Le mensuel de référence des industries agroalimentaires Le

Le mensuel de référence des industries agroalimentaires Le

2013
CALENDRIER
DE PARUTION
MDQYLHU
MDQYLHU
Qƒ
Qƒ
IpYULHU
IpYULHU
Qƒ
Qƒ
IpYULHU
IpYULHU
+6
+6
&),$
PDUV
PDUV
Qƒ
Qƒ
PDUV
PDUV
(GLWLRQ
(GLWLRQ
0DJKUHE
DYULO
DYULO
Qƒ
Qƒ
PDL
PDL
Qƒ
Qƒ
MXLQ
MXLQ
Qƒ
Qƒ
MXLOOHW
MXLOOHW
Qƒ
Qƒ
VHSWHPEUH
VHSWHPEUH
Qƒ
Qƒ
RFWREUH
RFWREUH
Qƒ
Qƒ
RFWREUH
RFWREUH
(GLWLRQ
(GLWLRQ
0DJKUHE
RFWREUH
RFWREUH
,QJUHGLHQWV
+6
+6
QRYHPEUH
QRYHPEUH
Qƒ
Qƒ
GpFHPEUH
GpFHPEUH
Qƒ
Le mensuel de référence
des industries
agroalimentaires
5,$
5,$
JDUDQWLWVD
GLIIXVLRQ
39
39
39
H [ H P S O D L U H V
V
P H Q V X H O V
2013
Un solide contrat de lecture
Le Mensuel RIA
Leader en diffusion payante
&211$,66$1&(9(,//(
/¶DFWXDOLWpGXVHFWHXUOHGRVVLHUWKpPDWLTXH
O¶XVLQHGXPRLV
7(&+1,48(
UXEULTXHVVSpFLDOLVpHV
„IRUPXODWLRQ
„SURGXFWLRQ
„FRQGLWLRQQHPHQW
„TXDOLWp
675$7e*,(
0DUFKpVLQYHVWLVVHPHQWVWHPSVIRUWV
PDQDJHPHQWGURLW«
126/(&7(8566217926'e&,'(856«
81/(&725$75(35(6(17$7,)'(6210$5&+(
personnes
en moyenne lisent
7 512 exemplaires
392-'
dans une même
entreprise
2 Hors-séries
†2EMHFWLI
3RXYRLUFRPPXQLTXHUGDQVXQHQYLURQQHPHQWUpGDFWLRQQHOHWFDOHQGDLUHD[pVXUOHVVDORQV
HWOHVJUDQGVVXMHWVPDMHXUV
+RUV6pULH&),$
8QSRLQWFRPSOHWVXUWRXWHV
OHVQRXYHDXWpVSUpVHQWpHV
WRXVVHFWHXUVFRQIRQGXV
„81($3352&+(08/7,),/,Ê5(608/7,)21&7,216
„81(9,6,213$125$0,48((775$169(56$/(
„81(92&$7,21675$7e*,48((723e5$7,211(//(
Audience et diffusion
8 RIA
'6+
+RUV6pULH,QJUpGLHQWV
8QODUJHWRXUG¶KRUL]RQ
DU{PHVWH[WXUDQWV«
RIA Édition Maghreb
2 numéros pour vous accompagner sur ce marché en développement
†2EMHFWLI
3RXYRLUFRPPXQLTXHUGDQVXQFRQWH[WHGpGLpjO¶DFWXDOLWpGX0DJKUHE
2FWREUH1XPpUR0DJKUHE
$OJpULH0DURF
0DUVVSpFLDO'MD]DJUR$OJpULH
VXUGLIIXVLRQVXU'MD]DJUR
2
tarifs d’insertions
publicitaires 2013
tarifs d’insertions
publicitaires 2013
3
2013
Agenda salons 2013 nationaux et internationaux
Tarifs quadri classiques
-DQYLHU
-DQYLHU
5,$GLIIXVLRQVDORQ
5,$GLIIXVLRQVDORQ 6LUKD /\RQ
3URVZHHWV &RORJQH
6HSHP1RUG 'RXDL
6ROXWLRQVWUDoDELOLWp
6ROXWLRQVWUDoDELOLWp 3DULV
(PSODFHPHQW
(PSODFHPHQW
+6&),$5,$GLIIVDORQ &),$
&),$ 5HQQHV
5HQQHV
6
6DQGZLFK6QDFN6KRZ3DUL]]D
DQGZLFK6QDFN6KRZ3DUL]]D 3DULV
3DULV
0''([SR 3DULV
5,$+60DJKUHEGLIIVDORQ 'MD]DJUR
'MD]DJUR $OJHU
$OJHU
(XURSURSUH 3DULV
6HHIRRG %UX[HOOHV
,))$ )UDQFIRUW
)UDQFIRUW
9LWDIRRGV
9LWDIRRGV *HQqYH
*HQqYH
3DULV
)RUXP/DER%LRWHFK 3DULV
3DULV
6DORQ$JURELRDOLPHQWDLUH
6DORQ$JURELRDOLPHQWDLUH 3DULV
2FWREUH
2FWREUH
$JUR6XG,QGXVWULHV 7RXORXVH
$QXJD &RORJQH
6HSHPFHQWUH2XHVW
6HSHPFHQWUH2XHVW $QJHUV
1RYHPEUH
1RYHPEUH
SDJH
SDJH
/[+
/[+
¼
GHFRXYHUWXUH
HGHFRXYHUWXUH
SDJH
SDJH
/[+
/[+
¼
GHFRXYHUWXUH
HGHFRXYHUWXUH
SDJH
SDJH
/[+
/[+
¼
GRXEOHSDJH
GRXEOHSDJH
/[+
/[+
¼
SDJH
SDJH
/[+
/[+
¼
SDJH
SDJH
/[+RX/[+
/[+RX/[+
¼
SDJHODUJHXU
SDJHODUJHXU
/[+
/[+
¼
SDJHKDXWHXU
SDJHKDXWHXU
/[+
/[+
¼
SDJHSDYp
SDJHSDYp
/[+
/[+
¼
(PSODFHPHQWVGHULJXHXU
PSODFHPHQWVGHULJXHXUUHFWRUXEULTXHVXFFHVVLIVIDFHpGLWRULDO«
UHFWRUXEULTXHVXFFHVVLIVIDFHpGLWRULDO«
„
Tarifs encarts
ENCARTS NATIONAUX
%URFKDJHVWDQGDUGSDJHVHQWUHFDKLHUVSDJHVHWSOXVDXFHQWUHRXMHWDJHVLPSOHHWSDUWLFLSDWLRQDX[IUDLV
G¶HQYRL
6HORQOHVWDULIVSRVWDX[HQYLJXHXUjODGDWHGHO¶LQVHUWLRQ
),(XURSH1, )UDQFIRUW
)UDQFIRUW
5,$GLIIXVLRQVDORQ (XURSDFN(XURPDQXW&),$ /\RQ
5,$GLIIXVLRQVDORQ
/\RQ
'pFHPEUH
'pFHPEUH
3ROOXWHF
3ROOXWHF 3DULV
„/
„
/HSODQQLQJFRPSOHWHVWGLVSRQLEOHDXSUqVGX6HUYLFH3XEOLFLWp
HSODQQLQJFRPSOHWHVWGLVSRQLEOHDXSUqVGX6HUYLFH3XEOLFLWp
S
J
S
S
S
4
HGHFRXYHUWXUH
GHFRXYHUWXUH
-XLQ
-XLQ
7DULI
1RXVFRQVXOWHU
0DL
0DL
'LPHQVLRQV
'LPHQVLRQV
$XPLHX[
$XPLHX[
$YULO
$YULO
)RUPDW
)RUPDW
(PSODFHPHQWSUpIpUHQWLHO
0DUV
0DUV
H[FHSWp1ƒ(GLWLRQ©0DJKUHEª
tarifs d’insertions
publicitaires 2013
7$5,)(1&$57
‡SDJHV
‡SDJHV
‡SDJHV
‡SDJHV
‡SDJHV
‡SDJHV
‡SDJHV
‡SDJHV
¼
¼
¼
¼
‡‡)UDLVWHFKQLTXHVQRXVFRQVXOWHU
)UDLVWHFKQLTXHVQRXVFRQVXOWHU
$XWUHVIRUPDWVRXRSpUDWLRQVVSpFLDOHVVXUGHYLV
$XWUHVIRUPDWVRXRSpUDWLRQVVSpFLDOHVVXUGHYLV
„
tarifs d’insertions
publicitaires 2013
5
2013
Avantages clients
sur les tarifs classiques et encarts
Tarifs kits nets de dégressif
$YHF5,$YRXVEpQp¿FLH]GHW\SHVG¶DYDQWDJHVFOLHQWV
$YHF5,$YRXVEpQp¿FLH]GHW\SHVG¶DYDQWDJHVFOLHQWV
\S
J
†2EMHFWLI
,OVV¶DSSOLTXHQWVXUO¶HQVHPEOHGHYRVDFKDWVG¶HVSDFHVGDQV5,$KRUV.,76
$
3RXUOHFDOFXOGXERQXVFKLIIUHG¶DIIDLUHVOHVEXGJHWVLQYHVWLVGDQVOHV.,76VHFXPXOHQW
DYHFOHVEXGJHWVLQYHVWLVGDQVOHVLQVHUWLRQVFODVVLTXHV
)DYRULVHUODPRQWpHHQSXLVVDQFHGHYRWUHFRPPXQLFDWLRQHQSULYLOpJLDQWODUpSpWLWLRQ
)DYRULVHUODPRQWpHHQSXLVVDQFHGHYRWUHFRPPXQLFDWLRQHQSULYLOpJLDQWODUpSpWLWLRQ
GHYRVLQVHUWLRQV
†3ULQFLSH
$SDUWLUGHLQVHUWLRQVHWVXUXQHSpULRGHGHUpIpUHQFHGHPRLVJOLVVDQWV
Kits répétition
n quadri
%RQXVFKLIIUHG¶DIIDLUHV
7UDQFKHGH&$DQQXHO
7UDQFKHGH&$DQQXHO
/HGpJUHVVLI&$HVWDWWULEXpHQ
IRQFWLRQG¶XQHQJDJHPHQWDQQXHOGH
FKLIIUHG¶DIIDLUHVVXUO¶DQQpHFLYLOHRX
VXUXQHSpULRGHGHPRLVJOLVVDQWV
%RQXV¿GpOLWp
/HERQXV¿GpOLWp
/HERQXV¿GpOLWp
HVWGpWHUPLQpHQIRQFWLRQ
HVWGpWHUPLQpHQIRQFWLRQ
GHO¶DQWpULRULWpFOLHQW
%2186
j¼
j¼
j¼
j¼
j¼
j¼
SOXVGH¼
SOXVGH¼
%RQXV¿GpOLWp
%RQXV¿GpOLWp
%2186
1RXYHDXFOLHQW
1RXYHDXFOLHQW
&OLHQWDFWLIHQ
&OLHQWDFWLIHQ
&OLHQWDFWLIDQQpHVHQWUHHW
&OLHQWDFWLIDQQpHVHQWUHHW
&OLHQWDFWLIDQQpHVHQWUHHW
&OLHQWDFWLIDQQpHVHQWUHHW
&OLHQWDFWLIDQQpHVHQWUHHW
&OLHQWDFWLIDQQpHVHQWUHHW
.,7
.,7
)RUPDWV
)RUPDWV
.,7
.,7
WDULIQHW
WDULIQHW
jO¶XQLWp
jO¶XQLWp
.,7
.,7
WDULIQHW
WDULIQHW
SRXULQV
.,7!
WDULIQHW
WDULIQHW
SRXULQV
WDULIQHW
jO¶XQLWp
jO¶XQLWp
WDULIQHW
WDULIQHW
SRXULQV
SRXULQV
GRXEOHSDJH
GRXEOHSDJH
¼
¼
¼
¼
¼
¼ ¼
¼
¼
¼ ¼
3DJH
3DJH
¼
¼
¼
¼
¼
¼ ¼
¼
¼
¼ ¼
SDJH
SDJH
¼
¼
¼
¼
¼
¼ ¼
¼
SDJH
SDJH
¼
¼
¼
¼
¼
¼ ¼
¼
¼
¼ ¼ LQVHUWLRQV
QRXV
QRXV
¼
¼ ¼
SDJHKDXWHXU
SDJHKDXWHXU
¼
¼
¼
¼
¼
¼ ¼
¼
¼
¼ ¼
SDJHSDYp
SDJHSDYp
¼
¼
¼
¼
¼
¼
¼
¼
¼
¼
WDULIQHW
WDULIQHW
jO¶XQLWp
GH
GH
FRQVXOWHU
¼
7DULIV+7QHWVGHGpJUHVVLIVKRUVUHPLVHSURIHVVLRQQHOOH
7DULIV+7QHWVGHGpJUHVVLIVKRUVUHPLVHSURIHVVLRQQHOOH
„
(PSODFHPHQWVGHULJXHXU
PSODFHPHQWVGHULJXHXUUHFWRUXEULTXHVXFFHVVLIVIDFHpGLWRULDO«
UHFWRUXEULTXHVXFFHVVLIVIDFHpGLWRULDO«
„
Tarifs rendez-vous des fournisseurs fin de revue
5HPLVHSURIHVVLRQQHOOH
6XUO¶HQVHPEOHGHVDFKDWVG¶HVSDFHV 6XUO¶HQVHPEOHGHVDFKDWVG¶HVSDFHV
6XUMXVWL¿FDWLRQG¶XQHDWWHVWDWLRQGHPDQGDW
)RUPDW
)RUPDW
,PSUHVVLRQ
,PSUHVVLRQ
7DULI
7DULI
XQLWDLUH
XQLWDLUH
JUDWXLWH
JUDWXLWH
JUDWXLWHV
JUDWXLWHV
JUDWXLWHV
JUDWXLWHV
JUDWXLWHV
SDJH
SDJH
4XDGUL
4XDGUL
¼
¼
¼
¼
¼
¼
¼
¼
¼
SDJH
SDJH
4XDGUL
4XDGUL
¼
¼
¼
¼
¼
¼
¼
¼
¼
SDJH
SDJH
4XDGUL
4XDGUL
¼
¼
¼
¼
¼
¼
¼
¼
¼
‡‡6XUXQHSpULRGHGHPRLVFRQVpFXWLIV7DULIV+7QHWVGHGpJUHVVLIVKRUVUHPLVHSURIHVVLRQQHOOH
6XUXQHSpULRGHGHPRLVFRQVpFXWLIV7DULIV+7QHWVGHGpJUHVVLIVKRUVUHPLVHSURIHVVLRQQHOOH
6
tarifs d’insertions
publicitaires 2013
tarifs d’insertions
publicitaires 2013
7
2013
Informations techniques
Fichiers en pdf 1.3
Encarts
HQFPMQGSL
HQFPMQGSL
SROLFHVLQFRUSRUpHV
„$WWHQWLRQ
$WWHQWLRQ OH
OH IRUPDW
IRUPDW PD[LPXP
PD[LPXP
G¶XQ HQFDUW
HQFDUW QH
QH SHXW
SHXW H[FpGHU
H[FpGHU
G¶XQ
FHOXL GH OD UHYXH FHOXLGHODUHYXH
„/H
H SUR¿O
SUR¿O GH
GH FHUWL¿FDWLRQ
FHUWL¿FDWLRQ *)$
6,&2*,)
6,&2*,) HVW
HVW GLVSRQLEOH
GLVSRQLEOH VXU
VXU GH
PDQGH
„SRXU
RXUOHVHQFDUWVEURFKpV
OHV HQFDUWV EURFKpV /
PP [ + PP
/PP[+PP
„&H
&HIRUPDWGpMjXWLOLVpSDUGHQRP
IRUPDW GpMj XWLOLVp SDU GH QRP
„SRXU
RXUOHVHQFDUWVMHWpV
OHV HQFDUWV MHWpV EUHX[SKRWRJUDYHXUVDO¶DYDQWDJH
EUHX[
SKRWRJUDYHXUV D O¶DYDQWDJH
G¶rWUH VpFXULVp F¶HVW XQH JDUDQWLH
G¶rWUHVpFXULVpF¶HVWXQHJDUDQWLH
SRXU OD TXDOLWp GH UHSURGXFWLRQ GH
SRXUODTXDOLWpGHUHSURGXFWLRQGH
YRV DQQRQFHV
YRVDQQRQFHV
/
PP [ + PP
/PP[+PP
„3UpYRLUPPVXSSOpPHQWDLUHV
UpYRLU PP VXSSOpPHQWDLUHV
GH URJQH
GH
URJQH HQ
HQ WrWH
WrWH SRXU
SRXU OHV
OHV HQ
FDUWVEURFKpV
FDUWV
EURFKpV
/HIRUPDWPLQLPXPGHVHQFDUWV
/H
IRUPDW PLQLPXP GHV HQFDUWV
HVWGH
HVW
GH /PP[+PP
/
PP [ + PP
„/HV
HV ¿FKLHUV
¿FKLHUV GRLYHQW
GRLYHQW REOLJDWRLUH
PHQW
PHQW rWUH
rWUH DFFRPSDJQpV
DFFRPSDJQpV G¶XQH
G¶XQH
pSUHXYH GH
pSUHXYH
GH FRQWU{OH
FRQWU{OH FRXOHXU
FRXOHXU
FRQWUDFWXHOOH
)RUPDWVGHVDQQRQFHV
)RUPDWVGHVDQQRQFHV
/DUJHXU[+DXWHXU
'RXEOHSDJH33URJQpH
'RXEOH SDJH
S J 33 URJQpH
J
3DJH
J 33 URJQpH
J
3DJH33URJQpH
SDJH
S J ODUJ
J )8
SDJHODUJ)8
PP
PP
PP
PP
PP
PP
PP
PP
PP
PP
SDJH
S J KDXW )8
SDJHKDXW)8
SDJH
S J ODUJ
J )8
SDJHODUJ)8
SDJH
S J KDXWHXU )8
SDJHKDXWHXU)8
PP
PP
PP
PP
PP
PP
PP
PP
PP
PP
PP
PP
SDJH
S J SDYp )8
SDJHSDYp)8
!33SOHLQSDSLHU
!
33 SOHLQ SDSLHU
!)8IRUPDWXWLOH
!
)8 IRUPDW XWLOH
„)LFKLHUV
)LFKLHUVDX[FRWHV
DX[ FRWHV
GXVXSSRUWSOXVPP
GX VXSSRUW SOXV PP
GHGpERUG
GH GpERUG
Délais
„5HPLVHGHVRUGUHV
5HPLVH GHV RUGUHV
VHPDLQHVPLQLPXPDYDQWSDUXWLRQ
VHPDLQHV PLQLPXP DYDQW SDUXWLRQ
„5HPLVHGHV¿FKLHUV
5HPLVH GHV ¿FKLHUV
VHPDLQHVDYDQWSDUXWLRQ
VHPDLQHV DYDQW SDUXWLRQ
„5qJOHPHQW
5qJOHPHQW
MRXUVGDWHGHIDFWXUDWLRQ
MRXUV GDWH GH IDFWXUDWLRQ
Contacts
tarifs d’insertions
publicitaires 2013
6HUYLFHFRPPHUFLDO
-HDQ&KULVWRSKH,92<
-HDQ&KULVWRSKH ,92<
)UpGpULTXH
)UpGpULTXH%(575$1'
%(575$1'
(ORwVH
(ORwVH02,*12
02,*12
&DUO
&DUOGH9,//(77(
GH 9,//(77(
MFLYR\#JIDIU
IEHUWUDQG#JIDIU
HPRLJQR#JIDIU
FGHYLOOHWWH#JIDIU
$VVLVWDQWH
$VVLVWDQWH
&KULVWLQH*21127
&KULVWLQH
*21127
FJRQQRW#JIDIU
6HUYLFHH[pFXWLRQ
0DUWLQH*5$8
0DUWLQH *5$8
PJUDX#JIDIU