disagree 4....................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
Strongly agree 7 .......................................................................................................... 7
DK/NR ......................................................................................................................... 9
PDI6B
If... 1.EQ.1
OPCC TRACKING
Protecting the personal information of Canadians will be one of the most important
issues facing our country in the next ten years.
Strongly disagree 1 ..................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
Neither agree nor disagree 4....................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
Strongly agree 7 .......................................................................................................... 7
DK/NR ......................................................................................................................... 9
TQ2
I am confident that businesses and organizations have adequate security safeguards to
protect my personal information.
1. Strongly disagree .................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Neither agree nor disagree...................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Strongly agree ......................................................................................................... 7
DK/NR ......................................................................................................................... 9
ENO6
If... 1.EQ.1
OPCC TRACKING
I feel confident that I have enough information to know how new technologies might
affect my personal privacy.
1. Strongly disagree .................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Neither agree nor disagree...................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Strongly agree ......................................................................................................... 7
DK/NR ......................................................................................................................... 9
CLPR
I am concerned that our current focus on security following the 9/11 terrorist attacks will
unnecessarily restrict the privacy and civil liberties of Canadians.
1 Strongly disagree ..................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4 Neither agree nor disagree....................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7 Strongly agree .......................................................................................................... 7
DK/NR ......................................................................................................................... 9
ILAW2
If... 1.EQ.1
OPCC TRACKING
How important is it to you personally to have strong laws to protect Canadians' personal
information? Please use a scale from 1 to 7, where 1 is not at all important, 7 is
extremely important and 4 is somewhat important.
1. Not at all important .................................................................................................. 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Somewhat important ............................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Extremely important ................................................................................................ 7
DK/NR ......................................................................................................................... 9
SYFG6
If... 1.EQ.1
OPCC TRACKING
In your opinion, how seriously does the federal government take its responsibility to
protect citizen personal information? Please use a scale from 1 to 7, where 1 is not at all
seriously, 7 is extremely seriously and 4 is somewhat seriously.
1. Not at all seriously ................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Somewhat seriously ................................................................................................ 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Extremely seriously ................................................................................................. 7
DK/NR ......................................................................................................................... 9
SYRB6
If... 1.EQ.1
OPCC TRACKING
And on the same scale, how seriously do businesses take their responsibility to protect
consumer personal information?
1. Not at all seriously ................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Somewhat seriously ................................................................................................ 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Extremely seriously ................................................................................................. 7
DK/NR ......................................................................................................................... 9
NQ3
How concerned are you that in a time of economic uncertainty, businesses may choose
to spend less to protect customers’ personal information? Please use a 7 point scale
where 1 means not at all concerned, 7 means extremely concerned, and the mid-point 4
means somewhat concerned.
1. Not at all concerned ................................................................................................ 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Somewhat concerned.............................................................................................. 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Extremely concerned............................................................................................... 7
DK/NR ......................................................................................................................... 9
NQ1
How concerned are you about the impact of new technologies on your privacy? Please
use a 7 point scale where 1 means not at all concerned, 7 means extremely concerned
and the mid-point 4 means somewhat concerned.
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
DK/NR ......................................................................................................................... 9
NQ2
Are there any new technologies that you are particularly concerned about with respect
to privacy issues? If so, which ones?
Response -> ANQ2; C250 L2 C75 ................................... 77
DK/NR ......................................................................................................................... 9
HACKING TECHNOLOGIES/INVASION OF
PRIVACY/IDENTITY THEFT (UNPROTECTED
DATABASES, HACKING INTO COMPANY/GOVERNMENT
INFO, TRANSACTION INFO, INFO NOT BEING
PROTECTED BY COMPANIES/GOVERNMENT...)................................................... 1
INTERNET/COMPUTER USE (GENERAL MENTION;
INCLUDES MENTIONS OF 'ELECTRONIC' AND
"WIRELESS TECHNOLOGIES") ................................................................................ 2
ON LINE SOCIAL NETWORKING SITES/MUSIC, VIDEO,
CHAT (FACEBOOK, YOU TUBE, CHAT ROOMS, GAMING
SITES...)...................................................................................................................... 3
BANKING/ON LINE BANKING ................................................................................... 4
USE OF CELL PHONE/TELECOMMUNICATIONS
TECHNOLOGY/HANDHELD DEVICES; PDA'S,
BLACKBERRIES, MOBILE DEVICES) ...................................................................... 5
CREDIT CARDS/DEBIT CARD CONCERNS OF
TRANSACTIONS/USE (CARDS IN GENERAL) ........................................................ 6
COMPANIES/ORGS SELLING INFORMATION/SHARING
INFORMATION/MISUSE OF INFORMATION (INCLUDES
DATA MINING, TELEMARKETING, SOLICITING,
INCLUDES DO NOT CALL LISTS BEING MISUSED) ............................................... 7
SURVEILLANCE/TRACKING/RECORDING
TECHNOLOGIES (CARD/LICENCE CHIP TECHNOLOGY,
SATELITE, GPS, CAMERAS, PHONE TAPPING, RF-ID'S,
SMART CARDS...) ...................................................................................................... 8
OTHER...................................................................................................................... 97
I
I
I
I
I
I
I
I
I
TQ1
How would you rate your ability to take the appropriate precautions to protect your
personal information and ensure that using the Internet is as safe and secure as
possible? Please use a 7 point scale where 1 means very poor, 7 means very good and
the mid-point 4 neither good nor bad.
1. Very poor................................................................................................................. 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Neither good nor bad............................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Very good ................................................................................................................ 7
DK/NR ......................................................................................................................... 9
RFID6
If... 1.EQ.1
OPCC TRACKING
Radio frequency identification or RFID tags use wireless technology and are designed
to allow things to be tracked and monitored. When installed in products, they allow
companies to keep track of products in warehouses and retail stores. These tags may
still be active after the items have been purchased and taken out of a retail store. Before
this survey, have you ever read or heard about radio frequency identification tags?
Yes, definitely .............................................................................................................. 1
Yes, maybe ................................................................................................................. 2
No................................................................................................................................ 3
DK/NR ......................................................................................................................... 9
RFIDB
To what extent are you concerned about the impact this new technology might have on
your privacy? Please use a 7 point scale where 1 means not at all concerned, 7 means
extremely concerned and the mid-point 4 means somewhat concerned.
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
DK/NR ......................................................................................................................... 9
NANO
Nanotechnology involves developing materials or devices on an ultra small scale. In the
near future, this technology will make it possible to make surveillance devices that are
smaller than a grain of sand. Before this survey, have you ever read or heard about
nanotechnology?
Yes, definitely .............................................................................................................. 1
Yes, maybe ................................................................................................................. 2
No................................................................................................................................ 3
DK/NR ......................................................................................................................... 9
NANOB
To what extent are you concerned about the impact this new technology might have on
your privacy? Please use a 7 point scale where 1 means not at all concerned, 7 means
extremely concerned and the mid-point 4 means somewhat concerned.
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
DK/NR ......................................................................................................................... 9
PGEN [0,0]
Genetic testing examines a person's DNA to determine if that person has or will develop
a certain disease or could pass a disease to his or her offspring.
GTEST
Do you think genetic testing raises any privacy issues?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
GTEST1F
If... GTEST.EQ.1
What privacy issues related to genetic testing are of particular concern to you?
Response -> AGTEST1F; C250 L2
C75............................................................................................................................ 77
DK/NR ....................................................................................................................... 99
INSURANCE COVERAGE/INSURANCE CONCERNS
(DIFFICULT GETTING COVERAGE, RESULTS MAY BE
USED AS A FORM OF DISCRIMINATION TOWARDS
COVERAGE/BENEFICIARY OF COVERAGE, DENIED
COVERAGE/FURTHER COVERAGE) ...................................................................... 1
EMPLOYER/EMPLOYMENT CONCERNS (RESULTS
COULD BE USED ACCESSED AND USED AGAINST YOU,
COULD BE DENIED FURTHER/FUTURE EMPLOYMENT,
USED TO DETERMINE ABILITIES OR POSITION IN THE
COMPANY) ................................................................................................................. 2
GENETIC TESTING RESULTS COULD BE USED
NEGATIVELY/MISUSED/ABUSEDINAPPROPRIATE
DECISIONS MADE (GENERAL: COULD BE
DISCRIMINATED AGAINST BY SOCIETY, PEOPLE,
BUSINESSES, GOVERNMENT, POLICE, VARIOUS
AGENCIES) .............................................................................................................. 3
CONCERNS WITH
CONFIDENTIALITY/PRIVACY/PROTECTION/ACCESS/SH
ARING OF HEALTH INFORMATION (HOW IT IS
DISTRIBUTED, SECURITY ISSUES, COULD BE LEAKED
OUT, HACKED INTO, FALSIFIED, TAMPERED WITH)............................................. 4
CONCERNS WITH ACCESS TO MEDICAL/HEALTH CARE
SERVICES (COULD BE SCREENED OUT,
DISCRIMINATED AGAINST, HEALTH CARE COST COULD
RISE, FACT THAT IT IS ONLY AVAILABLE THROUGH
PRIVATE/PAYMENT ACCESS, NO ACCESS TO TESTING,
HEALTH CARE RESOURCES NOT SHARED EQUALLY,
COULD BE ENCOURAGED TO TERMINATE
PREGNANCY) ............................................................................................................ 5
CONCERNS WITH TENDENCIES TOWARDS
EUGENICS/GENETIC
ENGINEERING/SELECTION/"DESIGNER BABIES" AND
"CLONING" (FEAR OF PRENATAL/PARENTAL/MARITAL
DECISIONS BEING AFFECTED, ISSUES WITH
ABORTION RATES RISING, NATURAL SELECTION AND
RANDOMNESS OF BIRTH)........................................................................................ 6
LEGALITIES/LEGISLATION/REGULATION/MONITORING/
DEFINING ETHICAL STANDARDS/AGENDA (CONSENT
OF THE INDIVIDUAL,QUESTIONS OF STATE AND
INDIVIDUAL CONTROL OF INFORMATION, GENETIC
PROFILING, MORAL ISSUES OF WHEN IT HAS GONE
TOO FAR, DEFINING NEW GROUND, QUESTIONS OF
THE EFFECTS IT WILL HAVE ON THE FUTUR, ETHICS) ...................................... 7
OTHER...................................................................................................................... 97
I
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I
I
I
I
I
GTEST2
Would you say you generally support or oppose the use of genetic testing by health
insurance companies to determine who to insure or how much to charge? Please use a
7 point scale where 1 means strongly oppose, 7 means strongly support and the midpoint 4 means neither support nor oppose.
1. Strongly oppose ...................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Neither support nor oppose..................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Strongly support ...................................................................................................... 7
DK/NR ......................................................................................................................... 9
GTEST3
Would you say you generally support or oppose employers using a person’s genetic test
results to make decisions about hiring and promotion? Please use a 7 point scale where
1 means strongly oppose, 7 means strongly support and the mid-point 4 means neither
support nor oppose.
1. Strongly oppose ...................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Neither support nor oppose..................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Strongly support ...................................................................................................... 7
DK/NR ......................................................................................................................... 9
NSP1
How important should a person’s privacy be considered as governments provide law
enforcement and intelligence agencies with enhanced powers? Please use a scale from
1 to 7, where 1 is not at all important, 7 is extremely important and 4 is somewhat
important.
1. Not at all important .................................................................................................. 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Somewhat important ............................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Extremely important ................................................................................................ 7
DK/NR ......................................................................................................................... 9
NSP2
How confident are you that new security measures (at borders and airports, for
example) result in increased safety and security? Please respond on a 7-point scale
where 1 means not at all confident, 7 means extremely confident and the mid-point 4
means moderately confident.
1 Not at all confident.................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4 Moderately confident ................................................................................................ 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7 Completely confident................................................................................................ 7
DK/NR ......................................................................................................................... 9
X
RPIN
As you may be aware, law enforcement and security agencies in Canada are subject to
privacy laws that place restrictions on the collection, storage and sharing of personal
information. How confident are you that law enforcement and security agencies in
Canada adhere to these privacy laws? Please respond on a 7-point scale where 1
means not at all confident, 7 means extremely confident and the mid-point 4 means
moderately confident.
1 Not at all confident.................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4 Moderately confident ................................................................................................ 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7 Completely confident................................................................................................ 7
DK/NR ......................................................................................................................... 9
IM1
Have you ever been a victim of IDENTITY THEFT? By identity theft, we mean the
unauthorized collection and use of your personal information, usually for criminal
purposes (e.g., cashing cheques in your name, withdrawing funds from your bank
account, unauthorized use of your credit card?).
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
X
IM2
How concerned are you personally about the issue of identity theft? Please use a 7
point scale where 1 means not at all concerned, 7 means extremely concerned and the
mid-point 4 means somewhat concerned.
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
DK/NR ......................................................................................................................... 9
PIM3BAT [0,0]
Have you done any of the following in the past year?
READ LIST
IM3BAT1
Requested to see personal information about yourself that is kept by government.
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
IM3BAT2
Requested to see personal information about yourself that is kept by a business.
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
IM3BAT3
Ordered a copy of your credit report to verify its accuracy.
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
IM3BAT4
Declined to share your personal information with a business?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
PIM4BAT [0,0]
How comfortable are you with sharing personal information such as your name,
address, telephone number, email address, date of birth, or financial information for
each of the following. Please use a scale from 1 to 7, where 1 is not at all comfortable, 7
is extremely comfortable and 4 is neither comfortable nor uncomfortable
READ LIST
IM4BAT1
Online transactions (such as online banking, purchasing products or services over the
Internet, etc)?
Not at all comfortable 1 .............................................................................................. 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
Neither comfortable nor uncomfortable 4 ................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
Extremely comfortable 7............................................................................................. 7
DK/NR ......................................................................................................................... 9
IM4BAT2
Loyalty programs, such as Air Miles, reward programs at gas stations, or credit cards
which allow you to collect points?
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
DK/NR ......................................................................................................................... 9
IM4BAT3
Social networking sites such as Facebook and MySpace?
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
DK/NR ......................................................................................................................... 9
IM4BAT4
Telemarketers?
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
DK/NR ......................................................................................................................... 9
PIM5BAT [0,0]
When you use your computer or create online accounts, do you:
IM5BAT1
Use passwords that contain random numerals and letters and are difficult to guess?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
Not applicable.............................................................................................................. 8
DK/NR ......................................................................................................................... 9
IM5BAT2
Use the same password for multiple accounts?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
Not applicable.............................................................................................................. 8
DK/NR ......................................................................................................................... 9
IM5BAT3
Look for the padlock symbol at the top or bottom of your browser, which indicates you
are using a secure site?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
Not applicable.............................................................................................................. 8
DK/NR ......................................................................................................................... 9
QIM10
Do you use passwords to protect information on your portable digital devices, such as
your Blackberry or cell phone?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
Not applicable.............................................................................................................. 8
DK/NR ......................................................................................................................... 9
NOTF1
Sometimes, personal information that is held by a company about their customers might
be compromised, either due to criminal activity or due to a flaw in the company's security
system. If a company were to experience a breach involving your personal information,
which of the following best describes your views? Would you say that companies should
be required to ...
READ LIST
notify individuals who are affected .............................................................................. 1
notify government agencies who oversee Canada's privacy
laws ............................................................................................................................. 2
notify both individuals and government agencies........................................................ 3
There is no need to notify either individuals or government
agencies ...................................................................................................................... 4
(DO NOT READ) DK/NR............................................................................................. 9
PI71
Have you ever experienced a serious incident where your personal information was
used inappropriately or released without your consent (such as credit card information)?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
QIM1
Do you carry sensitive documents with you daily, such as your SIN card, passport or
birth certificate in your wallet or purse?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
B
B
QIM2
Do you keep track of when your credit card and banking statements should arrive each
month and inquire if they do not arrive on time?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
QIM3
Do you review all credit card and bank statements to make sure there are no
unauthorized purchases?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
QIM4
Do you shred or destroy documents containing personal information, such as credit card
offers, insurance and loan applications, bills and credit card receipts?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
QIM5
Are you concerned about businesses or organizations transferring your personal
information for processing or storage outside of Canada?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
QIM6
Have you ever actively sought out information about your privacy rights, for example by
contacting an organization, visiting a Web site, or reviewing a publication for guidance?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
QIM7
Have you ever reviewed an organization’s privacy policy?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
QIM8
Do you believe that political parties and politicians should be subject to legislation
setting out rules for how they collect and handle your personal information?
Yes .............................................................................................................................. 1
No................................................................................................................................ 2
DK/NR ......................................................................................................................... 9
DEMIN [0,0]
These final questions are used for statistical purposes only.
HOU
Which of the following types best describes your current household? ** IF THEY SAY
THEY ARE LIVING WITH THEIR PARENT(S) THEN THE HOUSEHOLD IS EITHER 02
(ONE ADULT WITH CHILD/CHILDREN) OR 04 (MARRIED OR COMMON-LAW
COUPLE, WITH CHILDREN)
One person, living alone.............................................................................................. 1
One adult with child/children ....................................................................................... 2
A married or common-law couple, without children..................................................... 3
A married or common-law couple, with children.......................................................... 4
Two or more unrelated persons .................................................................................. 5
Living with relatives other than parents ....................................................................... 6
More than one adult with child/children ....................................................................... 7
OTHER -> AHOU; C200 L2 C75 ...................................... 77
DK/NR ....................................................................................................................... 99
MARRIED OR COMMON LAW COUPLE WITH ADULT
CHILDREN .................................................................................................................. 8
SINGLE PARENT WITH ADULT CHILDREN ............................................................. 9
OTHER...................................................................................................................... 97
EDU
What is the highest level of schooling that you have completed?
No certificate; diploma or degree ................................................................................ 1
High school certificate or equivalent............................................................................ 2
Apprenticeship or trades certificate or diploma ........................................................... 3
College; CEGEP or other non-university certificate or
diploma........................................................................................................................ 4
University certificate or diploma below the bachelor level........................................... 5
University certificate; diploma or degree at bachelor's level or
above........................................................................................................................... 6
DK/NR ....................................................................................................................... 99
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QAGE20
In what year were you born? NOTE: ANSWER THE FULL YEAR, I.E. 1977 as "1977"
IF HESTITANT MOVE ONTO NEXT QUESTION
Year -> AQAGE20; N4.0 [19001991] ......................................................................................................................... 77
HESITANT............................................................................................................. 9999
QAGE2Y
If... QAGE20.EQ.9999
May I place your age into one of the following general age categories?
Under 25...................................................................................................................... 1
25-34 years ................................................................................................................. 2
35-44 years ................................................................................................................. 3
45-54 years ................................................................................................................. 4
55-64 years ................................................................................................................. 5
65-74 years ................................................................................................................. 6
75 years or older ......................................................................................................... 7
(DO NOT READ) DK/NR............................................................................................. 9
INC
What is your annual household income from all sources before taxes?
READ LIST IF NECESSARY
Less than $10,000....................................................................................................... 1
$10,000 to $19,999 ..................................................................................................... 2
$20,000 to $39,999 ..................................................................................................... 3
$40,000 to $59,999 ..................................................................................................... 4
$60,000 to $79,999 ..................................................................................................... 5
$80,000 to $99,999 ..................................................................................................... 6
$100,000 or more ........................................................................................................ 7
(DO NOT READ) DK/NR............................................................................................. 9
MINOR [1,3]
Do you consider yourself to belong to any of the following groups? PROMPT IF
NECESSARY: A member of a visible minority by virtue of your race or colour
READ LIST, CHOOSE ALL THAT APPLY
A member of a visible minority .................................................................................... 1
An Aboriginal person ................................................................................................... 2
A disabled person........................................................................................................ 3
(DO NOT READ) None ............................................................................................... 4
(DO NOT READ) DK/NR............................................................................................. 9
X
X
QEND
1 ................................................................................................................................. 1
THNK [0,0]
This concludes the survey. Thank you for your participation. Good-bye.
INTRO [0,0]
Bonjour, je m'appelle... et je vous téléphone de la part des Associés de recherche
EKOS. Nous effectuons un bref sondage au nom du gouvernement du Canada sur un
certain nombre de questions d'actualité. La participation est tout à fait volontaire et
toutes les réponses seront traitées de façon absolument confidentielle. Ce sondage
s'adresse à des personnes de 16 ans et plus qui sont des résidents permanents du
Canada. Puis-je commencer?
SEX
Sexe du répondant
NE PAS DEMANDER
Homme........................................................................................................................ 1
Femme ........................................................................................................................ 2
QAWAR3
If... 1.EQ.1
OPCC TRACKING
Connaissez-vous des institutions fédérales qui aident les Canadiens à protéger leur vie
privée et leurs renseignements personnels contre toute cueillette, utilisation ou
divulgation faite à mauvais escient?
Oui, certainement ........................................................................................................ 1
Oui, vaguement ........................................................................................................... 2
Non.............................................................................................................................. 3
NSP/PDR .................................................................................................................... 9
QAWAR4 [1,5]
If... QAWAR3.EQ.1,2
OPCC TRACKING
Quelles sont les INSTITUTIONS FÉDÉRALES que vous connaissez?
NE PAS LIRE - NE PAS SUGGÉRER
COMMISSARIAT À LA PROTECTION DE LA VIE PRIVÉE DU
CANADA ................................................................................................................................. 1
SE SOUVIENT D’UN ORGANISME SANS POUVOIR LE NOMMER .................................... 2
ORGANISMES LIÉS À LA JUSTICE. P. EX., MINISTÈRE DE LA
JUSTICE, TRIBUNAUX .......................................................................................................... 3
ORGANISMES D’EXÉCUTION DE LA LOI/AGENCES DE
SÉCURITÉ, P. EX., GRC/POLICE/SCRS............................................................................... 4
AGENCE DU REVENU DU CANADA..................................................................................... 5
ORGANISMES DE PROTECTION DES CONSOMMATEURS,
AFFAIRES DES CONSOMMATEURS ................................................................................... 6
GOUVERNEMENT/OMBUDSMAN......................................................................................... 7
RHDC...................................................................................................................................... 8
BANQUES (EN GÉNÉRAL) .................................................................................................... 9
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COMMISSION DES DROITS DE LA PERSONNE ............................................................... 10
AUTRE .................................................................................................................................. 97
Réponse AQAWAR4; C250 L2 C75...................................................................................... 77
NSP/PDR .............................................................................................................................. 99
STATISTIQUE CANADA....................................................................................................... 11
ORGANISMES LIÉS À LA SANTÉ DES CANADIENS, P. EX,
SANTÉ CANADA, MINISTÈRES PROVINCIAUX DE LA SANTÉ ........................................ 12
13 .......................................................................................................................................... 13
14 .......................................................................................................................................... 14
KNOW6
If... 1.EQ.1
OPCC TRACKING
Comment évalueriez-vous votre connaissance de vos droits en matière de vie privée en
vertu des diverses lois fédérales et provinciales qui protègent vos renseignements
personnels? Diriez-vous qu'elle est très mauvaise, mauvaise, ni bonne ni mauvaise,
bonne ou très bonne?
Très mauvaise............................................................................................................. 1
Mauvaise ..................................................................................................................... 2
Ni bonne ni mauvaise.................................................................................................. 3
Bonne .......................................................................................................................... 4
Très bonne .................................................................................................................. 5
NSP/PDR .................................................................................................................... 9
IMPR6
If... 1.EQ.1
OPCC TRACKING
Dans votre vie quotidienne, comment évaluez-vous votre façon de protéger vos propres
renseignements personnels? Diriez-vous qu'elle est très mauvaise, mauvaise, ni bonne
ni mauvaise, bonne ou très bonne?
Très mauvaise............................................................................................................. 1
Mauvaise ..................................................................................................................... 2
Ni bonne ni mauvaise.................................................................................................. 3
Bonne .......................................................................................................................... 4
Très bonne .................................................................................................................. 5
NSP/PDR .................................................................................................................... 9
QAGR1 [0,0]
Veuillez indiquer dans quelle mesure vous êtes d'accord ou non avec chacun des
énoncés suivants, selon une échelle de 7 points où 1 veut dire pas du tout d'accord, 7,
tout à fait d'accord et le point milieu, 4, ni d'accord ni en désaccord.
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DIA6B
If... 1.EQ.1
OPCC TRACKING
J'ai l'impression que mes renseignements personnels sont moins bien protégés au
quotidien qu'il y a dix ans.
Pas du tout d'accord 1................................................................................................. 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
Ni d’accord ni en désaccord 4 ..................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
Tout à fait d'accord 7................................................................................................... 7
NSP/PDR .................................................................................................................... 9
PDI6B
If... 1.EQ.1
OPCC TRACKING
La protection des renseignements personnels des Canadiens est l'une des principales
questions auxquelles notre pays sera confronté au cours des dix prochaines années.
Pas du tout d'accord 1................................................................................................. 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
Ni d’accord ni en désaccord 4 ..................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
Tout à fait d'accord 7................................................................................................... 7
NSP/PDR .................................................................................................................... 9
TQ2
Je suis persuadé que les entreprises et les organisations possèdent suffisamment de
garanties de sécurité pour protéger mes renseignements personnels.
1. Pas du tout d'accord................................................................................................ 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Ni d’accord ni en désaccord .................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Tout à fait d'accord.................................................................................................. 7
NSP/PDR .................................................................................................................... 9
ENO6
If... 1.EQ.1
OPCC TRACKING
Je suis confiant d'avoir assez d'information pour savoir comment les nouvelles
technologies pourraient affecter ma vie privée.
1. Pas du tout d'accord................................................................................................ 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Ni d’accord ni en désaccord .................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Tout à fait d'accord.................................................................................................. 7
NSP/PDR .................................................................................................................... 9
CLPR
Je crains que l'accent que nous mettons sur la sécurité depuis les attentats terroristes
du 11-Septembre restreigne inutilement la vie privée et les libertés civiles des
Canadiens.
1 Fermement en désaccord ........................................................................................ 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4 Ni d'accord ni en désaccord ..................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7 Fermement d'accord ................................................................................................ 7
NSP/NRP .................................................................................................................... 9
ILAW2
If... 1.EQ.1
OPCC TRACKING
Dans quelle mesure est-il important pour vous personnellement qu'il y ait des lois
rigoureuses pour protéger les renseignements personnels des Canadiens? Veuillez
répondre à l'aide d'une échelle de 1 à 7 où 1 veut dire pas du tout important, 7,
extrêmement important et 4, plus ou moins important.
1. Pas du tout important .............................................................................................. 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Plus ou moins important.......................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Extrêmement important ........................................................................................... 7
NSP/PDR .................................................................................................................... 9
SYFG6
If... 1.EQ.1
OPCC TRACKING
A votre avis, dans quelle mesure le gouvernement fédéral prend-il au sérieux sa
responsabilité de protéger les renseignements personnels des citoyens? Veuillez
répondre selon une échelle de 1 à 7 où 1 signifie pas du tout au sérieux, 7, extrêmement
au sérieux et 4, assez au sérieux.
1. Pas du tout au sérieux............................................................................................. 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Assez au sérieux ..................................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Extrêmement au sérieux ......................................................................................... 7
NSP/PDR .................................................................................................................... 9
SYRB6
If... 1.EQ.1
OPCC TRACKING
Et selon la même échelle, dans quelle mesure les entreprises prennent-elles au sérieux
leur responsabilité de protéger les renseignements personnels des consommateurs?
1. Pas du tout au sérieux............................................................................................. 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Assez au sérieux ..................................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Extrêmement au sérieux ......................................................................................... 7
NSP/PDR .................................................................................................................... 9
NQ3
Dans quelle mesure êtes-vous inquiet à l’idée qu’en période d’incertitude économique,
les entreprises décident de consacrer moins d’argent à la protection des
renseignements personnels de leurs clients? Veuillez répondre selon une échelle de 7
points où 1 signifie pas du tout inquiet, 7, extrêmement inquiet et le point milieu, 4,
moyennement inquiet.
1. Pas du tout inquiet................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Moyennement inquiet .............................................................................................. 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Extrêmement inquiet ............................................................................................... 7
NSP/PDR .................................................................................................................... 9
NQ1
Dans quelle mesure êtes-vous inquiet des effets des nouvelles technologies sur votre
vie privée? Veuillez répondre selon une échelle de 7 points où 1 signifie pas du tout
inquiet, 7, extrêmement inquiet et le point milieu, 4, moyennement inquiet.
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
NSP/PDR .................................................................................................................... 9
NQ2
Y a-t-il des nouvelles technologies qui vous inquiètent en particulier, du point de vue de
votre vie privée? En l’occurrence, lesquelles?
Réponse ANQ2; C250 L2 C75 .................................................................................. 77
NSP/PDR .................................................................................................................... 9
1 .................................................................................................................................. 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4 .................................................................................................................................. 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7 .................................................................................................................................. 7
8 .................................................................................................................................. 8
97 .............................................................................................................................. 97
TQ1
Comment évaluez-vous votre aptitude à prendre les précautions qui s’imposent afin de
protéger vos renseignements personnels et faire en sorte que l’utilisation d’Internet soit
aussi sécuritaire que possible? Veuillez répondre selon une échelle de 7 points où 1
signifie très mauvaise, 7, très bonne et le point milieu, 4, ni bonne ni mauvaise.
1. Très mauvaise......................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Ni bonne ni mauvaise.............................................................................................. 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Très bonne .............................................................................................................. 7
NSP/PDR .................................................................................................................... 9
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RFID6
If... 1.EQ.1
OPCC TRACKING
L'identification par radiofréquence utilise la technologie sans fil pour exercer une
surveillance au moyen d'étiquettes électroniques. Insérées dans des produits, ces
étiquettes permettent aux compagnies de suivre le cheminement de ces produits dans
les entrepôts et les magasins. Ces étiquettes peuvent demeurer actives quand les
produits ont été achetés et sont sortis du magasin. Avant le présent sondage, aviezvous lu ou entendu quoi que ce soit au sujet des étiquettes d'identification par
radiofréquence?
Oui, peut-être .............................................................................................................. 2
Non.............................................................................................................................. 3
NSP/PDR .................................................................................................................... 9
RFIDB
Dans quelle mesure êtes-vous inquiet des effets que cette nouvelle technologie pourrait
avoir sur votre vie privée? Veuillez répondre selon une échelle de 7 points où 1 signifie
pas du tout inquiet, 7, extrêmement inquiet et le point milieu, 4, moyennement inquiet.
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
NSP/PDR .................................................................................................................... 9
NANO
La nanotechnologie consiste à mettre au point du matériel ou des appareils à une
échelle infiniment petite. Cette technologie va permettre, dans un proche avenir, de
fabriquer des instruments de surveillance plus minuscules qu’un grain de sable. Avant le
présent sondage, aviez-vous lu ou entendu dire quoi que ce soit à propos de la
nanotechnologie?
Oui, peut-être .............................................................................................................. 2
Non.............................................................................................................................. 3
NSP/PDR .................................................................................................................... 9
NANOB
Dans quelle mesure êtes-vous inquiet des effets que cette nouvelle technologie pourrait
avoir sur votre vie privée? Veuillez répondre selon une échelle de 7 points où 1 signifie
pas du tout inquiet, 7, extrêmement inquiet et le point milieu, 4, moyennement inquiet.
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
NSP/PDR .................................................................................................................... 9
PGEN [0,0]
Au moyen du test génétique, on examine l’ADN d’une personne pour établir si elle a,
aura ou risque de transmettre à ses descendants telle ou telle maladie.
GTEST
D’après vous, le test génétique pose-t-il des problèmes pour la vie privée?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/PDR .................................................................................................................... 9
GTEST1F
If... GTEST.EQ.1
Quels sont les problèmes pour la vie privée qui vous inquiètent en particulier à propos
du test génétique?
Réponse AGTEST1F; C250 L2 C75 ......................................................................... 77
NSP/PDR .................................................................................................................. 99
1 .................................................................................................................................. 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4 .................................................................................................................................. 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7 .................................................................................................................................. 7
97 .............................................................................................................................. 97
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GTEST2
Vous diriez-vous, de façon générale, pour ou contre le fait que les compagnies
d’assurance-maladie se servent du test génétique afin de savoir qui elles doivent
assurer ou quelles primes demander? Veuillez répondre selon une échelle de 7 points
où 1 signifie fermement contre, 7, fermement pour et le point milieu, 4, ni pour ni contre.
1. Fermement contre ................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Ni pour ni contre ...................................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Fermement pour...................................................................................................... 7
NSP/PDR .................................................................................................................... 9
GTEST3
Vous diriez-vous, de façon générale, pour ou contre le fait que les employeurs se
servent des résultats du test génétique de quelqu’un pour prendre des décisions
touchant son embauche et sa promotion? Veuillez répondre selon une échelle de 7
points où 1 signifie fermement contre, 7, fermement pour et le point milieu, 4, ni pour ni
contre.
1. Fermement contre ................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Ni pour ni contre ...................................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Fermement pour...................................................................................................... 7
NSP/PDR .................................................................................................................... 9
NSP1
À quel point est-il important de tenir compte de la vie privée des gens à mesure que les
gouvernements augmentent le pouvoir des organismes chargés de l’exécution de la loi
et du renseignement? Veuillez répondre selon une échelle de 1 à 7 où 1 signifie pas du
tout important, 7, extrêmement important et 4, plus ou moins important.
1. Pas du tout important .............................................................................................. 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4. Plus ou moins important.......................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7. Extrêmement important ........................................................................................... 7
NSP/PDR .................................................................................................................... 9
NSP2
À quel point êtes-vous persuadé que les nouvelles mesures de sécurité (comme à la
frontière et dans les aéroports) ont pour effet de renforcer la sûreté et la sécurité?
Veuillez répondre selon une échelle de 7 points où 1 signifie pas du tout persuadé, 7,
entièrement persuadé et le point milieu, 4, moyennement persuadé.
1 Pas du tout persuadé ............................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4 Moyennement persuadé........................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7 Entièrement persuadé .............................................................................................. 7
NSP/PDR .................................................................................................................... 9
X
RPIN
Vous savez sans doute qu’au Canada, les organismes d’exécution de la loi et les
agences de sécurité sont assujettis, en matière de vie privée, à des lois qui leur
imposent des restrictions concernant la cueillette, l’entreposage et le partage des
renseignements personnels. À quel point êtes-vous persuadé que les organismes
d’exécution de la loi et les agences de sécurité du Canada respectent ces lois touchant
la vie privée? Veuillez répondre selon une échelle de 7 points où 1 signifie pas du tout
persuadé, 7, entièrement persuadé et le point milieu, 4, moyennement persuadé.
1 Pas du tout persuadé ............................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
4 Moyennement persuadé........................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
7 Entièrement persuadé .............................................................................................. 7
NSP/PDR .................................................................................................................... 9
IM1
Avez-vous déjà été victime d’un VOL D’IDENTITÉ? Par vol d’identité, on entend la
cueillette et l’utilisation de vos renseignements personnels, normalement à des fins
criminelles (p. ex., encaisser un chèque établi à votre nom, retirer de l’argent de votre
compte bancaire, utiliser sans autorisation votre carte de crédit).
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/PDR .................................................................................................................... 9
X
IM2
À quel point êtes-vous inquiet, personnellement, au sujet du vol d’identité? Veuillez
répondre selon une échelle de 7 points où 1 signifie pas du tout inquiet, 7, extrêmement
inquiet et le point milieu, 4, moyennement inquiet.
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
NSP/PDR .................................................................................................................... 9
PIM3BAT [0,0]
Avez-vous fait l’une ou l’autre des choses suivantes dans la dernière année?
LIRE LA LISTE
IM3BAT1
Demandé à voir les renseignements personnels vous concernant que détient le
gouvernement.
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/PDR .................................................................................................................... 9
IM3BAT2
Demandé à voir les renseignements personnels vous concernant que détient une
entreprise.
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/PDR .................................................................................................................... 9
IM3BAT3
Commandé un exemplaire de votre dossier de crédit pour en vérifier l’exactitude.
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/PDR .................................................................................................................... 9
IM3BAT4
Refusé de révéler de vos renseignements personnels à une entreprise.
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/PDR .................................................................................................................... 9
PIM4BAT [0,0]
À quel point êtes-vous à l’aise de divulguer de vos renseignements personnels comme
vos nom, adresse, numéro de téléphone, adresse courriel, date de naissance ou
données financières dans chacune des situations suivantes? Veuillez répondre selon
une échelle de 1 à 7 où 1 signifie pas du tout à l’aise, 7, parfaitement à l’aise et 4, ni à
l’aise ni mal à l’aise.
LIRE LA LISTE
IM4BAT1
Les transactions en ligne (opérations bancaires, achat de produits ou de services sur
Internet, etc.)
Pas du tout à l’aise 1 ................................................................................................... 1
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
Ni à l’aise ni mal à l’aise 4 ........................................................................................... 4
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
Parfaitement à l’aise 7................................................................................................. 7
NSP/PDR .................................................................................................................... 9
IM4BAT2
Les programmes de fidélisation comme Air Miles, les programmes de récompense dans
les stations service ou les cartes de crédit permettant d’amasser des points
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
NSP/PDR .................................................................................................................... 9
IM4BAT3
Les sites de socialisation comme Facebook et MySpace
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
NSP/PDR .................................................................................................................... 9
IM4BAT4
Les télévendeurs
2 .................................................................................................................................. 2
3 .................................................................................................................................. 3
5 .................................................................................................................................. 5
6 .................................................................................................................................. 6
NSP/PDR .................................................................................................................... 9
PIM5BAT [0,0]
Lorsque vous utilisez votre ordinateur ou créez des comptes en ligne, est-ce que vous:
IM5BAT1
Employez des mots de passe comprenant des chiffres et des lettres aléatoires qui sont
difficiles à deviner?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
Sans objet ................................................................................................................... 8
NSP/PDR .................................................................................................................... 9
IM5BAT2
Employez le même mot de passe pour plusieurs comptes?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
Sans objet ................................................................................................................... 8
NSP/PDR .................................................................................................................... 9
IM5BAT3
Recherchez dans le haut ou le bas de l’écran de votre navigateur le symbole du
cadenas qui vous indique que vous êtes dans une site sécurisé?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
Sans objet ................................................................................................................... 8
NSP/PDR .................................................................................................................... 9
QIM10
Utilisez-vous des mots de passe pour protéger les renseignements qui se trouvent dans
vos appareils numériques portables, comme votre Blackberry ou votre téléphone
cellulaire?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
Sans objet ................................................................................................................... 8
NSP/NRP .................................................................................................................... 9
NOTF1
Les renseignements personnels qu'une compagnie détient sur ses clients peuvent
parfois être compromis à cause d'une activité criminelle ou de lacunes dans le système
de sécurité de la compagnie. Si une compagnie faisait l'objet d'une fuite mettant en
cause vos renseignements personnels, laquelle des mesures suivantes décrit le mieux
votre opinion? Diriez-vous que les compagnies devraient être obligées d'informer...
LIRE LA LISTE
les personnes affectées .............................................................................................. 1
les organismes gouvernementaux chargés des lois sur la
protection des renseignements personnels au Canada .............................................. 2
les personnes affectées et les organismes gouvernementaux ................................... 3
Pas besoin d'en informer les personnes ni les organismes
gouvernementaux........................................................................................................ 4
(NE PAS LIRE) NSP/PDR........................................................................................... 9
PI71
Avez-vous déjà fait l'expérience d'un incident grave où quelqu'un a utilisé à mauvais
escient vos renseignements personnels ou les a divulgués sans votre consentement
(comme les renseignements d’une carte de crédit)?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/NRP .................................................................................................................... 9
QIM1
Transportez-vous tous les jours avec vous dans votre portefeuille ou sac à main des
documents sensibles comme votre carte d’assurance sociale (NAS), votre passeport ou
votre certificat de naissance?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/NRP .................................................................................................................... 9
B
B
QIM2
Surveillez-vous le moment où vos relevés bancaires ou de cartes de crédit devraient
vous parvenir, à chaque mois, et vous renseignez-vous s’ils ne vous parviennent pas au
bon moment?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/NRP .................................................................................................................... 9
QIM3
Examinez-vous vos relevés bancaires ou de cartes de crédit pour vous assurer qu’ils ne
comportent pas d’achats faits à votre insu?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/NRP .................................................................................................................... 9
QIM4
Est-ce que vous déchiquetez ou détruisez les documents qui renferment de vos
renseignements personnels, comme les offres de cartes de crédit, les demandes
d’assurance ou de prêt, les factures et les bordereaux de cartes de crédit?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/NRP .................................................................................................................... 9
QIM5
Craignez-vous que des entreprises ou des organisations transfèrent de vos
renseignements personnels à l’extérieur du Canada pour les traiter ou les entreposer?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/NRP .................................................................................................................... 9
QIM6
Avez-vous déjà cherché à vous renseigner sur vos droits touchant la vie privée en
communiquant, par exemple, avec une organisation, en consultant un site Web ou en
parcourant une publication pour y trouver de l’orientation?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/NRP .................................................................................................................... 9
QIM7
Avez-vous déjà parcouru l’énoncé de politique d’une organisation touchant la vie
privée?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/NRP .................................................................................................................... 9
QIM8
Trouvez-vous que les partis politiques et les politiciens devraient être assujettis à une
loi prévoyant les règles à suivre en vue de recueillir et de traiter les renseignements
personnels vous concernant?
Oui............................................................................................................................... 1
Non.............................................................................................................................. 2
NSP/NRP .................................................................................................................... 9
DEMIN [0,0]
Voici maintenant quelques questions à des fins statistiques seulement.
HOU
Laquelle des catégories suivantes décrit le mieux votre ménage actuel? ** SI LE
RÉPONDANT DIT VIVRE AVEC UN OU DES PARENTS, LE MÉNAGE EST ALORS 02
(UN ADULTE AVEC ENFANT(S)) OU 04 (UN COUPLE MARIÉ OU EN UNION DE
FAIT, AVEC ENFANT(S)).
Une personne vivant seule.......................................................................................... 1
Un adulte avec enfant(s) ............................................................................................. 2
Un couple marié ou en union de fait, sans enfant ....................................................... 3
Un couple marié ou en union de fait, avec enfant(s)................................................... 4
Deux personnes ou plus sans liens de parenté .......................................................... 5
Vivant avec de la famille autre que les parents........................................................... 6
Plus d'un adulte avec enfant(s) ................................................................................... 7
AUTRE ...................................................................................................................... 77
NSP/PDR .................................................................................................................. 99
8 .................................................................................................................................. 8
9 .................................................................................................................................. 9
97 .............................................................................................................................. 97
I
I
I
EDU
Quel est le niveau de scolarité le plus élevé que vous ayez atteint?
Aucun certificat, grade ou diplôme .............................................................................. 1
Certificat d’études secondaires ou l’équivalent ........................................................... 2
Certificat ou diplôme d’apprenti ou d’artisan ............................................................... 3
Certificat ou diplôme d’études collégiales ou autres, non
universitaires ............................................................................................................... 4
Certificat ou diplôme d’études universitaires inférieures au
baccalauréat................................................................................................................ 5
Certificat, grade ou diplôme universitaire du niveau du
baccalauréat ou supérieur........................................................................................... 6
NSP/NRP .................................................................................................................. 99
QAGE20
En quelle année êtes-vous né? NOTE: INSCRIRE L'ANNÉE AU COMPLET, P. EX.,
"1977"
EN CAS D'HÉSITATION PASSER A LA QUESTION SUIVANTE
Année [1900-1991].................................................................................................... 77
HÉSITATION......................................................................................................... 9999
QAGE2Y
If... QAGE20.EQ.9999
Puis-je vous situer dans l'un des groupes d'âges suivants?
Moins de 25 ans .......................................................................................................... 1
25-34 ans .................................................................................................................... 2
35-44 ans .................................................................................................................... 3
45-54 ans .................................................................................................................... 4
55-64 ans .................................................................................................................... 5
65-74 ans .................................................................................................................... 6
75 ans ou plus ............................................................................................................. 7
INC
Quel est le revenu annuel de votre ménage, de toute provenance et avant impôts?
LIRE LA LISTE AU BESOIN
Moins de 10 000 $....................................................................................................... 1
10 000 $ à 19 999 $ .................................................................................................... 2
20 000 $ à 39 999 $ .................................................................................................... 3
40 000 $ à 59 999 $ .................................................................................................... 4
60 000 $ à 79 999 $ .................................................................................................... 5
80 000 $ à 99 999 $ .................................................................................................... 6
100 000 $ ou plus........................................................................................................ 7
MINOR [1,3]
Estimez-vous que vous appartenez à l'un ou l'autre des groupes suivants? SOUFFLER
AU BESOIN: Un membre d'une minorité visible en raison de votre race ou de la couleur
de votre peau
LIRE LA LISTE; ACCEPTER TOUTE RÉPONSE PERTINENTE
Membre d'une minorité visible..................................................................................... 1
Autochtone .................................................................................................................. 2
Personne handicapée ................................................................................................. 3
(NE LISEZ PAS) Aucun de ces groupes ..................................................................... 4
(NE LISEZ PAS) NSP/NRP......................................................................................... 9
QEND
1 ................................................................................................................................. 1
THNK [0,0]
Voilà qui met fin au sondage. Merci de votre participation. Au revoir.
X
X

PDF version - Commissariat à la protection de la vie privée du Canada

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